Connect Pipedrive to Looker Studio

Directly connect Pipedrive to Looker Studio, in minutes, and in an easy-to-use format.

Analyze marketing metrics from Pipedrive in Looker Studio.

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Windsor.ai is your proven Pipedrive to Data Studio connector

Why integrate Pipedrive with Looker Studio?

Integrating Pipedrive with Looker Studio can offer several benefits for businesses:

Highly customizable reports

Looker Studio allows for highly customizable reports. By integrating Pipedrive, you can tailor your reports to display the specific metrics and KPIs that matter most to your sales team and stakeholders.

Automated reporting

Instead of manually exporting data from Pipedrive and inputting it into reports, integration with Looker Studio automates this process.

Real-time data

The integration enables you to access real-time data from Pipedrive directly in Looker Studio. This means you can make informed decisions based on the most up-to-date information.

Unified reporting across platforms

If you use multiple tools or platforms alongside Pipedrive, such as advertising platforms or other CRMs, integrating them with Looker Studio allows you to create unified reports that provide a holistic view of your sales and marketing efforts.

Using Windsor.ai connector to import data from Pipedrive into Looker Studio

Supported fields: 35 metrics133 dimensions

The Pipedrive Looker Studio Connector pulls Metrics and Dimensions for Pipedrive. The Insights are retrieved at the campaign level.

Once the user successfully logs into the connector he can then choose the metrics and dimensions he is interested to create a report on.

pipedrive google data studio integration

With Windsor.ai, you can:

Directly connect Pipedrive to Looker Studio, in minutes, and in an easy-to-use format.
Get 350+ marketing data streams, fresh and accessible by marketers whenever they want.
Spend less time on manual data loading and spreadsheets, and focus on delighting your customers.
See the value and return on every marketing touchpoint.
Choose the exact metrics and dimensions you want to report on.

Join over 17,000+ businesses that trust Windsor.ai to streamline PipeDrive to Data Studio integration

How to connect Pipedrive to Looker Studio with Windsor.ai

Do you plan to connect and visualize your Pipedrive data in Looker Studio? Follow the tutorial below.

To set up the connector you need a Pipedrive account, a Google account for the Pipedrive to Looker Studio integration, and a Windsor.ai account — register or log in if you already have one. See also our Looker Studio integration documentation.

Select Pipedrive as a Data Source and grant access to Windsor.ai

You need to select Pipedrive as a Data Source and grant access to Windsor.ai.

Select the fields on the right

Select the fields on the right to later use in your data source. For example, you can include metrics such as Cost per Click, Cost per Action or Total Spend.

Select Looker Studio as your destination

Go to “Select Destination” and choose Looker Studio.

Connect and authorize access to your data source

Once done, select “connect” and authorize access to your data source.

FAQs

Can I establish a Pipedrive to Looker Studio connection through API integration?

Pipedrive is not included in the list of native connectors available in Looker Studio.

Utilizing API integration for connecting Pipedrive to Looker Studio represents the second approach. To implement this method, you should adhere to these general steps:

Acquire API credentials from Pipedrive.
Formulate customized API queries to extract the necessary data from Pipedrive to Looker Studio.
Modify the data to make it suitable for reporting within Looker Studio.
Transmit the modified data to Looker Studio and generate reports, either from the ground up or utilizing templates.

It’s essential to note that these are only broad steps. We advise against opting for this method unless you possess technical proficiency and familiarity with working with APIs.

Despite the advantage of establishing your data integration without relying on third-party connectors, there are a few drawbacks to this approach. A robust technical skill set is required to establish a secure connection from Pipedrive to Looker Studio and execute the integration. Additionally, there is a potential risk of data errors when dealing with an API. If you wish to explore this method, we recommend consulting Pipedrive’s API documentation for comprehensive guidance.

What are the prerequisites for the Pipedrive Looker Studio connector?

To set up the connector, the user should have:

A Pipedrive account (visit our privacy policy and terms of use)
A Google account for the Pipedrive to Looker Studio integration.
A Windsor account. Sign up for free now.

Tired of manual Pipedrive data exports? Get started with Windsor.ai today to automate your reporting

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