Connect The Trade Desk to Google Looker Studio
Directly connect The Trade Desk to Looker Studio, in minutes, and in an easy-to-use format.
Analyze Your Marketing Metrics from The Trade Desk in GDS
About The Trade Desk
About Google Looker Studio
About the The Trade Desk Google Looker Studio Connector
The The Trade Desk Google Looker Studio Connector pulls metrics and dimensions for The Trade Desk. The Insights are retrieved at the campaign and account levels.
Once the user successfully logs into the connector he can then choose the metrics and dimensions he is interested to create a report on.
Prerequisites
To set up the connector, the user should have:
- A The Trade Desk advertiser account (Visit our privacy policy and terms of use)
- Google account for The Trade Desk to Google Looker Studio integration.
- A Windsor account. Start your free trial now.
How to connect The Trade Desk to Google Looker Studio?
Do you plan to connect and visualize your The Trade Desk in Google Looker Studio? Follow the Tutorial Below:
You need to select The Trade Desk as a Data Source and grant access to Windsor.ai. Select the fields on the right to later use in your data source. For example, you can include metrics such as Cost per Click, Cost per Action or Total Spend. Go to “Select Destination” and choose Google Looker Studio. Once done, select “connect” and authorize access to your data source.
The Trade Desk metrics & dimensions available for streaming into Looker Studio
name type description Advertiser name TEXT The name of the advertiser. Availability of advertiser TEXT Availability state of the Advertiser. Description of advertiser TEXT An optional description of the advertiser. Domain of advertiser TEXT The domain address for the Advertiser. Advertiser id TEXT The platform ID of the advertiser. Keywords of advertiser TEXT Keywords that classify the Advertiser. Logo of advertiser TEXT The URL for the Advertiser's logo or brand image. Vetting status of advertiser TEXT Vetting status of the advertiser. Campaign TEXT The Campaign Name Campaign Availability TEXT Whether the campaign is active and available for normal operation or archived and hidden from normal view. Budget of campaign NUMERIC The maximum amount the Campaign may spend. Budget for impressions of compaign NUMERIC The maximum amount of impressions the Campaign should buy. Creation time of campaign TEXT The time in UTC the Campaign was created. Custom CPA click weight NUMERIC Weight to assign to click through pixels when calculating Custom CPA. Custom CPA viewthroug weight NUMERIC Weight to assign to view pixels when calculating Custom CPA. Daily budget udget of campaign NUMERIC The maximum amount that the campaign should spend per day, if possible. Budget for impressions of compaig daily NUMERIC The total number of impressions the Campaign should buy in a single day, if able. Campaign description TEXT An optional description of the Campaign. End date of campaign DATE The date and time (in UTC) that the Campaign should stop spending if it has not yet exhausted its budget. Campaign ID TEXT The ID of the Campaign. Objectiv of campaign. TEXT The campaign objective. Primary channel of campaign. TEXT The campaign primary channel. Purchase order number of campaign. TEXT A property that you can use for internal reference. For example, a Purchase Order Number. Start date of campaign DATE The date and time (in UTC) that the Campaign should start spending. Type of campaign. TEXT The type of the Campaign, options are currently either Standard (default) or ProgrammaticGuaranteed. Last update time of campagin. DATE The time in UTC the Campaign was last updated. Date DATE The Date Partner ID TEXT The ID of the partner who owns this advertiser. Today DATE Today's date
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