Twitter Ads

Sample

 

https://connectors.windsor.ai/twitter?api_key=[your API key]&date_preset=last_7d&fields=campaign,clicks,spend,impressions,date,source&_renderer=csv


Fields

IDTypeNameDescription
account_idTEXTAccount IDYour Twitter ads account ID
account_nameTEXTAccount NameYour Twitter ads account name
ad_nameTEXTAd NameThe Ad Name
adgroupTEXTAd GroupThe Ad Group Name
app_clicksNUMERICApp ClicksTotal number of app install or app open attempts
campaignTEXTCampaignThe Campaign Name
card_engagementsNUMERICCard EngagementsTotal number of card engagements
clicksNUMERICClicksTotal number of clicks, including favorites and other engagements
conversion_customNUMERICconversion_customNumber of web conversions of type CUSTOM.
conversion_custom_metricNUMERICconversion_custom_metricBreakdown of web conversions of type CUSTOM by metric.
conversion_custom_order_quantityNUMERICconversion_custom_order_quantityBreakdown of web conversions of type CUSTOM by order_quantity.
conversion_custom_order_quantity_engagementNUMERICconversion_custom_order_quantity_engagementBreakdown of web conversions of type CUSTOM by order_quantity_engagement.
conversion_custom_order_quantity_viewNUMERICconversion_custom_order_quantity_viewBreakdown of web conversions of type CUSTOM by order_quantity_view.
conversion_custom_post_engagementNUMERICconversion_custom_post_engagementBreakdown of web conversions of type CUSTOM by post_engagement.
conversion_custom_post_viewNUMERICconversion_custom_post_viewBreakdown of web conversions of type CUSTOM by post_view.
conversion_custom_sale_amountNUMERICconversion_custom_sale_amountBreakdown of web conversions of type CUSTOM by sale_amount.
conversion_custom_sale_amount_engagementNUMERICconversion_custom_sale_amount_engagementBreakdown of web conversions of type CUSTOM by sale_amount_engagement.
conversion_custom_sale_amount_viewNUMERICconversion_custom_sale_amount_viewBreakdown of web conversions of type CUSTOM by sale_amount_view.
conversion_downloadsNUMERICconversion_downloadsNumber of web conversions of type DOWNLOAD.
conversion_downloads_metricNUMERICconversion_downloads_metricBreakdown of web conversions of type DOWNLOAD by metric.
conversion_downloads_order_quantityNUMERICconversion_downloads_order_quantityBreakdown of web conversions of type DOWNLOAD by order_quantity.
conversion_downloads_order_quantity_engagementNUMERICconversion_downloads_order_quantity_engagementBreakdown of web conversions of type DOWNLOAD by order_quantity_engagement.
conversion_downloads_order_quantity_viewNUMERICconversion_downloads_order_quantity_viewBreakdown of web conversions of type DOWNLOAD by order_quantity_view.
conversion_downloads_post_engagementNUMERICconversion_downloads_post_engagementBreakdown of web conversions of type DOWNLOAD by post_engagement.
conversion_downloads_post_viewNUMERICconversion_downloads_post_viewBreakdown of web conversions of type DOWNLOAD by post_view.
conversion_downloads_sale_amountNUMERICconversion_downloads_sale_amountBreakdown of web conversions of type DOWNLOAD by sale_amount.
conversion_downloads_sale_amount_engagementNUMERICconversion_downloads_sale_amount_engagementBreakdown of web conversions of type DOWNLOAD by sale_amount_engagement.
conversion_downloads_sale_amount_viewNUMERICconversion_downloads_sale_amount_viewBreakdown of web conversions of type DOWNLOAD by sale_amount_view.
conversion_purchasesNUMERICconversion_purchasesNumber of web conversions of type PURCHASE.
conversion_purchases_assistedNUMERICconversion_purchases_assistedBreakdown of web conversions of type PURCHASE by assisted.
conversion_purchases_metricNUMERICconversion_purchases_metricBreakdown of web conversions of type PURCHASE by metric.
conversion_purchases_order_quantityNUMERICconversion_purchases_order_quantityBreakdown of web conversions of type PURCHASE by order_quantity.
conversion_purchases_order_quantity_engagementNUMERICconversion_purchases_order_quantity_engagementBreakdown of web conversions of type PURCHASE by order_quantity_engagement.
conversion_purchases_order_quantity_viewNUMERICconversion_purchases_order_quantity_viewBreakdown of web conversions of type PURCHASE by order_quantity_view.
conversion_purchases_post_engagementNUMERICconversion_purchases_post_engagementBreakdown of web conversions of type PURCHASE by post_engagement.
conversion_purchases_post_viewNUMERICconversion_purchases_post_viewBreakdown of web conversions of type PURCHASE by post_view.
conversion_purchases_sale_amountNUMERICconversion_purchases_sale_amountBreakdown of web conversions of type PURCHASE by sale_amount.
conversion_purchases_sale_amount_engagementNUMERICconversion_purchases_sale_amount_engagementBreakdown of web conversions of type PURCHASE by sale_amount_engagement.
conversion_purchases_sale_amount_viewNUMERICconversion_purchases_sale_amount_viewBreakdown of web conversions of type PURCHASE by sale_amount_view.
conversion_sign_upsNUMERICconversion_sign_upsNumber of web conversions of type SIGN_UP.
conversion_sign_ups_metricNUMERICconversion_sign_ups_metricBreakdown of web conversions of type SIGN_UP by metric.
conversion_sign_ups_order_quantityNUMERICconversion_sign_ups_order_quantityBreakdown of web conversions of type SIGN_UP by order_quantity.
conversion_sign_ups_order_quantity_engagementNUMERICconversion_sign_ups_order_quantity_engagementBreakdown of web conversions of type SIGN_UP by order_quantity_engagement.
conversion_sign_ups_order_quantity_viewNUMERICconversion_sign_ups_order_quantity_viewBreakdown of web conversions of type SIGN_UP by order_quantity_view.
conversion_sign_ups_post_engagementNUMERICconversion_sign_ups_post_engagementBreakdown of web conversions of type SIGN_UP by post_engagement.
conversion_sign_ups_post_viewNUMERICconversion_sign_ups_post_viewBreakdown of web conversions of type SIGN_UP by post_view.
conversion_sign_ups_sale_amountNUMERICconversion_sign_ups_sale_amountBreakdown of web conversions of type SIGN_UP by sale_amount.
conversion_sign_ups_sale_amount_engagementNUMERICconversion_sign_ups_sale_amount_engagementBreakdown of web conversions of type SIGN_UP by sale_amount_engagement.
conversion_sign_ups_sale_amount_viewNUMERICconversion_sign_ups_sale_amount_viewBreakdown of web conversions of type SIGN_UP by sale_amount_view.
conversion_site_visitsNUMERICconversion_site_visitsNumber of web conversions of type SITE_VISIT.
conversion_site_visits_metricNUMERICconversion_site_visits_metricBreakdown of web conversions of type SITE_VISIT by metric.
conversion_site_visits_order_quantityNUMERICconversion_site_visits_order_quantityBreakdown of web conversions of type SITE_VISIT by order_quantity.
conversion_site_visits_order_quantity_engagementNUMERICconversion_site_visits_order_quantity_engagementBreakdown of web conversions of type SITE_VISIT by order_quantity_engagement.
conversion_site_visits_order_quantity_viewNUMERICconversion_site_visits_order_quantity_viewBreakdown of web conversions of type SITE_VISIT by order_quantity_view.
conversion_site_visits_post_engagementNUMERICconversion_site_visits_post_engagementBreakdown of web conversions of type SITE_VISIT by post_engagement.
conversion_site_visits_post_viewNUMERICconversion_site_visits_post_viewBreakdown of web conversions of type SITE_VISIT by post_view.
conversion_site_visits_sale_amountNUMERICconversion_site_visits_sale_amountBreakdown of web conversions of type SITE_VISIT by sale_amount.
conversion_site_visits_sale_amount_engagementNUMERICconversion_site_visits_sale_amount_engagementBreakdown of web conversions of type SITE_VISIT by sale_amount_engagement.
conversion_site_visits_sale_amount_viewNUMERICconversion_site_visits_sale_amount_viewBreakdown of web conversions of type SITE_VISIT by sale_amount_view.
dateDATEDateThe Date
engagementsNUMERICEngagementsTotal number of engagements
followsNUMERICFollowsTotal number of follows
impressionsNUMERICImpressionsTotal number of impressions
likesNUMERICLikesTotal number of likes
media_engagementsNUMERICMedia EngagementsTotal number of clicks of media across Videos, Vines, GIFs, and Images.
media_viewsNUMERICMedia ViewsTotal number of views (autoplay and click) of media across Videos, Vines, GIFs, and Images.
mobile_conversion_achievements_unlocked_assistedNUMERICmobile_conversion_achievements_unlocked_assistedBreakdown of mobile conversions of type ACHIEVEMENT_UNLOCKED by assisted.
mobile_conversion_achievements_unlocked_order_quantityNUMERICmobile_conversion_achievements_unlocked_order_quantityBreakdown of mobile conversions of type ACHIEVEMENT_UNLOCKED by order_quantity.
mobile_conversion_achievements_unlocked_post_engagementNUMERICmobile_conversion_achievements_unlocked_post_engagementBreakdown of mobile conversions of type ACHIEVEMENT_UNLOCKED by post_engagement.
mobile_conversion_achievements_unlocked_post_viewNUMERICmobile_conversion_achievements_unlocked_post_viewBreakdown of mobile conversions of type ACHIEVEMENT_UNLOCKED by post_view.
mobile_conversion_achievements_unlocked_sale_amountNUMERICmobile_conversion_achievements_unlocked_sale_amountBreakdown of mobile conversions of type ACHIEVEMENT_UNLOCKED by sale_amount.
mobile_conversion_add_to_carts_assistedNUMERICmobile_conversion_add_to_carts_assistedBreakdown of mobile conversions of type ADD_TO_CART by assisted.
mobile_conversion_add_to_carts_order_quantityNUMERICmobile_conversion_add_to_carts_order_quantityBreakdown of mobile conversions of type ADD_TO_CART by order_quantity.
mobile_conversion_add_to_carts_post_engagementNUMERICmobile_conversion_add_to_carts_post_engagementBreakdown of mobile conversions of type ADD_TO_CART by post_engagement.
mobile_conversion_add_to_carts_post_viewNUMERICmobile_conversion_add_to_carts_post_viewBreakdown of mobile conversions of type ADD_TO_CART by post_view.
mobile_conversion_add_to_carts_sale_amountNUMERICmobile_conversion_add_to_carts_sale_amountBreakdown of mobile conversions of type ADD_TO_CART by sale_amount.
mobile_conversion_add_to_wishlists_assistedNUMERICmobile_conversion_add_to_wishlists_assistedBreakdown of mobile conversions of type ADD_TO_WISHLIST by assisted.
mobile_conversion_add_to_wishlists_order_quantityNUMERICmobile_conversion_add_to_wishlists_order_quantityBreakdown of mobile conversions of type ADD_TO_WISHLIST by order_quantity.
mobile_conversion_add_to_wishlists_post_engagementNUMERICmobile_conversion_add_to_wishlists_post_engagementBreakdown of mobile conversions of type ADD_TO_WISHLIST by post_engagement.
mobile_conversion_add_to_wishlists_post_viewNUMERICmobile_conversion_add_to_wishlists_post_viewBreakdown of mobile conversions of type ADD_TO_WISHLIST by post_view.
mobile_conversion_add_to_wishlists_sale_amountNUMERICmobile_conversion_add_to_wishlists_sale_amountBreakdown of mobile conversions of type ADD_TO_WISHLIST by sale_amount.
mobile_conversion_checkouts_initiated_assistedNUMERICmobile_conversion_checkouts_initiated_assistedBreakdown of mobile conversions of type CHECKOUT_INITIATED by assisted.
mobile_conversion_checkouts_initiated_order_quantityNUMERICmobile_conversion_checkouts_initiated_order_quantityBreakdown of mobile conversions of type CHECKOUT_INITIATED by order_quantity.
mobile_conversion_checkouts_initiated_post_engagementNUMERICmobile_conversion_checkouts_initiated_post_engagementBreakdown of mobile conversions of type CHECKOUT_INITIATED by post_engagement.
mobile_conversion_checkouts_initiated_post_viewNUMERICmobile_conversion_checkouts_initiated_post_viewBreakdown of mobile conversions of type CHECKOUT_INITIATED by post_view.
mobile_conversion_checkouts_initiated_sale_amountNUMERICmobile_conversion_checkouts_initiated_sale_amountBreakdown of mobile conversions of type CHECKOUT_INITIATED by sale_amount.
mobile_conversion_content_views_assistedNUMERICmobile_conversion_content_views_assistedBreakdown of mobile conversions of type CONTENT_VIEW by assisted.
mobile_conversion_content_views_order_quantityNUMERICmobile_conversion_content_views_order_quantityBreakdown of mobile conversions of type CONTENT_VIEW by order_quantity.
mobile_conversion_content_views_post_engagementNUMERICmobile_conversion_content_views_post_engagementBreakdown of mobile conversions of type CONTENT_VIEW by post_engagement.
mobile_conversion_content_views_post_viewNUMERICmobile_conversion_content_views_post_viewBreakdown of mobile conversions of type CONTENT_VIEW by post_view.
mobile_conversion_content_views_sale_amountNUMERICmobile_conversion_content_views_sale_amountBreakdown of mobile conversions of type CONTENT_VIEW by sale_amount.
mobile_conversion_downloads_order_quantityNUMERICmobile_conversion_downloads_order_quantityBreakdown of mobile conversions of type DOWNLOAD by order_quantity.
mobile_conversion_downloads_post_engagementNUMERICmobile_conversion_downloads_post_engagementBreakdown of mobile conversions of type DOWNLOAD by post_engagement.
mobile_conversion_downloads_post_viewNUMERICmobile_conversion_downloads_post_viewBreakdown of mobile conversions of type DOWNLOAD by post_view.
mobile_conversion_downloads_sale_amountNUMERICmobile_conversion_downloads_sale_amountBreakdown of mobile conversions of type DOWNLOAD by sale_amount.
mobile_conversion_installs_assistedNUMERICmobile_conversion_installs_assistedBreakdown of mobile conversions of type INSTALL by assisted.
mobile_conversion_installs_order_quantityNUMERICmobile_conversion_installs_order_quantityBreakdown of mobile conversions of type INSTALL by order_quantity.
mobile_conversion_installs_post_engagementNUMERICmobile_conversion_installs_post_engagementBreakdown of mobile conversions of type INSTALL by post_engagement.
mobile_conversion_installs_post_viewNUMERICmobile_conversion_installs_post_viewBreakdown of mobile conversions of type INSTALL by post_view.
mobile_conversion_installs_sale_amountNUMERICmobile_conversion_installs_sale_amountBreakdown of mobile conversions of type INSTALL by sale_amount.
mobile_conversion_installs_skan_post_engagementNUMERICmobile_conversion_installs_skan_post_engagementBreakdown of mobile conversions of type INSTALL (skan) by post_engagement.
mobile_conversion_installs_skan_post_viewNUMERICmobile_conversion_installs_skan_post_viewBreakdown of mobile conversions of type INSTALL (skan) by post_view.
mobile_conversion_invites_assistedNUMERICmobile_conversion_invites_assistedBreakdown of mobile conversions of type INVITE by assisted.
mobile_conversion_invites_order_quantityNUMERICmobile_conversion_invites_order_quantityBreakdown of mobile conversions of type INVITE by order_quantity.
mobile_conversion_invites_post_engagementNUMERICmobile_conversion_invites_post_engagementBreakdown of mobile conversions of type INVITE by post_engagement.
mobile_conversion_invites_post_viewNUMERICmobile_conversion_invites_post_viewBreakdown of mobile conversions of type INVITE by post_view.
mobile_conversion_invites_sale_amountNUMERICmobile_conversion_invites_sale_amountBreakdown of mobile conversions of type INVITE by sale_amount.
mobile_conversion_key_page_views_post_engagementNUMERICmobile_conversion_key_page_views_post_engagementBreakdown of mobile conversions of type KEY_PAGE_VIEW by post_engagement.
mobile_conversion_key_page_views_post_viewNUMERICmobile_conversion_key_page_views_post_viewBreakdown of mobile conversions of type KEY_PAGE_VIEW by post_view.
mobile_conversion_levels_achieved_assistedNUMERICmobile_conversion_levels_achieved_assistedBreakdown of mobile conversions of type LEVEL_ACHIEVED by assisted.
mobile_conversion_levels_achieved_order_quantityNUMERICmobile_conversion_levels_achieved_order_quantityBreakdown of mobile conversions of type LEVEL_ACHIEVED by order_quantity.
mobile_conversion_levels_achieved_post_engagementNUMERICmobile_conversion_levels_achieved_post_engagementBreakdown of mobile conversions of type LEVEL_ACHIEVED by post_engagement.
mobile_conversion_levels_achieved_post_viewNUMERICmobile_conversion_levels_achieved_post_viewBreakdown of mobile conversions of type LEVEL_ACHIEVED by post_view.
mobile_conversion_levels_achieved_sale_amountNUMERICmobile_conversion_levels_achieved_sale_amountBreakdown of mobile conversions of type LEVEL_ACHIEVED by sale_amount.
mobile_conversion_logins_assistedNUMERICmobile_conversion_logins_assistedBreakdown of mobile conversions of type LOGIN by assisted.
mobile_conversion_logins_order_quantityNUMERICmobile_conversion_logins_order_quantityBreakdown of mobile conversions of type LOGIN by order_quantity.
mobile_conversion_logins_post_engagementNUMERICmobile_conversion_logins_post_engagementBreakdown of mobile conversions of type LOGIN by post_engagement.
mobile_conversion_logins_post_viewNUMERICmobile_conversion_logins_post_viewBreakdown of mobile conversions of type LOGIN by post_view.
mobile_conversion_logins_sale_amountNUMERICmobile_conversion_logins_sale_amountBreakdown of mobile conversions of type LOGIN by sale_amount.
mobile_conversion_payment_info_additions_assistedNUMERICmobile_conversion_payment_info_additions_assistedBreakdown of mobile conversions of type PAYMENT_INFO_ADDITION by assisted.
mobile_conversion_payment_info_additions_order_quantityNUMERICmobile_conversion_payment_info_additions_order_quantityBreakdown of mobile conversions of type PAYMENT_INFO_ADDITION by order_quantity.
mobile_conversion_payment_info_additions_post_engagementNUMERICmobile_conversion_payment_info_additions_post_engagementBreakdown of mobile conversions of type PAYMENT_INFO_ADDITION by post_engagement.
mobile_conversion_payment_info_additions_post_viewNUMERICmobile_conversion_payment_info_additions_post_viewBreakdown of mobile conversions of type PAYMENT_INFO_ADDITION by post_view.
mobile_conversion_payment_info_additions_sale_amountNUMERICmobile_conversion_payment_info_additions_sale_amountBreakdown of mobile conversions of type PAYMENT_INFO_ADDITION by sale_amount.
mobile_conversion_purchases_assistedNUMERICmobile_conversion_purchases_assistedBreakdown of mobile conversions of type PURCHASE by assisted.
mobile_conversion_purchases_order_quantityNUMERICmobile_conversion_purchases_order_quantityBreakdown of mobile conversions of type PURCHASE by order_quantity.
mobile_conversion_purchases_post_engagementNUMERICmobile_conversion_purchases_post_engagementBreakdown of mobile conversions of type PURCHASE by post_engagement.
mobile_conversion_purchases_post_viewNUMERICmobile_conversion_purchases_post_viewBreakdown of mobile conversions of type PURCHASE by post_view.
mobile_conversion_purchases_sale_amountNUMERICmobile_conversion_purchases_sale_amountBreakdown of mobile conversions of type PURCHASE by sale_amount.
mobile_conversion_purchases_skan_post_engagementNUMERICmobile_conversion_purchases_skan_post_engagementBreakdown of mobile conversions of type PURCHASE by post_engagement.
mobile_conversion_purchases_skan_post_viewNUMERICmobile_conversion_purchases_skan_post_viewBreakdown of mobile conversions of type PURCHASE by post_view.
mobile_conversion_rates_assistedNUMERICmobile_conversion_rates_assistedBreakdown of mobile conversions of type RATE by assisted.
mobile_conversion_rates_order_quantityNUMERICmobile_conversion_rates_order_quantityBreakdown of mobile conversions of type RATE by order_quantity.
mobile_conversion_rates_post_engagementNUMERICmobile_conversion_rates_post_engagementBreakdown of mobile conversions of type RATE by post_engagement.
mobile_conversion_rates_post_viewNUMERICmobile_conversion_rates_post_viewBreakdown of mobile conversions of type RATE by post_view.
mobile_conversion_rates_sale_amountNUMERICmobile_conversion_rates_sale_amountBreakdown of mobile conversions of type RATE by sale_amount.
mobile_conversion_re_engages_assistedNUMERICmobile_conversion_re_engages_assistedBreakdown of mobile conversions of type RE_ENGAGE by assisted.
mobile_conversion_re_engages_order_quantityNUMERICmobile_conversion_re_engages_order_quantityBreakdown of mobile conversions of type RE_ENGAGE by order_quantity.
mobile_conversion_re_engages_post_engagementNUMERICmobile_conversion_re_engages_post_engagementBreakdown of mobile conversions of type RE_ENGAGE by post_engagement.
mobile_conversion_re_engages_post_viewNUMERICmobile_conversion_re_engages_post_viewBreakdown of mobile conversions of type RE_ENGAGE by post_view.
mobile_conversion_re_engages_sale_amountNUMERICmobile_conversion_re_engages_sale_amountBreakdown of mobile conversions of type RE_ENGAGE by sale_amount.
mobile_conversion_reservations_assistedNUMERICmobile_conversion_reservations_assistedBreakdown of mobile conversions of type RESERVATION by assisted.
mobile_conversion_reservations_order_quantityNUMERICmobile_conversion_reservations_order_quantityBreakdown of mobile conversions of type RESERVATION by order_quantity.
mobile_conversion_reservations_post_engagementNUMERICmobile_conversion_reservations_post_engagementBreakdown of mobile conversions of type RESERVATION by post_engagement.
mobile_conversion_reservations_post_viewNUMERICmobile_conversion_reservations_post_viewBreakdown of mobile conversions of type RESERVATION by post_view.
mobile_conversion_reservations_sale_amountNUMERICmobile_conversion_reservations_sale_amountBreakdown of mobile conversions of type RESERVATION by sale_amount.
mobile_conversion_searches_assistedNUMERICmobile_conversion_searches_assistedBreakdown of mobile conversions of type SEARCH by assisted.
mobile_conversion_searches_order_quantityNUMERICmobile_conversion_searches_order_quantityBreakdown of mobile conversions of type SEARCH by order_quantity.
mobile_conversion_searches_post_engagementNUMERICmobile_conversion_searches_post_engagementBreakdown of mobile conversions of type SEARCH by post_engagement.
mobile_conversion_searches_post_viewNUMERICmobile_conversion_searches_post_viewBreakdown of mobile conversions of type SEARCH by post_view.
mobile_conversion_searches_sale_amountNUMERICmobile_conversion_searches_sale_amountBreakdown of mobile conversions of type SEARCH by sale_amount.
mobile_conversion_shares_assistedNUMERICmobile_conversion_shares_assistedBreakdown of mobile conversions of type SHARE by assisted.
mobile_conversion_shares_order_quantityNUMERICmobile_conversion_shares_order_quantityBreakdown of mobile conversions of type SHARE by order_quantity.
mobile_conversion_shares_post_engagementNUMERICmobile_conversion_shares_post_engagementBreakdown of mobile conversions of type SHARE by post_engagement.
mobile_conversion_shares_post_viewNUMERICmobile_conversion_shares_post_viewBreakdown of mobile conversions of type SHARE by post_view.
mobile_conversion_shares_sale_amountNUMERICmobile_conversion_shares_sale_amountBreakdown of mobile conversions of type SHARE by sale_amount.
mobile_conversion_sign_ups_assistedNUMERICmobile_conversion_sign_ups_assistedBreakdown of mobile conversions of type SIGN_UP by assisted.
mobile_conversion_sign_ups_order_quantityNUMERICmobile_conversion_sign_ups_order_quantityBreakdown of mobile conversions of type SIGN_UP by order_quantity.
mobile_conversion_sign_ups_post_engagementNUMERICmobile_conversion_sign_ups_post_engagementBreakdown of mobile conversions of type SIGN_UP by post_engagement.
mobile_conversion_sign_ups_post_viewNUMERICmobile_conversion_sign_ups_post_viewBreakdown of mobile conversions of type SIGN_UP by post_view.
mobile_conversion_sign_ups_sale_amountNUMERICmobile_conversion_sign_ups_sale_amountBreakdown of mobile conversions of type SIGN_UP by sale_amount.
mobile_conversion_site_visits_order_quantityNUMERICmobile_conversion_site_visits_order_quantityBreakdown of mobile conversions of type SITE_VISIT by order_quantity.
mobile_conversion_site_visits_post_engagementNUMERICmobile_conversion_site_visits_post_engagementBreakdown of mobile conversions of type SITE_VISIT by post_engagement.
mobile_conversion_site_visits_post_viewNUMERICmobile_conversion_site_visits_post_viewBreakdown of mobile conversions of type SITE_VISIT by post_view.
mobile_conversion_site_visits_sale_amountNUMERICmobile_conversion_site_visits_sale_amountBreakdown of mobile conversions of type SITE_VISIT by sale_amount.
mobile_conversion_spent_credits_assistedNUMERICmobile_conversion_spent_credits_assistedBreakdown of mobile conversions of type SPENT_CREDIT by assisted.
mobile_conversion_spent_credits_order_quantityNUMERICmobile_conversion_spent_credits_order_quantityBreakdown of mobile conversions of type SPENT_CREDIT by order_quantity.
mobile_conversion_spent_credits_post_engagementNUMERICmobile_conversion_spent_credits_post_engagementBreakdown of mobile conversions of type SPENT_CREDIT by post_engagement.
mobile_conversion_spent_credits_post_viewNUMERICmobile_conversion_spent_credits_post_viewBreakdown of mobile conversions of type SPENT_CREDIT by post_view.
mobile_conversion_spent_credits_sale_amountNUMERICmobile_conversion_spent_credits_sale_amountBreakdown of mobile conversions of type SPENT_CREDIT by sale_amount.
mobile_conversion_tutorials_completed_assistedNUMERICmobile_conversion_tutorials_completed_assistedBreakdown of mobile conversions of type TUTORIAL_COMPLETED by assisted.
mobile_conversion_tutorials_completed_order_quantityNUMERICmobile_conversion_tutorials_completed_order_quantityBreakdown of mobile conversions of type TUTORIAL_COMPLETED by order_quantity.
mobile_conversion_tutorials_completed_post_engagementNUMERICmobile_conversion_tutorials_completed_post_engagementBreakdown of mobile conversions of type TUTORIAL_COMPLETED by post_engagement.
mobile_conversion_tutorials_completed_post_viewNUMERICmobile_conversion_tutorials_completed_post_viewBreakdown of mobile conversions of type TUTORIAL_COMPLETED by post_view.
mobile_conversion_tutorials_completed_sale_amountNUMERICmobile_conversion_tutorials_completed_sale_amountBreakdown of mobile conversions of type TUTORIAL_COMPLETED by sale_amount.
mobile_conversion_updates_assistedNUMERICmobile_conversion_updates_assistedBreakdown of mobile conversions of type UPDATE by assisted.
mobile_conversion_updates_order_quantityNUMERICmobile_conversion_updates_order_quantityBreakdown of mobile conversions of type UPDATE by order_quantity.
mobile_conversion_updates_post_engagementNUMERICmobile_conversion_updates_post_engagementBreakdown of mobile conversions of type UPDATE by post_engagement.
mobile_conversion_updates_post_viewNUMERICmobile_conversion_updates_post_viewBreakdown of mobile conversions of type UPDATE by post_view.
mobile_conversion_updates_sale_amountNUMERICmobile_conversion_updates_sale_amountBreakdown of mobile conversions of type UPDATE by sale_amount.
objectiveTEXTobjectiveobjective description
TEXTPromoted Tweet IDPromoted Tweet ID
qualified_impressionsNUMERICQualified ImpressionsTotal number of qualified impressions
repliesNUMERICRepliesTotal number of replies
retweetsNUMERICRetweetsTotal number of retweets
spendNUMERICSpendThe total media spend (Duplicate)
totalcostNUMERICSpendThe total media spend
twitter_handleTEXTTwitter HandleYour Twitter handle linked to your Ad account
url_clicksNUMERICurl_clicksTotal clicks on the link or Website Card in an ad, including earned.
video_15s_viewsNUMERICVideo 15s viewsTotal number of views where at least 15 seconds of the video or for 95% of the total duration was viewed
video_3s100pct_viewsNUMERICVideo 3s100pct viewsTotal number of views where at least 3 seconds were played while 100% in view (legacy video_total_views)
video_6s_viewsNUMERICVideo 6s viewsTotal number of views where at least 6 seconds of the video was viewed
video_content_startsNUMERICVideo content startsTotal number of video playback starts
video_cta_clicksNUMERICVideo cta clicksTotal clicks on the call to action
video_total_viewsNUMERICVideo total viewsTotal number of video views
video_views_100NUMERICVideo views 100Total number of views where at least 100% of the video was viewed.
video_views_25NUMERICVideo views 25Total number of views where at least 25% of the video was viewed.
video_views_50NUMERICVideo views 50Total number of views where at least 50% of the video was viewed.
video_views_75NUMERICVideo views 75Total number of views where at least 75% of the video was viewed.