Connect Freshcaller to Looker Studio

Simply connect your Freshcaller account to Looker Studio with Say no to wasting precious time writing code. Let our codeless tools handle and complete the integration process within minutes. And the best part? Anyone in your organization can easily do it, so you don’t need to burden your IT team or hire professional engineers.

Connect Freshcaller to Looker Studio

Why do I need Freshcaller and Looker Studio integration?


Get important insights into your data and enhance your call center operations. Understand what your customers want and modify your services to align with their needs and preferences. Optimize customer satisfaction and build a loyal following. Identify your customer service agents’ training needs and equip them with the necessary skills for improved client engagements.


Determine agent performance

By integrating Freshcaller with Looker Studio, you can leverage monitoring tools to track metrics like resolution rate, call handling time, and customer satisfaction scores. These can help you gauge the performance of different agents and identify top performers. Leverage their expertise to maximize customer satisfaction.


Evaluate call center efficiency

With Looker Studio’s analytics, you can explore the abandoned call rate metrics to gain insights into the efficiency of your call center. High abandonment rates are a reason for concern. Develop strategies to optimize call routing, reduce wait times, or increase agent coverage during peak times. Retain customers and enhance trust.


Improved collaboration

Share reports and dashboards generated from Freshcaller data using Looker Studio’s collaboration tools. Let team members, executives, or other stakeholders easily access the information and understand call center performance. Encourage joint decision-making and strategizing for continuous improvements in customer service.


Visualize data

Visualize your data using charts, graphs, or tables and explore it to identify trends in customer interactions and agent performance. Pay attention to peaks in call handling times, changes in call volumes, and major customer issues. Change agent scheduling if need be to meet customer demands.


Manage costs efficiently

Use analytics tools available within Looker Studio to analyze your call data. Identify opportunities that can help your organization decrease operational costs. Optimize staffing levels to align with demand and decrease time spent idling. Streamline call flows for customers to access agents faster, reducing call durations and related expenses.


Understand customer demographics

Assess customer demographic like location, age, or preferences using Looker Studio’s analytics capabilities. Understand the kinds of customers you deal with and what they are looking for. Customize your services and product offerings to satisfy their needs and increase your rating as a customer-driven enterprise.


Improved forecasting

Utilize Looker Studio’s data modeling and forecasting features to explore historical trends like customer interactions, call volumes, and agent performance. Anticipate future resource needs and call volumes for improved planning and scheduling. Allocate resources appropriately, optimize staffing, and tackle potential operational issues. Improve the overall performance of the call center in the long-term.



To set up the connector, the user should have:

How to connect Freshcaller to Looker Studio

1. Register

Register or login if you already have an account.

 2. Select your source
You need to select Freshcaller as a Data Source and Grant Access to

Freshcaller source

3. Select the fields on the right.
Select the fields on the right to later use in your data source.

4. Select Destination

Go to “Select Destination” and Choose Looker Studio.

5. Sync and authorize data
Select “connect” and authorize access to your data source.


What is Freshcaller?

Freshcaller is a cloud-based phone system that helps businesses streamline their communication processes to enhance customer experience. It enables customer service agents to effectively manage voicemail, customer queue length, call routing, and waiting times to ensure every caller gets the assistance they need on time. Freshcaller offers toll-free numbers for businesses, enabling clients to call them at no cost. The platform also allows users to port an existing number, which is advantageous in maintaining continuity and ensuring clients reach them as usual.

What is Looker Studio?

Looker Studio, formerly known as Google Data Studio, is one of the most preferred business intelligence and data analytics solutions. With the platform’s assistance, organizations can easily transform their data into usable reports and dashboards. This leads to informed decision-making that fuels business success. Looker Studio is flexible and can integrate with over 1000 different data sources. Scalability is another benefit the platform offers, which means it can easily expand to meet the ever-expanding data needs of organizations.

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