Semrush MCP for AI Insights

Send your Semrush data to the AI chat you already use with Windsor MCP.

Windsor.ai connects Semrush once, and your keyword, ranking and backlink data become available to ask about in ChatGPT, Claude, Gemini and other MCP-compatible clients.

Forget CSVs. Stop copy/paste. Connect in minutes. No code required.

Try It Free

Free forever plan

No credit card needed

Windsor.ai is your proven Semrush to Windsor MCP connector

Get your Semrush data into the AI chat you already use

Semrush is connected once in Windsor.ai, and these are the use cases the fields support:

Track organic visibility

Organic Keywords, Organic Traffic and Organic Positions 1-3 by Month show how the domain’s search visibility changes.

Find keyword opportunities

Search Volume, Keyword Difficulty Index and CPC per Keyword show which searches are worth the effort.

Check AI Overview presence

Keywords Triggering AI Overview and Positions in AI Overview show how many of your keywords trigger an AI Overview and how often the domain appears in it.

Review backlinks

Referring Domains, Total Backlinks, Backlinks New and Backlinks Lost show how the link profile grows or shrinks.

Using Windsor.ai MCP to connect data from Semrush to LLMs

Supported fields: 183 metrics33 dimensions

Without Windsor.ai, getting Semrush records into an AI chat means an export and an upload every time you want to ask something. Windsor MCP connects Semrush once and the AI chat reads the live records instead.

Connect in minutes, then ask about your organic and paid search, keyword, SERP feature and backlink data.

With Windsor MCP, you can ask your AI chat to:

Show Organic Keywords, Organic Traffic and Organic Cost for my domain for last month, with Organic Positions 1-3, Organic Positions 4-10 and Organic Positions 11-20.
How many keywords were new, improved, declined and lost last month? Use Organic Positions New, Organic Positions Improved, Organic Positions Declined and Organic Positions Lost.
List my keywords with the highest Search Volume and a Keyword Difficulty Index under 40, with CPC and Intents.
Show Keywords Triggering AI Overview and Positions in AI Overview next to Keywords Triggering Featured Snippet and Positions in Featured Snippet for last month.
Compare Intent Commercial Traffic, Intent Informational Traffic and Intent Transactional Traffic for my domain for last month.

Join 40,000+ businesses that trust Windsor.ai to streamline Semrush to Windsor MCP integration

How to connect Semrush MCP by Windsor.ai

Explore a step-by-step guide to connect your Semrush data to the AI chat you use with Windsor MCP.

Register and log in to Windsor.ai

Create a new Windsor.ai account or log in if you already have one.

Connect your Semrush account

Choose Semrush as your data source and enter your Semrush API key, which you find on the Semrush API keys page. Pick what to analyze (a domain, subdomain, subfolder, URL or keyword) and enter its value, for example example.com. Then click Add Account. API access needs the Semrush Advanced plan (formerly Business) or higher, and Semrush API units.

Connect Windsor MCP to your favorite LLM

Connect Windsor MCP to the AI chat you use. Open the Windsor MCP documentation and follow the instructions for your platform.

Start analyzing your Semrush data in the LLM

You can now ask questions about your Semrush data in the AI chat you connected.

FAQs

What is Windsor.ai's Semrush MCP?

Semrush is a platform for measuring visibility in search, advertising and social media. For any domain it estimates organic and paid search keywords, rankings, traffic and backlinks, and it reports keyword data such as search volume and difficulty. Through Windsor MCP, ChatGPT, Claude, Gemini or another MCP-compatible AI chat reads your organic and paid search, keyword, SERP feature and backlink data, so you can ask about them in plain language instead of exporting a file first. Traffic and cost numbers are Semrush estimates. For monthly history reports, Date is the first day of the month. Each request uses Semrush API units from your Semrush account.

What Semrush data can my AI chat use through Windsor MCP?

Windsor.ai gives access to 200 Semrush fields. These are the groups; the Semrush field reference lists all of them:

Domain overview: Rank, Authority Score, Organic Keywords, Organic Traffic, Organic Cost, PLA Keywords.
Ranking positions: Organic Positions 1-3, Organic Positions 4-10, Organic Positions 11-20, Organic Positions New, Organic Positions Improved, Organic Positions Declined, Organic Positions Lost.
Keywords: Keyword, Search Volume, Keyword Difficulty Index, CPC, Competition, Intents, Trends, Number of Results.
Search intent: Intent Commercial Traffic, Intent Informational Traffic, Intent Navigational Traffic, Intent Transactional Traffic, Intent Commercial Positions, Intent Transactional Positions.
SERP features: SERP Features, Keywords Triggering AI Overview, Positions in AI Overview, Keywords Triggering Featured Snippet, Keywords Triggering People Also Ask, SERP Features Traffic.
Backlinks: Total Backlinks, Referring Domains, Referring IPs, Follow Backlinks, Nofollow Backlinks, Backlinks New, Backlinks Lost.
Date and account: Date, Month, Year, Domain, Database, Account Name.

What can I ask my AI chat about my Semrush data?

These prompts name the fields to use, so the answer comes back on your own records:

Show Organic Keywords, Organic Traffic and Organic Cost for my domain for last month, with Organic Positions 1-3, Organic Positions 4-10 and Organic Positions 11-20.

How many keywords were new, improved, declined and lost last month? Use Organic Positions New, Organic Positions Improved, Organic Positions Declined and Organic Positions Lost.

List my keywords with the highest Search Volume and a Keyword Difficulty Index under 40, with CPC and Intents.

Show Keywords Triggering AI Overview and Positions in AI Overview next to Keywords Triggering Featured Snippet and Positions in Featured Snippet for last month.

Can my AI chat change my Semrush data?

No. The Semrush connector is read-only. Your AI chat can read your Semrush records through Windsor MCP and cannot create, edit or delete anything in Semrush. The write actions list shows the sources Windsor.ai can make changes in.

Can I combine Semrush data with other sources through Windsor MCP?

Yes. Windsor.ai supports 350+ data sources, so you can connect Semrush alongside tools such as Google Search Console, GA4 or Google Ads and ask about them together. For example, put Semrush Organic Traffic and Organic Keywords by Month next to Google Search Console Clicks and Impressions for the same months, to compare the Semrush estimate with the clicks Google reports for your site.

Do I need to code to connect Semrush to Windsor MCP?

No. Connect Semrush in Windsor.ai, add Windsor MCP to your AI chat, and sign in. After that you ask in plain language.

How much does it cost to integrate Semrush with Windsor MCP using Windsor.ai?

The free forever plan covers 1 data source, so connecting Semrush on its own costs nothing and needs no credit card. Combining Semrush with other sources needs a paid plan: $19/month for 3 sources or $99/month for 7. The AI chat you connect is billed separately by its own provider. See the pricing page.

Do you have helpful links to get started with Semrush and Windsor MCP?

Yes. These are the resources to start with for the Semrush to Windsor MCP integration:

Tired of manual Semrush data exports? Try Windsor.ai today to work on live data

Access your data from various sources in one place. Get started for free.

Start for Free Book a Demo