This Tableau Google Display and Video 360 Dashboard template allows you to visualize in Tableau your Google DV 360 performance in a few clicks, through our dedicated Tableau Web Data Connector for Google DV 360.
Dimensions and metrics visualized in this report:
- Cost (how much you’re spending)
- CPM (Cost per 1000 Impressions)
- Impressions
- Clicks
- CTR
- CPC
- Conversions
- Conversions per Clicks
- Cost per Conversion
In this dashboard you’ll be able to see all the above metrics for the selected time frame compared to previous time frame, as well as their trend in the last year. It allows drilling down to campaign level, for easily comparing their performance.
It also contains a powerful custom-built date selector, which isn’t available by default in Tableau.
How to use this template
If you like this Tableau DV360 Dashboard Template, you can check our collection of Tableau templates.
Read also:
Connect Google Display & Video 360 to Excel
Connect Google Display & Video 360 to Power BI
Connect Google Display & Video 360 to Snowflake
Connect Google Display & Video 360 to Amazon S3
Connect Google Display & Video 360 to BigQuery