Connect Facebook Ads to Amazon S3 with Windsor.ai
Stream all your marketing data from Facebook Ads to Amazon S3
About Facebook Ads
Facebook Ads is a social media advertising platform which allows businesses and individuals to advertise to their target audiences on Facebooks social media platform.
About Amazon S3
Amazon S3 or Amazon Simple Store Service is offered by Amazon Web Services (AWS). It used by many web applications globally and provides scalable object storage. Sending you marketing analytics data to S3 allows data and marketing teams to join it together with other data sets already stored in S3.
First step:
you need to select Facebook Ads as Data Source and Grant Facebook Access to Windsor.ai.
Second step:
Select AMAZON S3 as a data destination.
Third Step:
Add the following information in the relevant fields :
- Amazon S3 Bucket name
- Amazon S3 Access Key
- Amazon S3 Secret Key
- Select the preferred refresh schedule 12H or 24H
- Add a Folder path to upload to, for example, Windsor-ai.(Optional)
- Add Backfill Data period(Optional)
Instruction: The list of selected fields must contain a date field.
Facebook Ads metrics and dimensions available for streaming into Amazon S3
| Name | Type | Description |
|---|---|---|
| Account ID | TEXT | The Advertiser ID |
| Account Name | TEXT | The Name of the Advertiser |
| Ad Network Conversions | NUMERIC | The Ad Network Reported Conversions |
| Ad Network Revenue | NUMERIC | The Ad Network Reported Revenue |
| Advertiser | TEXT | The Name of the Advertiser |
| Audience | NUMERIC | Number of distinct cookies to which Criteo had the opportunity to make a display |
| Campaign | TEXT | The Campaign Name |
| Clicks | NUMERIC | Number of times that your Criteo ads have been clicked |
| Date | DATE | Date |
| Device | TEXT | The Device Type |
| Impressions | NUMERIC | Number of times your Criteo ad is displayed to a user on publishers’ websites |
| Reach | NUMERIC | Share of the audience exposed to at least one Criteo display ad (percentage) |
| Spend | NUMERIC | Total cost of your campaigns |
| Total Cost | NUMERIC | Total cost of your campaigns (Duplicate) |
| Revenue | NUMERIC | The total revenue of your campaigns generated from post-click sales. Sales are attributed within 30 days after a user clicks on your Criteo ad. |
| Post-View Revenue | NUMERIC | The total revenue on your website generated from post-view sales within 24 hours after a user sees a Criteo ad of your campaign. Post-view sales do not include sales from users who clicked an ad, which are counted as sales |
| Post-View and Click Revenue | NUMERIC | Post-click + post-view revenue is the total revenue of your campaigns generated from post-click (30 days) and post-view (24 hours) sales. This number is computed based on the prices provided by your conversion trackers |
| Transactions | NUMERIC | The total number of purchases completed via the same device your Criteo ads were clicked. Sales are attributed within 30 days after a user clicks on your Criteo ad. |
| Post-View Transactions | NUMERIC | Number of transactions that occurred on your website within 24 hours after a user sees a Criteo ad of your campaign. Post-view sales do not include sales from users who clicked an ad, which are counted as sales. |
| Post-View and Click Transactions | NUMERIC | The total number of transactions generated both post-click (30 days) and post-view (24 hours). This number is computed based on the prices provided by your conversion trackers |
Windsor.ai: Easily connect Facebook Ads to Amazon S3
See the value and return on every marketing touchpoint
Providing 50+ marketing data streams, we make sure that all the data we integrate is fresh and accessible by marketeers, whenever they want.
Spend less time on manual data loading and spreadsheets. Focus on delighting your customers.