Easily Connect Your Facebook Lead Ads Data in Minutes

Integrate Facebook Lead Ads metrics into your favorite data destinations with Windsor.ai in an easy-to-use format

About Facebook Lead Ads

Meta Lead Ads allow you to find people who may be interested in your products or services and collect information from them.
Lead Ads provide a simpler way for people to fill out contact information on Facebook so businesses can follow up with potential customers.
Facebook Page Insights Field Reference logo

How to export Facebook Lead Ads data?

Do you plan to connect and visualize your Facebook Lead Ads in data visualisation, data storage, data warehouse or BI tool?

Follow the Tutorial Below:


Step 1:

You need to select Facebook Lead Ads as a Data Source and grant access to Windsor.ai.

facebook lead ads integration


Step 2:

Select the fields on the right to later use in your data source. For example, you can include metrics such as Cost per Click, Cost per Action or Total Spend.



Step 3:

Select a destination to get Facebook Lead Ads data into

select destination

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Data Destinations for Facebook Lead Ads

Facebook Lead Ads & CRM integration

Facebook allows advertisers to connect their Lead Ads to a customer relationship management (CRM) system in order to manage and track the Facebook Lead Ads form submissions they receive.

There are three ways to do this: direct integration, third-party integration, and custom integration.

Direct integration connects Facebook directly to the CRM software, while third-party integration uses another system like Zapier to connect the two.

Custom integration involves creating a tool using the Facebook Graph API and Webhooks. Facebook also offers integration through its Business Partners, who can help advertisers develop technology solutions for their campaigns.


It is not necessary to integrate a CRM system, but it can be helpful for tracking leads.


Pros & Cons of Facebook Leads Ads

Pros of Facebook Lead Ads

There are several benefits to using Facebook Lead Ads for your business. Some of the key benefits include:

  1. Collect leads easy and fast: With Facebook Lead Ads, users can fill out your Facebook lead form without ever leaving the platform. This makes it easier and faster for users to become potential customers.
  2. Better targeting: Facebook’s advertising platform allows you to target your ads to specific audiences based on factors like demographics, interests, and behaviors. This means you can show your ads to people who are more likely to be interested in your business, which can help improve the quality of your leads.
  3. Higher conversion rates: Because Facebook Lead Ads are so easy to fill out, they often have higher conversion rates than other types of lead generation forms. This can help you get more leads for your business without having to spend as much on advertising.
  4. Workflow Automation with other tools: Facebook Lead ads can be integrated with a variety of other tools, such as email marketing software and customer relationship management (CRM) systems. This can help you manage and nurture your leads more effectively, and turn them into paying customers.
  5. Get all the data in one place with the Google Sheets integrations: Easily collect all the new leads in one place. Automate all the lead generation process and get instant results from you marketing investment.


Overall, Facebook Lead Ads can be a valuable tool for businesses looking to generate more leads and improve their marketing efforts on Facebook.


Cons of Facebook Lead Ads

There are a few potential drawbacks to using Facebook Lead Ads for your business. For one, they can be more expensive than other forms of advertising on Facebook, depending on the target audience and other factors.

Additionally, some users may find them intrusive or annoying, which can lead to lower engagement and conversions. Additionally, Facebook Lead Ads only work on mobile devices, which means they may not be an effective option for businesses that want to reach desktop users. Finally, because Facebook Lead Ads are relatively new, there is still a lot of uncertainty about their long-term effectiveness and ROI.

Facebook Lead Ads metrics and dimensions available

FAQ about Facebook Lead Ads integration via Windsor.ai

How much does it cost to integrate Facebook Lead Ads with Windsor.ai?

Pricing for Facebook Lead Ads can vary depending on your use case and data volume. Windsor.ai offers transparent, volume-based event pricing. Check Windsor.ai’s pricing.


Why do people choose Windsor.ai to integrate Facebook Lead Ads data?

  1. Windsor.ai does the heavy lifting of getting the data in the right place and mapping the attribution and then providing you access to the data through a bunch of different BI tools or their own platform.
  2. The set-up is very easy and the amount of value you can get out of the data is immense.
  3. Robust multi-attribution calculation out of the box.
  4. You can customize the dashboard to suit your analytic needs

Extract All Your Marketing Data from Facebook Lead Ads

See the value and return on every marketing touchpoint

data warehouse

Providing 50+ marketing data streams, we make sure that all the data we integrate is fresh and accessible by marketeers, whenever they want.


Spend less time on manual data loading and spreadsheets. Focus on delighting your customers.

Integrate Facebook Lead Ads data and measure what matters