Connect Google Merchant Center to Looker Studio

Easily integrate your Google Merchant Center data into Looker Studio with the Windsor.ai ELT connector.

Our platform automates your e-commerce reporting, giving you real-time visibility into product performance and customer engagement, so you can boost brand visibility, fix issues promptly, and make smarter decisions.

Forget CSVs. Stop copy/paste. Connect data in 2 minutes. No code required.

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Windsor.ai is your proven Google Merchant Center to Looker Studio connector

Centralize product performance data with Google Merchant Center to Looker Studio integration

Windsor.ai seamlessly connects Google Merchant Center to Looker Studio, delivering instant access to your product listings data through real-time visualizations, and unlocking these key benefits:

Automate reporting

Automate reporting

Windsor.ai automatically syncs your Google Merchant Center data, such as product pricing, availability, status, and more, to Looker Studio. Your dashboards always stay up to date, so you can focus on analysis, not data prep.

Create customizable dashboards

Create customizable dashboards

Build custom Looker Studio dashboards that reflect your specific KPIs—top-selling SKUs, stock availability, price changes, or Shopping campaign results. Get accurate, tailored visualizations that help you spot opportunities and act faster.

Centralize data from multiple channels

Centralize data from multiple channels

Combine Google Merchant Center data with sources like Google Ads, GA4, Meta, or CRM. Windsor.ai unifies this data into a single view, helping you track the entire funnel and optimize your marketing and general business strategies.

Enhance team collaboration

Enhance team collaboration

Looker Studio makes it easy to tailor dashboards for different teams and share insights with a single click. You can schedule automated report delivery, keeping everyone aligned with the latest data.

Using Windsor.ai connector to import data from Google Merchant Center into Looker Studio

Integrating Google Merchant Center with Looker Studio is often complex, expensive, and depends on third-party tools. Windsor.ai removes these barriers with a fast, no-code ETL connector.

In just a few clicks, you can stream Google Merchant Center data into Looker Studio—unlocking real-time visibility into product performance.

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Join over 4,000 businesses that trust Windsor.ai to streamline Google Merchant Center to Looker Studio integration
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How to connect Google Merchant Center to Looker Studio in Windsor.ai

Make sure you have the following prerequisites before setting up the connector:

1

Register and log in to Windsor.ai

Create a new Windsor.ai account or log in if you already have one.

sign up for windsor.ai
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Google Merchant Center
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FAQs

What is Google Merchant Center?

Google Merchant Center is a platform that allows businesses to upload and manage their product data so it can appear across Google services like Google Shopping, Search, YouTube, and Google Ads. It’s the backbone of any Google Shopping strategy, helping retailers ensure their products are visible, accurate, and eligible for both free and paid placements on Google.

Popular Google Merchant Center integrations

Import your Google Merchant Center data into any destination using Windsor.ai.

Looker Studio

Power BI

Google Sheets

Excel

Tableau

Google BigQuery

Amazon S3

Azure Blob Storage

Snowflake

MySQL

PostgreSQL

Python

Azure SQL

Amazon Redshift

Databricks

Windsor MCP

Microsoft Fabric

Tired of manual Google Merchant Center data exports? Try Windsor.ai today to automate your reporting

Access your data from various sources in one place. Get started for free with a 30-day trial.
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