Connect Teads to Google Data Studio with Windsor.ai
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About Teads
Teads is a global technology company that specializes in developing and providing innovative digital advertising solutions for the world’s leading brands and publishers and is known as the inventor of out-stream video advertising. The platform uses artificial intelligence and machine learning to optimize ad placement and maximize performance with the goal of improving the effectiveness and efficiency of digital ad transactions. Teads was founded in 2011 and serves over 1.5 billion unique users every month across a network of premium publishers.
Learn more about Teads
About Google Data Studio
Looker Studio or formerly known as Google Data Studio is a data visualization platform that helps businesses convert data into customizable informative reports and dashboards. It provides a simple and intuitive interface for users to create interactive reports and visualizations with their data. Data analysis using Google Data Studio provides businesses with valuable information that they can use to make informed decisions about their operations.
Learn more about Google Data Studio
Why integrate Teads with Google Data Studio?
- By integrating Teads with Google Data Studio, you can combine data from various sources which can help you analyze your Teads advertising performance in a way that is most beneficial for your company.
- Google Data Studio allows you to create customized dashboards and access real-time data which can be particularly useful for monitoring and optimizing your advertising campaigns on Teads.
- By visualizing your Teads data in Google Data Studio, you can spot trends and patterns in your advertising performance that can be used to optimize your campaigns for better performance.
- Using Google Data Studio for reporting helps you spend more time on strategic decision-making and less time on data analysis by eliminating manual data collection.
- Google Data Studio offers a wide range of data connectors that can help you integrate data from other advertising platforms, such as Google Ads, Facebook Ads, and LinkedIn Ads alongside Teads advertising data and enable you to compare different paid media channels.
About Teads Google Data Studio Connector
The Teads Google Data Studio Connector pulls Metrics and Dimensions for Google Search Console. The insights are retrieved at the campaign, creative, and line item levels.
Once the user successfully logs into the connector he can then choose the metrics and dimensions he is interested to create a report on.
Prerequisites
To set up the connector, the user should have:
- A Teads API key. (Visit our privacy policy and terms of use)
- A Google account for Teads to Google Data Studio integration.
- A Windsor account. Start your free trial now.
How to connect Teads to Google Data Studio?
You need to select Teads as a Data Source and grant access to Windsor.ai. You should have a Teads API key in order to use this connector.
Select the fields on the right to later use in your data source. For example, you can include metrics such as Billable Impressions, Video Complete Rate, or Budget Spent.
Go to “Select Destination” and choose Google Data Studio.
Once done, select “connect” and authorize access to your data source.
Windsor.ai: All your marketing data in one place
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- Connect all your marketing, CRM, and analytics data from 50+ platforms and stream it to any spreadsheet tool, BI platform, or data warehouse.
- The setup is done in minutes. No coding is required.
- Currently, we support more than 3000 dimensions and metrics.
- See the value and return on every marketing touchpoint.
- Our marketing attribution software platform provides marketers with a 15-44% increase in marketing ROI.
Google Data Studio Templates for Teads
Do you plan to connect and visualize Teads data in Google Data Studio?
These free and customizable Google Data Studio Google Search Console templates will assist you in visualizing your data for easy reporting and analysis.
Google Data Studio Tutorials for Teads
Would you like to take your Google Data Studio Teads dashboards to the next level?
Here are some of our favorite tutorials to help you:
Available Teads Metrics and Dimensions
ID | Name | Description |
---|---|---|
Account ID | TEXT | The Site |
Account Name | TEXT | The Site |
Anchor | TEXT | Anchor of the Page, e.g. if site is https://abc.foo.bar/a.html#anchor1 then this is 'anchor1' |
Branded vs Non-Branded | TEXT | The value is "branded" if the domain name is included in the search query, otherwise it's "nonbranded" |
Clicks | NUMERIC | The Number of Clicks |
Country Name | COUNTRY | Country Name |
Country Name | TEXT | The Country Name |
CTR | PERCENT | The Click Through Rate |
Date | DATE | The Date |
Device | TEXT | The Device Used for the Search |
Errors | NUMERIC | Number of errors in the sitemap |
Hostname | TEXT | The domain name of the Page |
Impressions | NUMERIC | The Number of Impressions |
Indexed | NUMERIC | The number of indexed URLs from the sitemap |
Is sitemaps index | BOOLEAN | If true, the sitemap is a collection of sitemaps |
Last downloaded | DATE | Date and time in which this sitemap was last downloaded |
Last submitted | DATE | Date and time in which this sitemap was submitted |
Page | TEXT | The Page |
Page Path | TEXT | Full path of the Page, excluding the Protocol and Hostname |
Path | TEXT | The url of the sitemap |
pagePathlevel1 | TEXT | Top-level Directory Path of the Page, e.g. if site is https://abc.foo.bar/a/b/c/dd.html?a=b then pathlevel1 is 'a' |
pagePathlevel2 | TEXT | 2nd level Directory Path of the Page, e.g. if site is https://abc.foo.bar/a/b/c/dd.html?a=b then pathlevel2 is 'a/b' |
pagePathlevel3 | TEXT | 3rd level Directory Path of the Page, e.g. if site is https://abc.foo.bar/a/b/c/dd.html?a=b then pathlevel3 is 'a/b/c' |
pagePathlevel4 | TEXT | 4th level Directory Path of the Page, e.g. if site is https://abc.foo.bar/a/b/c/dd.html?a=b then pathlevel4 is 'a/b/c' |
Position | NUMERIC | The Average Position |
Average SERP position | NUMERIC | The average page number in the Google search results |
Protocol | TEXT | "http" or "https" |
Search Query | TEXT | The Search Query |
Query params | TEXT | Query parameters of the Page, e.g. if site is https://abc.foo.bar/a.html?a=b then this is 'a=b' |
Search Appearance | TEXT | How the site appears in the search results |
Search type | TEXT | news, image, video or web, fetching this field could impact the time needed to get response |
Site | TEXT | The Site |
Submitted | NUMERIC | The number of submitted URLs in the sitemap |
Warnings | NUMERIC | Number of warnings for the sitemap |
Words in Query | NUMERIC | The number of words in the query |