Connect Basis DSP to ChatGPT
Automatically sync your Basis DSP campaign, bid, and spend data to ChatGPT using the Windsor.ai connector.
Get AI-powered insights into auction performance, win rate, and video completion by asking ChatGPT plain-English questions, so you can check campaign results without opening the Basis DSP dashboard.
Forget CSVs. Stop copy/paste. Connect in minutes. No code required.
Get instant AI insights from your Basis DSP campaign data in ChatGPT
Windsor MCP streams your live Basis DSP bids, spend, and video performance into ChatGPT, so campaign checks happen in one prompt instead of a dashboard export. Explore key use cases:
Track spend against auction performance
Track spend against auction performance
Ask ChatGPT to compare advertiser spend, auctions bid, and auctions won side by side to see exactly where budget is winning or losing ground.
Spot underperforming video creative
Spot underperforming video creative
Surface video completion rate and skipped rate by campaign so underperforming creative gets flagged before more budget goes into it.
Monitor win rate by brand
Monitor win rate by brand
Compare win rate and effective CPM across brands and campaign groups to see which accounts are getting the most efficient inventory.
Catch margin erosion early
Catch margin erosion early
Ask ChatGPT to flag campaigns where margin on advertiser spend is shrinking relative to total spend, before it shows up in the monthly report.
Using Windsor.ai to connect data from Basis DSP to ChatGPT
Pulling Basis DSP data into ChatGPT usually means manual exports, data cleanup, or costly reporting add-ons, especially when trying to line up bid, spend, and video-completion metrics across multiple campaign groups by hand. Windsor.ai removes that friction with an MCP connector that automatically collects, structures, and streams your Basis DSP data directly into ChatGPT.
Connect in minutes and start asking natural-language questions about auction performance, spend efficiency, and video completion.

How to connect Basis DSP to ChatGPT with Windsor.ai
Explore a step-by-step guide to integrate your Basis DSP data into ChatGPT with the Windsor.ai connector.
Install the Windsor.ai connector
Log in to your ChatGPT account and open this Windsor.ai connector page.
Click Connect, then authorize access.
Query your Basis DSP data in ChatGPT
Open a new chat and start asking questions about your connected Basis DSP data using natural language.
Make sure that the Windsor.ai connector is enabled (click the + sign → More → Windsor.ai).
FAQs
What Basis DSP data can I analyze in ChatGPT?
Windsor.ai gives ChatGPT access to all 97 Basis DSP fields, organized by category:
- Auction and spend metrics (51 fields): Auctions Bid, Auctions Won, Win Rate, Total Spend, Media Spend, Return On Ad Spend, Margin On Advertiser Spend.
- Date/time dimensions (19 fields): Date, Week, Month, Year, Day of month.
- Campaign and brand identifiers (13 fields): Campaign ID, Campaign Name, Campaign Status, Campaign Group Name, Brand Name, Brand Landing Page Domain.
- Video engagement metrics (8 fields): Video Started, Video Completed, Video Completion Rate, Video Skipped Rate.
- Companion and offer metrics (6 fields): Companion Clicks, Companion Impressions, Companion Offer Revenue, Offer Clickthru Rate.
Can ChatGPT flag campaigns with high eligible impressions but a low measured rate?
Yes. Windsor.ai streams both Eligible Impressions and Measured Rate, so ChatGPT can surface campaigns where a large share of inventory isn’t being measured, a common signal of viewability or tracking gaps.
What prompts can I use to analyze Basis DSP data in ChatGPT?
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Show eligible impressions versus measured impressions by campaign for the last 7 days.
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Which campaigns have the highest companion offer revenue this month?
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Break down video skipped rate by campaign group over the past 30 days.
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List brands ranked by primary cost per acquisition this quarter.
How much does it cost to integrate Basis DSP into ChatGPT using Windsor.ai?
Windsor.ai is free to start, no credit card required. Paid plans start at $19/month and scale by the number of sources and accounts. See the pricing page.
Can I combine Basis DSP data with other channels in ChatGPT?
Yes. Windsor.ai supports 350+ data sources, so you can connect Basis DSP alongside tools like Google Analytics 4 or a CRM for a fuller view of how programmatic spend connects to on-site conversions.
Does connecting Basis DSP to ChatGPT require any coding?
No. Windsor.ai’s MCP connector is fully no-code: authorize your Basis DSP account once in the Windsor.ai dashboard, install the Windsor.ai app in ChatGPT, and start asking questions in plain English.
Can ChatGPT track offer clickthrough rate and companion ad performance in Basis DSP?
Yes. Windsor.ai streams companion ad and offer-level fields, including Companion Clicks, Companion Offer Revenue, and Offer Clickthru Rate, so ChatGPT can report on companion inventory separately from primary ad performance.
Do you have helpful links to get started with integrating Basis DSP and ChatGPT using Windsor.ai?
Yes, we have helpful resources to help you get started. You can explore our official documentation for seamless Basis DSP to ChatGPT integration with Windsor.ai:
Tired of manual Basis DSP data exports? Try Windsor.ai today to automate your reporting
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