Connect Adobe Analytics to Looker Studio

The Windsor.ai connector for Adobe Analytics integrates your data with Looker Studio (Google Data Studio), enabling intelligent analytics of your data. The connector works by following simple interactive steps. It is easy to use and requires no coding skills or experience. Integrate Adobe Analytics with Looker Studio automatically without maintaining any code.

Automatically get your Adobe Analytics data into Looker Studio

Why do I need Adobe Analytics and Looker Studio integration?

Integrating Adobe Analytics and Looker Studio (Google Data Studio) is your fast step towards automated reporting. While Adobe Analytics captures your streaming web data and other marketing insights, Looker Studio uses AI intelligence to map and prepare the data for advanced visualizations. Here are several ways in which advanced analytics can benefit your business:

 

Build intelligent analytics in minutes

Data integration between Adobe Analytics and Looker Studio helps create intelligent analytics of your data in a single unified view. When you export Adobe Analytics data, the intelligent data flows feature in Looker Studio creates a variety of analytics that you can explore. The analytics provide the most important metrics first in the explorer. The analytics then allow you to drill each data touchpoint to understand key trends and their drivers. From the insights, you can build intelligent data-driven decisions with minimal effort.

 

Automate data-sharing and report-building

Syncing Adobe Analytics to Looker Studio using a codeless connector enables the automation of data sharing and collaboration. Integrating the data source with Looker Studio goes beyond data sharing to include active reports in collaboration on data. The integration synchronizes data into a unified view and, at the same time, enables the use of customizable report dashboards that users can read and adapt to their reporting needs. Overall, the integrations create efficiency in collaboration, data sharing, and reporting based on automated processes.

 

Easier analytics of marketing data

Adobe Analytics is designed to capture deep insights for marketing. On the other hand, Looker Studio is designed to enable big data analytics with ease. Synchronizing the two tools simplifies how you analyze and interpret marketing data so that your marketing teams can focus on making decisions instead of spending many hours trying to understand the marketing data.

 

Prerequisites

To set up the connector, the user should have:

How to connect Adobe Analytics to Looker Studio

1. Register

Register or login if you already have an account.

 2. Select your source
You need to select Adobe Analytics as a Data Source and Grant Access to Windsor.ai.

 

adobe connector

 

 

3. Connect Looker Studio connector and sync data
Go to Adobe Analytics Looker Studio Connector.

Click Authorize and login with your Windsor.ai’s credentials. You will be redirected to Adobe Analytics connector again. Choose your Adobe Analytics account and click “Connect”. Click “Create report”

FAQs

What is Adobe Analytics?

Adobe Analytics is a tool to help capture and analyze marketing data from the web and any type of smart device, including mobile, video, and home devices. The tool is useful in analyzing and understanding customer experience with different digital solutions. Businesses use Adobe Analytics to improve customer experience.

What is Looker Studio?

Looker Studio (Google Data Studio) is a product of Google that helps businesses analyze and visualize big data with ease. Looker Studio uses intelligent dataflows to map data and create reports. The features cut the time spent by analysts in shaping and analyzing data. With Looker Studio, businesses can analyze large datasets in minutes and also create report templates to automatically sync data and automate reporting.

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