Connect Search Ads 360 to Power BI

Quickly integrate your Search Ads 360 data into Power BI with the Windsor.ai ETL connector.

Our platform automates SA360 reporting, delivering actionable insights into your search advertising performance that help you optimize strategy and scale your business faster.

Forget CSVs. Stop copy/paste. Connect data in 2 minutes. No code required.

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Windsor.ai is your proven Google Search Ads 360 (SA360) to Power BI connector

Unlock advanced marketing analytics with Search Ads 360 to Power BI integration

Syncing SA 360 with Power BI through Windsor.ai allows you to make the most out of your marketing data, save time and costs, and respond quickly to a changing advertising landscape. Here’s what this integration offers to your business:

Automate reporting

With Windsor.ai, your SA360 data flows automatically into Power BI, keeping keyword, ad group, and campaign metrics always up to date. This removes spreadsheet work and ensures reliable, consistent reporting across all SA360 data.

Improve campaign efficiency

Evaluate cost, conversions, CPA, ROAS, bid strategy performance, and search term efficiency in one Power BI dashboard. Identify wasted spend, refine keyword reach, and allocate budgets to the campaigns that produce the best results.

Unify data across channels

Merge SA360 with 325+ analytics, revenue, and sales sources in Power BI to understand search campaign impact across the full customer journey and make smarter, more informed strategic decisions.

Using Windsor.ai connector to import data from Search Ads 360 into Power BI

Supported fields: 80 metrics189 dimensions

Connecting SA360 to Power BI often requires custom scripts, complicated APIs, or expensive software. Windsor.ai removes these barriers with a fast, fully no-code connector designed for accuracy and scale.

In just a few clicks, our ELT pipeline syncs Search Ads 360 data directly into Power BI, enabling unified reporting across search platforms, campaigns, and bid strategies.

With Windsor.ai, you can:

Automate Search Ads 360 data sync to Power BI, eliminating manual exports and custom scripts.
Track essential advertising metrics such as keywords, cost, conversions, CPA, ROAS, and many others in real-time.
Combine SA360 with 325+ other sources to link your search activity to conversions, pipeline, and business outcomes.
Use pre-built Power BI dashboards or tailor them to your unique analytics needs.

Join over 7,000+ businesses that trust Windsor.ai to streamline Google Search Ads 360 to Power BI integration

How to connect Search Ads 360 to Power BI in Windsor.ai

Windsor.ai supports two Power BI integration methods: Desktop and Web.

Follow our step-by-step guide and video tutorials to get started quickly.

Register and log in to Windsor.ai

Create a new Windsor.ai account or log in if you already have one.

Select your data source

Choose SA360 as your data source and go to the Preview screen.

For Power BI Desktop: Save your query and select it in the app

Save a query if you’re building a custom report in Power BI Desktop
In Power BI Desktop, go to Get Data → Windsor → Sign in
Select your saved query from Windsor and click Load

Video instructions: https://www.youtube.com/watch?v=Zf-3JYC1d1Q.

For Power BI Web: Copy your Windsor query URL

Copy your query URL if you’re using Power BI Web
In Power BI, go to Get Data → Web, paste your copied query URL, and click Ok
Let the dashboard auto-load data

Video instructions: https://www.youtube.com/watch?v=L1NeAKUwqXk.

Build and refresh your report

Congratulations, you’ve connected your Google Search Ads 360 data to Power BI via Windsor.ai. Now, you can visualize it in the preferred way.

data integrated into power bi with windsor

FAQs

What is Google Search Ads 360?

Google Search Ads 360 (SA360) is Google’s enterprise search management platform, built to manage large-scale search campaigns across multiple engines (Google Ads, Bing, Yahoo, Baidu, etc.). It helps advertisers plan, bid, and optimize search campaigns with advanced automation, cross-engine reporting, and attribution.

What is Power BI?

Power BI is a powerful business intelligence and data visualization tool developed by Microsoft. It enables users to transform raw data into interactive, insightful reports and dashboards to aid in better decision-making.

Available as a desktop application, web app, and mobile app for Android, iOS, and Windows, Power BI offers great flexibility for users across different devices. You can also connect it to a wide range of data sources, both cloud-based and on-premises, to extract, transform, and visualize data.

Do you have helpful links to get started with integrating SA360 and Power BI using Windsor.ai?

Yes, we have helpful resources to help you get started. You can explore our official documentation and ready-to-use templates for seamless SA360 to Power BI integration with Windsor.ai:

How much does it cost to integrate SA360 into Power BI with Windsor.ai?

Windsor.ai’s pricing for SA360 into Power BI data integration can vary depending on your use case. We offer transparent pricing plans tailored to diverse business needs and budgets.

How much time do I need to create the SA360 and Power BI integration?

Windsor.ai provides a user-friendly interface and a powerful data connector that enables you to integrate SA360 with Power BI in under 5 minutes, making the process quick and hassle-free.

Tired of manual Search Ads 360 data exports? Try Windsor.ai today to automate your reporting

Access all your data from various sources in one place. Get started for free with a 30-day trial.

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