AdRoll Field Reference
Sample
Sample
https://connectors.windsor.ai/adroll?api_key=[your API key]&date_preset=last_7d&fields=campaign,clicks,spend,impressions,date,source&_renderer=csv
Fields
Fields
| ID | Type | Name | Description |
|---|---|---|---|
| adnetwork_conversions | NUMERIC | Ad Network Conversions (alias for Conversions) | The number of conversions revenue brought in from AdRoll visitors. Only trackable visitors are counted. |
| adnetwork_revenue | NUMERIC | Ad Network Revenue (alias for Total conversion value) | The amount of conversion revenue brought in from AdRoll visitors. Only trackable visitors are counted. Default currency is USD. |
| campaign | TEXT | Campaign | The Campaign Name |
| clicks | NUMERIC | Clicks | The Number of Clicks |
| conversions | NUMERIC | Conversions | The number of conversions revenue brought in from AdRoll visitors. Only trackable visitors are counted. |
| cpa | NUMERIC | CPA | The advertiser spend per conversion/acquisition. |
| cpc | NUMERIC | CPC | The advertiser spend per click. |
| ctr | PERCENT | Ctr | The rate of clicks to impressions. |
| date | DATE | Date | The Date |
| impressions | NUMERIC | impressions | The Number of Impressions Served |
| revenue | NUMERIC | Revenue | The amount of conversion revenue brought in from AdRoll visitors. Only trackable visitors are counted. Default currency is USD. |
| spend | NUMERIC | Spend | The Media Spend |
| totalcost | NUMERIC | Total Cost | The Media Spend (Duplicate) |