Analyze Marketing Metrics from Adroll in GDS
Why integrate Adroll with Looker Studio?
- By visualizing your AdRoll data in Data Studio, you can identify trends and patterns that may not be obvious in raw data. You might notice, for example, that certain types of ads perform better at certain times of day, or that certain audiences are more likely to convert.
- You can use Google Data Studio to create interactive dashboards that you can share with your team or stakeholders. This can be a great way to communicate campaign results and get feedback on what works and what could be improved.
- By integrating AdRoll data with data from other marketing channels, you can get a comprehensive view of your marketing performance. For example, you can combine AdRoll data with Google Analytics to see how your AdRoll campaigns are affecting key metrics like website traffic or conversion rates using Google Data Studio.
- Having access to a broader range of data can enable you to make more informed decisions about your marketing strategy. You might use the insights you gain from combining AdRoll data with other data sources to allocate your budget more effectively.
About the Adroll Google Data Studio Connector
The Adroll Google Data Studio Connector pulls metrics and dimensions for Adroll. The Insights are retrieved at the campaign and ad levels.
Once the user successfully logs into the connector he can then choose the metrics and dimensions he is interested to create a report on.
How to connect Adroll to Google Data Studio?
Do you plan to connect and visualize your Adroll in Google Data Studio? Follow the Tutorial Below:
Select the fields on the right to later use in your data source. For example, you can include metrics such as Cost per Click, Cost per Action or Total Spend. Go to “Select Destination” and choose Looker Studio. Once done, select “connect” and authorize access to your data source.
Select the fields on the right to later use in your data source. For example, you can include metrics such as Cost per Click, Cost per Action or Total Spend.
Go to “Select Destination” and choose Looker Studio.
Once done, select “connect” and authorize access to your data source.
Adroll metrics & dimensions available for streaming into Looker Studio
Extract Adroll data to Looker Studio with Windsor.ai
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