Connect DV360 to Looker Studio
Directly connect DV360 to Looker Studio in an easy-to-use format
Analyze Your Marketing Metrics from DV360 in Looker Studio
About Google Display & Video 360
Why integrate Google Display & Video 360 with Looker Studio?
- Integrating Google Display & Video 360 data with Looker Studio (Google Data Studio) gives you insights into the performance of your advertising campaigns that increase your ability to identify opportunities for optimization and improvement.
- You can use Looker Studio (Google Data Studio) to create customized reports and dashboards for tracking key metrics like impressions, clicks, and conversions.
- By visualizing your DV360 data in Looker Studio (Google Data Studio), you can spot trends and patterns that may not be immediately apparent in the raw data. For example, you might see that certain types of ads perform better at certain times of day, or that certain audiences are more likely to convert.
About the Google Display & Video 360 Looker Studio Connector
The DV360 Looker Studio Connector pulls metrics and dimensions for DV360. The Insights are retrieved at the campaign and ad levels.
Once the user successfully logs into the connector he can then choose the metrics and dimensions he is interested to create a report on.
Prerequisites
To set up the connector, the user should have:
- A Google Display & Video 360 advertiser account (Visit our privacy policy and terms of use)
- Google account for Google Display & Video 360 to Looker Studio integration.
- A Windsor account. Start your free trial now.
How to connect Google Display & Video 360 to Looker Studio?
Do you plan to connect and visualize your DV360 in Looker Studio? Follow the Tutorial Below:
You need to select Google Display & Video 360 Ads as a Data Source and grant access to Windsor.ai. Select the fields on the right to later use in your data source. For example, you can include metrics such as Cost per Click, Cost per Action or Total Spend. Go to “Select Destination” and choose Looker Studio. Once done, select “connect” and authorize access to your data source. 
DV360 dimensions available for streaming into Looker Studio
Extract DV360 data to Looker Studio with Windsor.ai
See the value and return on every marketing touchpoint
Providing 70+ marketing data streams, we make sure that all the data we integrate is fresh and accessible by marketers, whenever they want.
Spend less time on manual data loading and spreadsheets. Focus on delighting your customers.
