Looker Studio Templates in 2023

best google data studio templates 2021

Looker Studio Templates in 2023 – Report Gallery

If you’re looking at visualising your marketing data, Looker Studio is one of the best ways to do it. It is also very easy to get started.

If you want to understand how it works through a demo, please feel free to schedule a call with us. You can also write to us at hello@windsor.ai.

Looker Studio Templates: Benefits

Digital marketing can be a tedious task in the absence of the right techniques. With Looker Studio, one can get the upper hand on both reporting and data visualization. Besides, sharing the reports is also simplified and can be accessed by clients in no time. 

The platform offers a wide range of templates and access to build connections with various data sources. It also offers widgets, maps, charts, and graphs to visualize the marketing data. The platform is a boon to the data analysts and also for the businesses that use it to the best potential. 

How are Looker Studio templates beneficial?

Templates are primarily predefined patterns and visualizations that are used by data analysts, or anyone using uses the Looker Studio for drafting new information. These templates are helpful as users do not have to go through the list of charts or graphs for representing any information on the dashboard.


The benefits of using templates can be summarized in the following points: 

  • Free source

The best part of using this feature by Looker Studio is that the templates are available free of cost. You do not need to pay any additional charges for using them, thereby making the option useful and also cost-effective for a business that is looking for such tools, for example, startups or small businesses that do have a higher line of credit.

  • Tutorials

There are plenty of tutorials available on the internet about using the same. So, anyone with the least amount of prior knowledge can also use this tool. This, in turn, makes the option affordable and comprehensive to use most appropriately. Besides, one can also join Looker Studio forums for additional help.


  • User friendly

With templates at hand, one does not have to think twice about choosing the right kind of chart or map for a specific type of data. The same can be viewed with the help of templates. Also, one gets to choose the best template or type of chart that suits the data at hand. 


  • Insightful

The templates are made in such a way that they are able to represent the most useful insights from the raw data. Hence, using these templates is a great deal for analysts and businesses which would want to gauge the market performance closely. Accordingly, they can make informed decisions, to suit the requirement. 


  • Customization 

The Looker Studio templates allow users to customize the same while using it. There is optimum flexibility in choosing a template and then making minor changes as per requirement. This helps users to save time from finding the best charts for each type of data, and also have the representation in their way as they make small changes. 

Altogether, the Looker Studio templates are highly beneficial for businesses to gauge their digital marketing performance. Advertising online has many pros and cons, and all that can be judged from the data representation on such platforms. Not only is the representation smoother and helpful, but it also allows the onlookers to take the right decision on time, for the benefit of the organization.

We’re sharing an updated list below to help speed up your setup on reporting.

This selection focuses mainly on paid media, SEO and multi-touch attribution and is updated as of January 2023.


  1. Looker Studio Templates: Multi-Channel Attribution Dashboard

    multi channel attribution dashboard data studio

    multi channel attribution dashboard data studio

    A simple one-page dashboard showing performance allows you to get all paid and non-paid channels analyzed (including their contribution to CPA performance). It can easily be changed to ROAS goals.

    The data pulling to your paid media channels and your Google Analytics data needs to be enabled to get started.

    Data Sources (Google Ads, Facebook  Data studio connector, Linkedin Ads, Bing Ads, Google Analytics)

    Get The Template

  2. Looker Studio Templates: Google Ads vs Facebook Ads Template


    facebook ads vs google ads report

    facebook ads vs google ads report

    The dashboard ( Data studio Templates ) lets you compare how Google Ads is performing against Facebook Ads. It contains all the necessary dimensions and metrics to dive deep into campaign and source metrics.

    What makes this dashboard useful is that the costs are blended with your Google Analytics data. This avoids any double-counting of conversions.

    Data Sources (Google Analytics, Google Ads, Facebook Ads)

    Get The Template

  3. Google Ads Search Query Report

    data studio search query report

    This dashboard is mainly useful if you are a search marketer wanting to understand more granular details about your search query performance.
    Data Sources (Google Ads)

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  4. Data Runs Deep Website Performance Report

    data studio data runs deep website performance report

    This dashboard most performance metrics into one place with the exception of cost data. It combines acquisition, audience, behavior, and conversion metrics into one place. Please note that all conversion-related data is based on Google’s standard last non-direct click attribution model.

    Data Sources (Google Analytics)

    Get The Template

  5. Display & Video 360 Performance Dashboard

    data studio dv360

    This dashboard is mainly useful to track engagement, click, and conversion metrics for programmatic media buys. It is powered by Display & Video 360 data.

    Compared to the user experience of Display & Video 360 itself, the usability of this dashboard is a great plus.

    Data Sources (Display & Video 360)

    Get The Template

  6. Ecommerce Master Template

    This dashboard from Databloo helps you to compare your sales performance quarter over quarter and identify product opportunities and trends.

    Get a deep understanding of which products outperformed the previous quarter, compare current quarter performance to the previous year and improve your decision-making process.

    Data Sources (Google Analytics, Google Ads, Search Console)

    Get The Template

  7. Google Search Console Overview Report

    This simple dashboard brings all your Search Console data into a single page.

    It’s a good starting point if you want to create a custom SEO report for a customer or blend data with other sources in Looker Studio.

    Data Sources (Google Search Console)

    Get The Template

  8. Facebook Ads Overview Report

    facebook ads looker studio report

    This Facebook Ads data studio connector dashboard visualizes all your Facebook Ads data. It includes all the metrics and dimensions you can find in the Facebook Ads platform and makes it available in Looker Studio.

    It is ideal if you want to get all performance marketing data into one dashboard. Once you install this facebook data studio connector you can customize it to your liking (with your conversion events and or other metrics). There is a selection of >300 dimensions and metrics available.

    Data Sources (Facebook Ads)

    Get The Template

  9. CRM Attribution Dashboard

    CRM attribution Looker Studio dashboard

    CRM attribution Looker Studio dashboard

    This dashboard helps marketers to understand customer journeys all the way to their CRM system. Connecting CRM and analytics data allow you to optimize your marketing to go beyond form fills. In this example, a B2B data set (ours) is connected with analytics data. This allows us to optimize marketing on CRM events.

    Data Sources (Google Ads, Facebook Ads, LinkedIn Ads, Bing Ads, Google Analytics, Hubspot CRM)

    Get The Template

  10. E-Commerce Performance Overview Report

e commerce data studio report

e commerce data studio report

Are you an e-commerce company looking for a simple performance management report? If the answer is yes, then I suggest having a look at this dashboard. It reports on revenue and conversion numbers from both Google Ads and Facebook Ads and joins in the data from Google Analytics.

Data Sources (Google Ads, Facebook Ads, Google Analytics)

Get The Template


Looker (Google Data) Studio templates: A powerful tool for data connectors

A powerful alternative to premium dashboard options like Tableau is Google Looker Studio. Looker Studio offers all the tools you need to create marketing dashboards: an easy-to-use interface, solid design options, and a wealth of Google ecosystem data connectors (Google Analytics, Adwords, Sheets, Big Query). And, you can connect to must-have data sources like Facebook Ads with the help of third parties such as Super Metrics.

As great as Looker Studio is, the mobile-friendly design fails in one key respect: Visualizations you create will not scale down to mobile screens for desktop viewing.

But there is a workaround to the mobile limitations of Looker Studio, provided you’re willing to do some work.

Looker Studio templates – Organizing the Information

Our mission today is to organize the information of the world and make it universally accessible and useful even more relevant and far-reaching. And the launch last year of both free and enterprise versions of the new dashboard and reporting tool, Looker Studio templates are a testament to our commitment to this vision. We have received positive feedback over the past 9 months and have seen a huge demand for the product. And we’ve continued to improve the product, making it even easier to use through templates and adding a lot of new data connectors.

We are making an important change to allow more businesses to get full value from Looker Studio — we are removing the reporting limit in Looker Studio. Now you are creating and sharing as many reports as you need-all for free.

Combined with a very exciting road map for 2021, this change is designed to speed up our goal of helping you fully leverage all your data across your organization and ultimately make better decisions.

How to Track Revenue from Looker Studio Templates

The top menu bar of the Google data studio templates is where the map options are open. You may change your report, modify existing charts or add new ones to tell your story.

This template is a perfect start but just scratching the surface in Looker Studio for what you can do. This involves specifically linking YouTube Analytics, MySQL, DCM data, and other data that is transferable to Google Sheets. The entire inclusive, understandable and personalized report you can share with your team is just a few clicks away. The easiest way to practice Google data studio templates is by diving and observing. Google also has amazing online guides.

How data studio template work while preparing reports

You know the job of delivering the correct measurements in a straightforward, succinct and visually pleasing manner if you deal with details in your organization. If you merge multiple data sources with one view, reports can be much more complex. Do you want to evaluate the Facebook and Google advertisements side-by-side? Would you like to track the growth of digital fundraising in many sources? It’s not sliced by a tablet.

Google knows also how well it will function. For that reason, data studio templates, a data visualization platform, have been created to produce stunning, sharp, and easy reports. In personalized reports, Looker Studio facilitates the loading, displaying, and distribution of data. Bar maps, pie maps, and time series are used in the visualizations. See all the stuff! You can also personalize fonts, colors, and labels for brand use.

Right now, as a sample, we’re using Google default details. However, as you can see, in this article we have a few items. Here you are able to add your logo. We have networks by which we can filter all the various traffic channels, hence social comparison.

GDS (Looker Studio) is a free dashboard and monitoring platform for creating, displaying and sharing the data. data studio template lets you create maps and diagrams, merge multiple data sources into a single centralized study, and cooperate on a business plan with coworkers or customers.

Looker Studio Templates

The GDS is desirable for use because of the organization and availability of the data studio template. The feature settings and adaptation settings are rich and exhaustive. Interactivity is also a crucial added benefit for the papers. The data and the surface insights unique to them can be drawn up by the stakeholders. GDS can deliver a strong blow if you try to say a story and get interested in the agenda.


Learning Looker Studio

Although it is a basic method, there are many tutorials, courses and how-to articles out there to take you from beginner to professional in an instant if you want to learn better practices from the gates. See our guides for connections at the bottom of the post.

Google provides a free class if you are looking for a simple tutorial on how to begin studying GDS.


Use templates for Looker Studio Group models

One of the reasons data studio templates are also available is that the software is nearly open-sourced. You can quickly post your reports and permit others to copy and then connect your own material. Looker Studio models are being increasingly free of charge, both from Google and the community, to be downloaded right away.


Google data studio templates gallery

For a broad variety of empirical reasons, the group has produced report templates: Looker Studio SEO templates, promotion, revenue, advertisement… It is simple, useful, and appealing to start to use these models and modify them for your own company or customers.

Apart from the opportunity to take data from two entirely separate sources and blend it into the same article, the data studio template is appealing for its rich features and clear user interface.

If you’re interested in this we recommend having a look at our own template gallery which contains dashboards for other less-used data sources for Looker Studio (like TikTok Ads, Criteo, AdRoll, and many more). We also cover Google Sheets, Excel, and Power BI templates.

You might also want to check our Looker Studio examples page.

If you’re interested to have your dashboard listed here, please contact us via chat.

please feel free to schedule a call with us. You can also write to us at hello@windsor.ai.