Connect Google My Business to Looker Studio
Use the Windsor.ai no-code connector to automatically sync Google My Business (GMB) with Looker Studio and visualize your local search performance data for actionable insights. The tool does not require any maintenance and will extract data from Google My Business in less than five minutes.
Why do I need Google My Business and Looker Studio integration?
Google My Business offers valuable insights into your local search performance, customer interactions, and online reputation. However, viewing this data in a broader context often requires advanced visualization tools. Google My Business Looker Studio (Google Data Studio) data integration offers some benefits for using this data for decision-making.
Combine GMB data with other sources for fuller insights
GMB data provides valuable information on things like engagement, search visibility, and customer reviews. This information can be combined with related data from sources like Ads, Google Analytics, and marketing platforms to see a complete picture of the business’s online presence. On Looker Studio, you can visualize the data to identify weaknesses, strengths, and trends that matter in your local market. With this information, you can create a strategy that best endears your business to the market.
Customize your reports
You can automate reporting on key variables related to Google My Business, such as search volumes, mentions, and ranking. Windsor.ai can complete this for you or set it up on Looker Studio. This way, you get the information that matters to your business without manually filtering through loads of data to find it. Since Looker Studio offers data transfer automation, you can get reports based on real-time data so that you can make decisions that address market conditions.
Enhance your data storytelling ability
It is hard to make out what data by just looking at it in its raw form. While you can see reviews and know who searched for you but cannot tell how this affects your business, Looker Studio enables you to present this data in interactive graphs and charts so that you transform it into meaningful insights. These visualizations make it easy for non-technical users to understand the position of the business and make decisions based on it.
Connect to other tools on Google Cloud
Google Cloud has several platforms and tools that can enhance your performance. With Looker Studio, you can connect to tools like Workspace for collaboration, machine learning and AI for analytics, Looker for in-depth data querying, and email, among many others. They offer a seamless pipeline for data analysis, collaboration, and management in a few clicks.
Prerequisites
To set up the connector, the user should have:
- Google My Business account (Visit our privacy policy and terms of use)
- Google account for Looker Studio integration.
How to connect Google My Business to Looker Studio
1. Register
Register or login if you already have an account.
2. Select your source
You need to select Google My Business as a Data Source and Grant Access to Windsor.ai.
3. Connect Looker Studio connector and sync data
Go to Google My Business Looker Studio Connector.
Click Authorize and login with your Windsor.ai’s credentials. You will be redirected to Google My Business connector again. Choose your Google My Business account and click “Connect”. Click “Create report”
FAQ
What is Google My Business?
Google My Business (GMB) is a tool by Google that enables businesses to manage their online presence across Google Maps and Google Search. It displays such business information as contact details, operating hours, address, and website. When creating your GMB profile, you can add photos and details of your activities. It also allows you to respond to customer reviews and monitor your online presence. Use it to enhance your local SEO and bring more customers to your store.
What is Looker Studio?
Looker Studio is a data visualization and reporting tool by Google. You can use it to combine data from different sources, including ads, Google Analytics, marketing, CRM, and spreadsheets. It also helps you organize the data and visualize it in graphs, charts, and tables. You can create reports based on the metrics you form by customizing its dashboards to your needs. It also has features to track key performance indicators over time, automatically share reports with relevant teams, and connect to other tools on Google Cloud.
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