Connect Facebook Ads to Looker Studio

Using Windsor.ai connector to import data from Facebook Ads to Looker Studio

Integrating Facebook Ads data with Looker Studio is the proven way to analyze your advertising performance at scale. While traditional methods of syncing ad data with Google Data Studio can be costly, time-intensive, and require technical expertise, Windsor.ai makes the process effortless and affordable.

Our no-code ELT connectors enable you to automatically import your Facebook Ads data into Looker Studio in minutes—no coding skills required. This integration allows you to centralize and analyze data from hundreds of campaigns, delivering actionable insights to optimize your advertising strategy and maximize returns.

With Windsor.ai, you can:

• Automate reporting and eliminate manual data exports from Facebook Ads.
• Visualize key metrics like click-through rates, conversions, and cost per action in real-time.
• Compare campaign performance across audiences to identify what works and minimize waste.
• Customize dynamic dashboard templates according to your business objectives for seamless reporting.

Our free Facebook Ads Looker Studio templates:

• Looker Studio Meta Ads eCommerce overview report
• Looker Studio CRM Attribution Dashboard Template
• Looker Studio Facebook Ads eCommerce Dashboard Template
• Looker Studio Facebook Ads & Google Ads Dashboard Template
• Looker Studio Multichannel Attribution Dashboard Template
• Facebook Ads Looker Studio Template

How to connect Facebook Ads to Looker Studio

Check out our video tutorial and a step-by-step guide to easily connect your Facebook Ads data to Looker Studio using Windsor.ai.

Prerequisites

Make sure you have the following prerequisites before setting up the connector:

• Facebook Ads account (Visit our privacy policy and terms of use)
• Google account for Looker Studio integration.

1. Register

Create a new account or log in if you already have one.

2. Select your data source

Choose Facebook Ads as your data source and grant access to Windsor.ai.

3. Select your destination

Set Looker Studio as the destination for your data.

4. Set up the Looker Studio connector and sync data

Go to the Facebook Ads Looker Studio Connector.

Click Authorize and log in with your Windsor.ai credentials. You will be redirected to the Facebook Ads connector again. Choose your Facebook Ads account and click “Connect” ->“Create report.”

FAQs

What is Facebook Ads?

Facebook Ads is a popular advertising platform developed by Meta to enable businesses to reach out to their target audience on Facebook. It operates similarly to search engine ads, using a bidding model to determine when ads are placed on the target customers’ Facebook pages. 

Facebook provides a comprehensive suite of tools for precise audience segmentation and targeting. Additionally, its A/B testing feature allows users to experiment with ad variants and determine which delivers the best results.

What is Looker Studio?

Looker Studio (formerly Google Data Studio) is a leading data visualization platform designed by Google to help users organize, visualize, and analyze their data for actionable insights. 

With Looker Studio, you can build data models, compare data from multiple sources, and create customized dashboards to track specific metrics. The platform also allows for automated reporting and seamless integration with other tools, such as Google Cloud Workspace, enhancing its functionality and usability.

How can I link Facebook Ads to Looker Studio?

To fully integrate Facebook Ads with Looker Studio in Windsor.ai, you need to connect your Facebook Ads account to Looker Studio. Follow these steps to get started:

1. Set up a Looker Studio account

Sign up for your Looker Studio account via a Google account and log in.

2. Set up a Facebook Ads account

First, you need to create a Facebook Business Manager account and grant it access to your business page. 

3. Select the Looker Studio connector

Go to the Facebook Ads Looker Studio connector.

Click Authorize and log in with your Windsor.ai credentials. You will be redirected to the Facebook Ads connector again. Choose your Facebook Ads account and click “Connect” ->“Create report.”

Is it possible to connect Facebook Ads to Looker Studio without a connector?

Yes, it’s possible to link Facebook Ads to Looker Studio without a connector by using static data. This requires manually uploading CSV files into Looker Studio.

To proceed, you’ll need an active Facebook Ads Manager account and a Google account connected to Looker Studio. Keep in mind that integrating Facebook Ads into Looker Studio this way requires experience with both Looker Studio and the Facebook API.

Syncing Facebook Ads data with Looker Studio manually, without a connector, comes with several limitations. First, the maximum file size for uploads is 100MB, and you can only upload up to 100 files per day. Additionally, the total data you can upload is capped at 2GB.

There are also structural constraints to consider: adding data to an existing dataset doesn’t merge the records. If duplicate entries are added, both will appear in reports, potentially distorting your data. Furthermore, all files must maintain a consistent structure—any discrepancies could lead to inaccurate or corrupted data.

Using a dedicated ELT data integration platform like Windsor.ai can provide a more powerful and cost-effective solution for transferring data from Facebook Ads to Looker Studio. 

How much time do I need to create a GA4 and BigQuery integration?

Windsor.ai provides a user-friendly interface and a robust data connector that extracts, transforms, and loads Facebook data into Looker Studio in under 5 minutes, making the process quick and hassle-free.

Facebook Ads Field Reference