Analyze Your Marketing Metrics from Facebook Ads in GDS
Why integrate Facebook Ads with Google Data Studio?
- Google Data Studio can be utilized to collect data from Facebook Ads automatically which can save time and resources by eliminating manual data entry, minimizing the need to switch between tools for analysis, and minimizing the chances of errors.
- You can gain a more comprehensive understanding of your marketing performance and potential areas for growth by integrating Facebook Ads with Google Data Studio alongside other data sources such as GA4, Google Ads, and Google Search Console.
- By connecting Facebook Ads with Google Data Studio, you can track the metrics that are most important to your business and make data-driven decisions about your marketing strategy and budget without getting bogged down by over 350 different metrics and ad terms in Facebook Ads Manager.
- Google Data Studio allows you to create customized reports and dashboards in which you can easily get an overview of the data and monitor key metrics such as click-through rate, conversion rate, and return on investment for their Facebook ads which can help you quickly identify and address any issues with your Facebook ad campaigns in real-time.
About Facebook Ads Google Data Studio Connector
The Facebook Ads Google Data Studio Connector pulls Metrics and Dimensions for Facebook Ads. The Insights are retrieved at the Campaign, Ad Set, or Ad level.
Once the user successfully logs into the connector he can then choose the metrics and dimensions he is interested to create a report on.
How to connect Facebook Ads to Google Data Studio?
Do you plan to connect and visualize your Facebook Ads in Google Data Studio? Follow the Tutorial Below:
Select the fields on the right to later use in your data source. For example, you can include metrics such as Cost per Click, Cost per Action or Total Spend.
Go to “Select Destination” and choose Looker Studio.
Once done, select “connect” and authorize access to your data source.
Facebook Ads metrics and dimensions available for streaming into Google Data Studio
Extract FB Ads data to Google Data Studio with Windsor.ai
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