Analyze your DV360 data with Google BigQuery
About DV360
About Google BigQuery
Connect DV360 to Google BigQuery in 2023
It is very simple to connect DV360 to Google BigQuery, it can be done in a fast and easy manner with Windsor.ai.
First Step:
You need to select Display & Video 360 as a Data Source and Grant Access to Windsor.ai.
Second Step:
You will need to go to Google BigQuery as a Destination.
Third Step:
Make sure you follow the instructions on the screen. Once you complete the setup your data will start streaming in the interval you specify. You can always come back and change the settings at a later stage.
(Don’t forget to grant access to bq-upload@windsor-ai-bigquery.iam.gserviceaccount.com)
Fourth Step:
As a connector URL, you can use any URL providing a JSON. Either from the connectors or for example a URL with cached and transformed data from Charts.Windsor.ai
Google Display & Video 360 metrics and dimensions available for streaming into Google BigQuery
| Name | Type | Description |
|---|---|---|
| Account ID | TEXT | Your DV360 advertiser ID |
| Account Name | TEXT | Your DV360 advertiser name |
| Audio Mutes (Audio) | NUMERIC | Audio Mutes (Audio) |
| Audio Unmutes (Audio) | NUMERIC | Audio Unmutes (Audio) |
| Campaign | TEXT | The Campaign Name |
| Campaign Budget ID | TEXT | The unique ID of the campaign budget. Assigned by the system. Do not set for new budgets. |
| Campaign Budget Name | TEXT | The display name of the budget. |
| Campaign Budget Unit | TEXT | Specifies whether the budget is measured in currency or impressions. |
| Campaign Goal Type | TEXT | The type of the campaign goal. |
| Campaign ID | TEXT | The Campaign ID |
| Campaign Performance Goal Amount | NUMERIC | The goal amount, in micros of the advertiser's currency. |
| Campaign Perfomance Goal Percentage | NUMERIC | The decimal representation of the goal percentage in micros. |
| Campaign Performance Goal Type | TEXT | The type of the campaign perfomance goal. |
| Campaign Planned End Date | NUMERIC | End date that the campaign is expected to run. They are resolved relative to the parent advertiser's time zone. |
| Campaign Planned Spend | NUMERIC | The amount the campaign is expected to spend for its given plannedDates. |
| Campaign Planned Start Date | NUMERIC | Start date that the campaign is expected to run. They are resolved relative to the parent advertiser's time zone. |
| Campaign Update Time | DATE | The timestamp when the campaign was last updated. Assigned by the system. |
| Clicks | NUMERIC | The Number of Clicks |
| Clicks Lead Conv Percentage | NUMERIC | Clicks Leading to Conversions % |
| CM Ad ID | TEXT | The Campaign Manager 360 tracking ad associated with the creative. |
| CM Placement ID | TEXT | The unique ID of the Campaign Manager 360 placement associated with the creative. |
| Companion Clicks (Audio) | NUMERIC | Companion Clicks (Audio) |
| Companion Views (Audio) | NUMERIC | Companion Views (Audio) |
| Complete Listens (Audio) | NUMERIC | Complete Listens (Audio) |
| Complete Views (Video) | NUMERIC | Complete Views (Video) |
| Completion Rate (Audio) | NUMERIC | Completion Rate (Audio) |
| Conversions | NUMERIC | Total conversions |
| Creative | TEXT | Creative |
| Creative Create Time | DATE | The timestamp when the creative was created. Assigned by the system. |
| Creative Hosting Source | TEXT | Indicates where the creative is hosted. |
| Creative ID | TEXT | Creative ID |
| Creative Update Time | DATE | The timestamp when the creative was last updated. Assigned by the system. |
| Creative Type | TEXT | The type of the creative. |
| Advertiser Currency | TEXT | Advertiser currency |
| Partner Currency | TEXT | Partner currency |
| Date | DATE | The Date |
| First-Quartile (Audio) | NUMERIC | First-Quartile (Audio) |
| First-Quartile Views (Video) | NUMERIC | First-Quartile Views (Video) |
| Fullscreens (Video) | NUMERIC | Fullscreens (Video) |
| impressions | NUMERIC | The Number of Impressions Served |
| Insertion Order | TEXT | The Insertion Order Name |
| Insertion Order ID | TEXT | The Insertion Order ID |
| Line Item Name | TEXT | The Line Item Name |
| Line Item ID | TEXT | The Line Item ID |
| Midpoint (Audio) | NUMERIC | Midpoint (Audio) |
| Midpoint Views (Video) | NUMERIC | Midpoint Views (Video) |
| Pauses (Audio) | NUMERIC | Pauses (Audio) |
| Post-Click Conversions | NUMERIC | Post-Click Conversions |
| Post-View Conversions | NUMERIC | Post-View Conversions |
| Revenue (Advertiser Currency) | NUMERIC | Revenue (Advertiser Currency) |
| Revenue (Partner Currency) | NUMERIC | Revenue (Partner Currency) |
| Revenue (USD) | NUMERIC | Revenue (USD) |
| Skips (Video) | NUMERIC | Skips (Video) |
| Spend in Advertiser Currency | NUMERIC | The Media Spend in the Advertiser Currency |
| Spend in Partner Currency | NUMERIC | The Media Spend in the Partner Currency |
| Spend in USD | NUMERIC | The Media Spend in USD |
| Starts (Audio) | NUMERIC | Starts (Audio) |
| Starts (Video) | NUMERIC | Starts (Video) |
| Stops (Audio) | NUMERIC | Stops (Audio) |
| Third-Quartile (Audio) | NUMERIC | Third-Quartile (Audio) |
| Third-Quartile Views (Video) | NUMERIC | Third-Quartile Views (Video) |
| Total Conversions | NUMERIC | Total Conversions |
| Total Display Time | NUMERIC | Total Display Time |
| Total Cost in Advertiser Currency | NUMERIC | The Media Spend in the Advertiser Currency (Duplicate) |
| Total Cost USD | NUMERIC | The Media Spend in USD (Duplicate) |
Windsor.ai: Easily connect DV360 to Google BigQuery
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