TikTok Ads Google Data Studio Connector by Windsor.ai
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About the Connector
The TikTok Ads Data Studio Connector pulls Metrics and Dimensions for TikTok Ads. The Insights are retrieved at Campaign or Ad Level.
Prerequisites
The user should have a valid TikTok ID with at least one TikTok Ads account linked to it. The user will be asked to authenticate with a TikTok ID during the installation of the connector.
Our privacy policy and terms of use: https://windsor.ai/privacy-statement/
Available Metrics and Dimensions
| Name | Type | Description |
|---|---|---|
| AC | TEXT | Group by network |
| Account ID | TEXT | The TikTok Ads account ID |
| Account Name | TEXT | The TikTok Ads account name |
| Ad ID | TEXT | Ad ID |
| Ad Name | TEXT | Ad Name |
| Age Range | TEXT | The Age Range of the Audience |
| Video Average Watch Time Per Video View | NUMERIC | The average time your video was played per single video view, including any time spent replaying the video. |
| Video Average Watch Time Per Person | NUMERIC | The average time your video was played per person, including any time spent replaying the video. This metric is estimated. |
| Campaign | TEXT | The Campaign Name |
| Clicks | NUMERIC | The Number of Clicks |
| Conversion Rate | NUMERIC | The percentage of results you received out of all the clicks of your ads. |
| Conversions | NUMERIC | The number of times your ad achieved an outcome, based on the secondary goal you selected. |
| Country | TEXT | The Country of the Audience |
| Date | DATE | The Date |
| Gender | TEXT | The Gender of the Audience |
| Impressions | NUMERIC | The Number of Impressions |
| Interest Category | TEXT | The Interest Category of the Audience |
| Language | TEXT | The Language of the Audience |
| Objective Type | TEXT | Advertising objective |
| Placement | TEXT | The Placement Name |
| Platform | TEXT | The Operating System of the Audience |
| 2-Second Video Views | NUMERIC | The number of times your video played for at least 2 seconds. Replays will not be counted. |
| 6-Second Video Views | NUMERIC | The number of times your video played for at least 6 seconds, or completely played. Replays will not be counted. |
| Video Views at 25% | NUMERIC | The number of times your video was played at 25% of its length. Replays will not be counted. |
| Video Views at 100% | NUMERIC | The number of times your video was played at 100% of its length. Replays will not be counted. |
| Video Views at 75% | NUMERIC | The number of times your video was played at 75% of its length. Replays will not be counted. |
| spend | NUMERIC | The Media Spend |
| Video Views | NUMERIC | The number of times your video starts to play. Replays will not be counted. |
| Total Cost | NUMERIC | The Media Spend (Duplicate) |