RTB House Field Reference

Sample

 

https://connectors.windsor.ai/rtbhouse?api_key=[your API key]&date_preset=last_7d&fields=campaign,clicks,cost,impressions,subcampaign,date


Fields

IDTypeNameDescription
advertiser_urlTEXTAdvertiser UrlAdvertiser url
campaignTEXTCampaignThe Campaign Name
clicksNUMERICClick CountThe Click Count
conversion_countNUMERICConversion CountThe Conversion Count
conversion_valueNUMERICConversion ValueThe Conversion Value
costNUMERICCampaign CostThe Campaign Cost
crNUMERICConversion RateThe CR
ctrPERCENTCTRThe CTR
datasourceTEXTData SourceThe name of the Windsor connector returning the row
dateDATEThe DateThe Date
day_of_monthTEXTDay of monthDay of the month
deviceTEXTDeviceDevice type
ecpaNUMERICECPAEffective Cost Per Action: Cost / Conversions
ecpcNUMERICECPCEffective Cost Per Click: Cost / Clicks
ecpmNUMERICECPMEffective Cost Per Mille: (Cost / Impressions) * 1000
impressionsNUMERICImpression CountThe Impression Count
monthTEXTMonthNumber of the month
roasPERCENTReturn on ad spend: Conversion value / CostThe ROAS
sourceTEXTSourceThe name of the Windsor connector returning the row
subcampaignTEXTSubcampaignSubcampaign
subcampaign_idTEXTSubcampaign IdSubcampaign id
todayDATETodayToday's date
totalcostNUMERICTotal CostThe Campaign Cost
weekTEXTWeekWeek (Sun-Sat).
week_dayTEXTDay of week and day numberWeekday number and name combined (Sun-Sat).Numbered from 0 Sunday to 6 Saturday.
week_day_isoTEXTDay of week and day number, ISOWeekday number and name combined, ISO format (Mon-Sun).Numbered from 1 Monday to 7
week_isoTEXTWeek ISOWeek, ISO format (Mon-Sun).
yearTEXTYearYear
year_monthTEXTYearmonthYear and month, e.g. 2024|3
year_of_weekTEXTYear of weekThe year that contains first day of the week (Sun-Sat).
year_of_week_isoTEXTYear of week, ISOThe year that contains first day of the ISO week (Mon-Sun).
year_weekTEXTYear weekYear and week for US weeks (Sun-Sat), e.g. 2024|15
year_week_isoTEXTYear week ISOYear and week for ISO weeks (Mon-Sun), e.g. 2024|20