Connect Facebook Page Insights to Excel

Automatically sync and export your Facebook Page Insights data to Excel with Leverage our no-code tools to get your data in the right place within minutes. Immediately visualize and explore your analytics data in the spreadsheet for fast insights.

Connect Facebook Page Insights to Excel

Why do I need Facebook Page Insights and Excel Integration?

Facebook Page Insights and Excel integration empower your analytics and marketing ventures. Explore several benefits below:


  1. Customized reports and dashboards: Generate customized dashboards and reports based on Facebook Page Insights in Excel. Focus on specific metrics, including likes, retention, clicks, reach, page views, etc., over time. Excel features like data bars and color scales can help visualize trends. Use the insights to improve your social media presence.
  2. Real-time data updates: With Excel, you can set up automated data refreshes, ensuring reports are constantly updated and feature the most current metrics from Facebook Page Insights for timely decisions.
  3. Predictive analytics: Carefully study historical Facebook Page Insights data in Excel. Note past audience demographics, engagement patterns, and campaign performance metrics and create predictive models and scenarios. Use the insights to spot opportunities for growth, modify your content, and better allocate ad spend.

How to connect Facebook Page Insights to Excel

1. Register

Register or login if you already have an account.

2. Select your source

You need to select Facebook Page Insights as a Data Source and Grant Access to
Facebook Page Insights

3. Select Destination
Choose Excel as the destination.

Choose Excel as the destination.
4. Create a new Excel Spreadsheet

5. Sync your Data
Head to the Data tab and click on From Web.
In the URL box, paste the link as shown below:

excel integration step 1

Click on OK or Load.


What is Facebook Page Insights?

Facebook Page Insights is an analytics tool for page administrators on Facebook. The platform highlights vital metrics data, such as page views, likes, reach, and post engagement, to help determine the performance of one’s Facebook page. As a result, the user can optimize their content strategy and attract more viewers.

What is Excel?

Excel is spreadsheet software that enables users to format, categorize, and compute data. The program is characterized by big boxes known as cells arranged in rows and columns. By adding data in these cells, information becomes easier to view and interpret. Excel is compatible with macOS, Windows, iOS, and Android platforms. You can use the software for human resource management, financial analysis, operations management, performance reporting, task management, and more.

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