Connect Apple Search Ads to Google Data Studio with Windsor.ai

Directly connect Apple Search Ads to Google Data Studio, in minutes, and in an easy-to-use format.

data integration

All your marketing data in one place, just in a few clicks.

In just a few clicks, Windsor.ai integrates all of your marketing data. Simply select and authenticate the connectors you want to use. You don’t even need to write a single line of code to connect your data. You can blend and visualize your marketing data in your preferred reporting platform after a few minutes of setup.

Automate and save time.

No more using CSV dumps and spreadsheets to bring together data from different platforms. Windsor.ai automates collecting all marketing data and minimizes time spent on preparing and formatting, saving you a lot of time and boosting the quality of your reports.
Spend less time on manual data loading and spreadsheets. Focus on what matters: Growing your business!
Data Automation
data warehouse

Use all your data where and when you need it.

We make sure that all the data we integrate is fresh and accessible to marketers, whenever they want. You can push your data from Windsor.ai to a variety of data destinations, including cloud storage services (Google BigQuery, Amazon S3, Azure, Snowflake), data visualization tools (Google Data Studio, Power BI, Tableau), and spreadsheets (Excel, Google Sheets).

About Apple Search Ads

Apple Search Ads is an advertising platform developed by Apple in 2016 that allows app marketers to promote their apps on the Apple App Store in order to increase the visibility, downloads, and growth of mobile apps. Apps use the platform to place a bid and join an auction. The ones who win the auction will appear as the first search result in the App Store, above any organically ranking competitor, where over 600 million people go every week to discover and download apps. Sponsored ads may appear in the App Store search tab or search results.

Learn more about Apple Search Ads.

About Google Data Studio

Looker Studio or formerly known as Google Data Studio is a data visualization platform that helps businesses convert data into customizable informative reports and dashboards. It provides a simple and intuitive interface for users to create interactive reports and visualizations with their data. Data analysis using Google Data Studio provides businesses with valuable information that they can use to make informed decisions about their operations.

Learn more about Looker Studio

Why integrate Apple Search Ads with Google Data Studio?

  • Integrating Apple Search Ads data with Google Data Studio can help you optimize your ads based on user behavior and search results.

 

  • Businesses can better measure the effectiveness of their ad campaigns and optimize for the best results by tracking conversion rates and other KPIs with Google Data Studio’s powerful dashboard tools.

 

  • You can get a more complete picture of what people are searching for and how they find your apps on the App Store by visualizing your Apple Search Ads data.

 

  • The powerful reporting features of Google Data Studio will enable you to make informed decisions based on the data collected.

 

  • Google Data Studio will allow you to identify patterns in campaign performance, generate insights, and freely share your data.

About the Apple Search Ads Looker Studio Connector

The Apple Search Ads Google Data Studio Connector pulls metrics and dimensions from Apple Search Ads. The Insights are retrieved at the campaign level.

Once the user successfully logs into the connector he can then choose the metrics and dimensions he is interested to create a report on.

Prerequisites

To set up the connector, the user should have:

How to connect Apple Search Ads to Google Data Studio?

Select the fields on the right to later use in your data source. For example, you can include metrics such as Cost per Acquisition, CPM or Conversion Rate.

select fields on the right

Go to “Select Destination” and choose Google Data Studio.

Once done, select “connect” and authorize access to your data source.

Windsor.ai Apple Search Ads Google Data Studio Connector

Windsor.ai: All your marketing data in one place

Power up your marketing performance with result-driven marketing solutions

  • Connect all your marketing, CRM, and analytics data from 50+ platforms and stream it to any spreadsheet tool, BI platform, or data warehouse.
  • The setup is done in minutes. No coding is required.
  • Currently, we support more than 3000 dimensions and metrics.
  • See the value and return on every marketing touchpoint.
  • Our marketing attribution software platform provides marketers with a 15-44% increase in marketing ROI.

Google Data Studio Templates for Apple Search Ads

Do you plan to connect and visualize your Apple Search Ads in Google Data Studio?

These free and customizable Google Data Studio Apple Search Ads templates will assist you in visualizing your data for easy reporting and analysis.

Google Data Studio Tutorials for Apple Search Ads

Would you like to take your Google Data Studio Apple Search Ads dashboards to the next level? 

Here are some of our favorite tutorials to help you:

Available Apple Search Ads Metrics and Dimensions

NameTypeDescription
Account IDTEXTThe Account ID
Account NameTEXTThe Account Name
Ad Group Display StatusTEXTThe state of the operation.
Ad Group IdTEXTThe unique identifier for the ad group the search term belongs to.
Ad Group NameTEXTThe name of the ad group, which is unique within the campaign. Responses don't include deleted ad groups.
Ad Group Serving State ReasonsTEXTA list of reasons that displays when an ad group isn't running.
Ad Group Serving StatusTEXTThe status of whether the ad group is serving.
Ad Group StatusTEXTThe status of the ad group.
AppTEXTThe App Name
Automated Keywords Opt InBOOLEANThe parameter for enabling and disabling Search Match. If true, the system automatically adds optimized keywords in addition to those you explicitly add to the ad group.
CampaignTEXTThe Campaign Name
Campaign IDTEXTThe Campaign ID
ClicksNUMERICThe Number of Clicks
Conversion RatePERCENTThe Conversion Rate
Country or RegionTEXTA group of countries and regions.
Cost Per AcquisitionNUMERICThe Average Cost Per Acquisition
Cpa GoalNUMERICThe cost-per-acquisition goal.
Cost Per Thousand ImpressionsNUMERICThe Average Cost Per Thousand Impressions
Cost Per TapNUMERICThe Average Cost Per Tap
CurrencyTEXTCampaign currency
DateDATEThe Date
Default Bid AmountNUMERICThe default maximum cost per tap or impression bid for the ad group.
DeletedBOOLEANAn indicator of whether the search term is soft-deleted.
End TimeDATEThe scheduled end date and time for the ad group.
ImpressionsNUMERICThe Number of Impressions
InstallsNUMERICThe Number of installs
KeywordTEXTThe targeting or negative keywords.
Keyword Display StatusTEXTThe state of the keyword display operation.
Keyword IdNUMERICThe unique identifier for a keyword that belongs to an ad group.
Lat off installsNUMERICThe Lat Off Installs
Lat on installsNUMERICThe Lat On Installs
Match TypeTEXTAn automated keyword and bidding strategy. See Ad Groups for Search Match use cases.
New DownloadsNUMERICThe Number of New Downloads
Number of InstallsNUMERICThe Number of installs
Org IdNUMERICThe identifier of the organization that owns the campaign. Your orgId is the same as your account in the Apple Search Ads UI.
Re DownloadsNUMERICThe Number of Re Downloads
TEXTThe source of the keyword to use as a search term.
TEXTThe search terms to use for app searches.
SpendNUMERICThe Media Spend
Start TimeDATEThe scheduled start date and time for the ad group.
TapsNUMERICThe Number of Taps
Total CostNUMERICThe Media Spend
Tap Through RatePERCENTThe Tap Through Rate