Line Ads Connector Reference

255 metrics130 dimensions

The Line Ads connector exposes 385 fields (255 metrics, 130 dimensions). Every field ID below can be passed to the Windsor.ai API in the fields parameter.


Line Ads Fields

Line Ads performance_report fields

The performance_report report of the Line Ads connector includes 165 fields.

Line Ads performance_report fields (ad_account_id_performance to cost_per_tutorial_completion_performance)

IDTypeNameDescriptionReports
ad_account_id_performanceTEXTAd account ID (performance report)Ad account IDcampaign, adgroup, ad
ad_account_name_performanceTEXTAd account name (performance report)Ad account namecampaign, adgroup, ad
ad_group_id_performanceNUMERICAd group ID (performance report)Ad group IDadgroup, ad
ad_group_name_performanceTEXTAd group name (performance report)Ad group nameadgroup, ad
ad_id_performanceNUMERICAd ID (performance report)The ID of the adad
ad_name_performanceTEXTAd name (performance report)The name of the adad
add_to_cart__all__performanceNUMERICAdd-to-cart (ALL) (performance report)Add-to-cart (ALL)campaign, adgroup, ad
add_to_cart_performanceNUMERICAdd-to-cart (performance report)Add-to-cartcampaign, adgroup, ad
add_to_cart_rate__all__performanceTEXTAdd-to-cart rate (ALL) (performance report)Add-to-cart rate (ALL)campaign, adgroup, ad
add_to_cart_rate_performanceTEXTAdd-to-cart rate (performance report)Add-to-cart ratecampaign, adgroup, ad
age_performanceTEXTAge (performance report)Audience age-group segment of the row. Populated only when the 'Delivery type (performance report)' option is set to 'age'.campaign, adgroup, ad
campaign_id_performanceNUMERICCampaign ID (performance report)Campaign IDcampaign, adgroup, ad
campaign_name_performanceTEXTCampaign name (performance report)Campaign namecampaign, adgroup, ad
campaign_objective_performanceTEXTCampaign objective (performance report)Campaign objectivecampaign, adgroup, ad
category_view__all__performanceNUMERICCategory view (ALL) (performance report)Category view (ALL)campaign, adgroup, ad
category_view_performanceNUMERICCategory view (performance report)Category viewcampaign, adgroup, ad
category_view_rate__all__performanceTEXTCategory view rate (ALL) (performance report)Category view rate (ALL)campaign, adgroup, ad
category_view_rate_performanceTEXTCategory view rate (performance report)Category view ratecampaign, adgroup, ad
clicks_performanceNUMERICClicks (performance report)Clickscampaign, adgroup, ad
cost_per_3_second_playback_performanceNUMERICCost per 3-second playback (performance report)Cost per 3-second playbackcampaign, adgroup, ad
cost_per_add_to_cart__all__performanceNUMERICCost per add-to-cart (ALL) (performance report)Cost per add-to-cart (ALL)campaign, adgroup, ad
cost_per_add_to_cart_performanceNUMERICCost per add-to-cart (performance report)Cost per add-to-cartcampaign, adgroup, ad
cost_per_complete_video_view_performanceNUMERICCost per complete video view (performance report)Cost per complete video viewcampaign, adgroup, ad
cost_per_home_screen_view__clicks__performanceNUMERICCost per home screen view (clicks) (performance report)Cost per home screen view (clicks)campaign, adgroup, ad
cost_per_install__all__performanceNUMERICCost per install (ALL) (performance report)Cost per install (ALL)campaign, adgroup, ad
cost_per_install__clicks__performanceNUMERICCost per install (clicks) (performance report)Cost per install (clicks)campaign, adgroup, ad
cost_per_install__clicks_and_views__performanceNUMERICCost per install (clicks and views) (performance report)Cost per install (clicks and views)campaign, adgroup, ad
cost_per_install__skan__performanceNUMERICCost per install (SKAN) (performance report)Cost per install (SKAN)campaign, adgroup, ad
cost_per_install__skan_clicks__performanceNUMERICCost per install (SKAN clicks) (performance report)Cost per install (SKAN clicks)campaign, adgroup, ad
cost_per_level_achieved__all__performanceNUMERICCost per level achieved (ALL) (performance report)Cost per level achieved (ALL)campaign, adgroup, ad
cost_per_level_achieved_event_performanceNUMERICCost per level achieved event (performance report)Cost per level achieved eventcampaign, adgroup, ad
cost_per_level_achieved_performanceNUMERICCost per level achieved (performance report)Cost per level achievedcampaign, adgroup, ad
cost_per_open__all__performanceNUMERICCost per open (ALL) (performance report)Cost per open (ALL)campaign, adgroup, ad
cost_per_open_performanceNUMERICCost per open (performance report)Cost per opencampaign, adgroup, ad
cost_per_purchase__all__performanceNUMERICCost per purchase (ALL) (performance report)Cost per purchase (ALL)campaign, adgroup, ad
cost_per_purchase_performanceNUMERICCost per purchase (performance report)Cost per purchasecampaign, adgroup, ad
cost_per_search__all__performanceNUMERICCost per search (ALL) (performance report)Cost per search (ALL)campaign, adgroup, ad
cost_per_search_performanceNUMERICCost per search (performance report)Cost per searchcampaign, adgroup, ad
cost_per_tutorial_completion__all__performanceNUMERICCost per tutorial completion (ALL) (performance report)Cost per tutorial completion (ALL)campaign, adgroup, ad
cost_per_tutorial_completion_performanceNUMERICCost per tutorial completion (performance report)Cost per tutorial completioncampaign, adgroup, ad

Line Ads performance_report fields (cost_per_view__category___all__performance to cv__product_details_viewed___all__performance)

IDTypeNameDescriptionReports
cost_per_view__category___all__performanceNUMERICCost per view (category) (ALL) (performance report)Cost per view (category) (ALL)campaign, adgroup, ad
cost_per_view__category__performanceNUMERICCost per view (category) (performance report)Cost per view (category)campaign, adgroup, ad
cost_per_view__home___all__performanceNUMERICCost per view (home) (ALL) (performance report)Cost per view (home) (ALL)campaign, adgroup, ad
cost_per_view__home__performanceNUMERICCost per view (home) (performance report)Cost per view (home)campaign, adgroup, ad
cost_per_view__product___all__performanceNUMERICCost per view (product) (ALL) (performance report)Cost per view (product) (ALL)campaign, adgroup, ad
cost_per_view__product__performanceNUMERICCost per view (product) (performance report)Cost per view (product)campaign, adgroup, ad
cost_performanceNUMERICCost (performance report)Costcampaign, adgroup, ad
cpa__all__performanceNUMERICCPA (All) (performance report)CPA (All)campaign, adgroup, ad
cpa__checkout_started___all__performanceNUMERICCPA (checkout started) (ALL) (performance report)CPA (checkout started) (ALL)campaign, adgroup, ad
cpa__checkout_started__performanceNUMERICCPA (checkout started) (performance report)CPA (checkout started)campaign, adgroup, ad
cpa__cost_per_action__performanceNUMERICCPA (cost per action) (performance report)CPA (cost per action)campaign, adgroup, ad
cpa__item_added_to_cart___all__performanceNUMERICCPA (item added to cart) (ALL) (performance report)CPA (item added to cart) (ALL)campaign, adgroup, ad
cpa__item_added_to_cart__performanceNUMERICCPA (item added to cart) (performance report)CPA (item added to cart)campaign, adgroup, ad
cpa__lead_generated___all__performanceNUMERICCPA (lead generated) (ALL) (performance report)CPA (lead generated) (ALL)campaign, adgroup, ad
cpa__lead_generated__performanceNUMERICCPA (lead generated) (performance report)CPA (lead generated)campaign, adgroup, ad
cpa__line_tag___cv_api__performanceNUMERICCPA (LINE tag + CV API) (performance report)CPA (LINE tag + CV API)campaign, adgroup, ad
cpa__line_tag_clicks__performanceNUMERICCPA (LINE Tag clicks) (performance report)CPA (LINE Tag clicks)campaign, adgroup, ad
cpa__product_details_viewed___all__performanceNUMERICCPA (product details viewed) (ALL) (performance report)CPA (product details viewed) (ALL)campaign, adgroup, ad
cpa__product_details_viewed__performanceNUMERICCPA (product details viewed) (performance report)CPA (product details viewed)campaign, adgroup, ad
cpa__purchased___all__performanceNUMERICCPA (purchased) (ALL) (performance report)CPA (purchased) (ALL)campaign, adgroup, ad
cpa__purchased__performanceNUMERICCPA (purchased) (performance report)CPA (purchased)campaign, adgroup, ad
cpa__reservation_completed___all__performanceNUMERICCPA (reservation completed) (ALL) (performance report)CPA (reservation completed) (ALL)campaign, adgroup, ad
cpa__reservation_completed__performanceNUMERICCPA (reservation completed) (performance report)CPA (reservation completed)campaign, adgroup, ad
cpa__signup_completed___all__performanceNUMERICCPA (signup completed) (ALL) (performance report)CPA (signup completed) (ALL)campaign, adgroup, ad
cpa__signup_completed__performanceNUMERICCPA (signup completed) (performance report)CPA (signup completed)campaign, adgroup, ad
cpc__cost_per_click__performanceNUMERICCPC (cost per click) (performance report)CPC (cost per click)campaign, adgroup, ad
cpm__cost_per_thousand_impressions__performanceNUMERICCPM (cost per thousand impressions) (performance report)CPM (cost per thousand impressions)campaign, adgroup, ad
ctr__click_through_rate__performanceTEXTCTR (click-through rate) (performance report)CTR (click-through rate)campaign, adgroup, ad
currency_performanceTEXTCurrency (performance report)Currencycampaign, adgroup, ad
cv__all__performanceNUMERICCV (All) (performance report)CV (All)campaign, adgroup, ad
cv__checkout_started___all__performanceNUMERICCV (checkout started) (ALL) (performance report)CV (checkout started) (ALL)campaign, adgroup, ad
cv__checkout_started__performanceNUMERICCV (checkout started) (performance report)CV (checkout started)campaign, adgroup, ad
cv__conversions__performanceNUMERICCV (conversions) (performance report)CV (conversions)campaign, adgroup, ad
cv__item_added_to_cart___all__performanceNUMERICCV (item added to cart) (ALL) (performance report)CV (item added to cart) (ALL)campaign, adgroup, ad
cv__item_added_to_cart__performanceNUMERICCV (item added to cart) (performance report)CV (item added to cart)campaign, adgroup, ad
cv__lead_generated___all__performanceNUMERICCV (lead generated) (ALL) (performance report)CV (lead generated) (ALL)campaign, adgroup, ad
cv__lead_generated__performanceNUMERICCV (lead generated) (performance report)CV (lead generated)campaign, adgroup, ad
cv__line_tag___cv_api__performanceNUMERICCV (LINE tag + CV API) (performance report)CV (LINE tag + CV API)campaign, adgroup, ad
cv__line_tag_clicks__performanceNUMERICCV (LINE Tag clicks) (performance report)CV (LINE Tag clicks)campaign, adgroup, ad
cv__product_details_viewed___all__performanceNUMERICCV (product details viewed) (ALL) (performance report)CV (product details viewed) (ALL)campaign, adgroup, ad

Line Ads performance_report fields (cv__product_details_viewed__performance to installs__skan__performance)

IDTypeNameDescriptionReports
cv__product_details_viewed__performanceNUMERICCV (product details viewed) (performance report)CV (product details viewed)campaign, adgroup, ad
cv__purchased___all__performanceNUMERICCV (purchased) (ALL) (performance report)CV (purchased) (ALL)campaign, adgroup, ad
cv__purchased__performanceNUMERICCV (purchased) (performance report)CV (purchased)campaign, adgroup, ad
cv__reservation_completed___all__performanceNUMERICCV (reservation completed) (ALL) (performance report)CV (reservation completed) (ALL)campaign, adgroup, ad
cv__reservation_completed__performanceNUMERICCV (reservation completed) (performance report)CV (reservation completed)campaign, adgroup, ad
cv__signup_completed___all__performanceNUMERICCV (signup completed) (ALL) (performance report)CV (signup completed) (ALL)campaign, adgroup, ad
cv__signup_completed__performanceNUMERICCV (signup completed) (performance report)CV (signup completed)campaign, adgroup, ad
cv_api_performanceNUMERICCV API (performance report)CV APIcampaign, adgroup, ad
cv_value__purchased___click__performanceNUMERICCV value (purchased) (click) (performance report)CV value (purchased) (click)campaign, adgroup, ad
cv_value__purchased__performanceNUMERICCV value (purchased) (performance report)CV value (purchased)campaign, adgroup, ad
cvr__all__performanceTEXTCVR (All) (performance report)CVR (All)campaign, adgroup, ad
cvr__checkout_started___all__performanceTEXTCVR (checkout started) (ALL) (performance report)CVR (checkout started) (ALL)campaign, adgroup, ad
cvr__checkout_started__performanceTEXTCVR (checkout started) (performance report)CVR (checkout started)campaign, adgroup, ad
cvr__conversion_rate__performanceTEXTCVR (conversion rate) (performance report)CVR (conversion rate)campaign, adgroup, ad
cvr__item_added_to_cart___all__performanceTEXTCVR (item added to cart) (ALL) (performance report)CVR (item added to cart) (ALL)campaign, adgroup, ad
cvr__item_added_to_cart__performanceTEXTCVR (item added to cart) (performance report)CVR (item added to cart)campaign, adgroup, ad
cvr__lead_generated___all__performanceTEXTCVR (lead generated) (ALL) (performance report)CVR (lead generated) (ALL)campaign, adgroup, ad
cvr__lead_generated__performanceTEXTCVR (lead generated) (performance report)CVR (lead generated)campaign, adgroup, ad
cvr__line_tag___cv_api__performanceTEXTCVR (LINE tag + CV API) (performance report)CVR (LINE tag + CV API)campaign, adgroup, ad
cvr__line_tag_clicks__performanceTEXTCVR (LINE Tag clicks) (performance report)CVR (LINE Tag clicks)campaign, adgroup, ad
cvr__product_details_viewed___all__performanceTEXTCVR (product details viewed) (ALL) (performance report)CVR (product details viewed) (ALL)campaign, adgroup, ad
cvr__product_details_viewed__performanceTEXTCVR (product details viewed) (performance report)CVR (product details viewed)campaign, adgroup, ad
cvr__purchased___all__performanceTEXTCVR (purchased) (ALL) (performance report)CVR (purchased) (ALL)campaign, adgroup, ad
cvr__purchased__performanceTEXTCVR (purchased) (performance report)CVR (purchased)campaign, adgroup, ad
cvr__reservation_completed___all__performanceTEXTCVR (reservation completed) (ALL) (performance report)CVR (reservation completed) (ALL)campaign, adgroup, ad
cvr__reservation_completed__performanceTEXTCVR (reservation completed) (performance report)CVR (reservation completed)campaign, adgroup, ad
cvr__signup_completed___all__performanceTEXTCVR (signup completed) (ALL) (performance report)CVR (signup completed) (ALL)campaign, adgroup, ad
cvr__signup_completed__performanceTEXTCVR (signup completed) (performance report)CVR (signup completed)campaign, adgroup, ad
description_performanceTEXTDescription (performance report)Ad Description or Carousel Slot Ad Descriptionad
frequency_performanceTEXTFrequency (performance report)Frequencycampaign, adgroup, ad
home_screen_view_rate__all__performanceTEXTHome screen view rate (ALL) (performance report)Home screen view rate (ALL)campaign, adgroup, ad
home_screen_view_rate_performanceTEXTHome screen view rate (performance report)Home screen view ratecampaign, adgroup, ad
impressions_performanceNUMERICImpressions (performance report)Impressionscampaign, adgroup, ad
install_rate__all__performanceTEXTInstall rate (ALL) (performance report)Install rate (ALL)campaign, adgroup, ad
install_rate__clicks__performanceTEXTInstall rate (clicks) (performance report)Install rate (clicks)campaign, adgroup, ad
install_rate__skan_clicks__performanceTEXTInstall rate (SKAN clicks) (performance report)Install rate (SKAN clicks)campaign, adgroup, ad
installs__all__performanceNUMERICInstalls (ALL) (performance report)Installs (ALL)campaign, adgroup, ad
installs__clicks__performanceNUMERICInstalls (clicks) (performance report)Installs (clicks)campaign, adgroup, ad
installs__clicks_and_views__performanceNUMERICInstalls (clicks and views) (performance report)Installs (clicks and views)campaign, adgroup, ad
installs__skan__performanceNUMERICInstalls (SKAN) (performance report)Installs (SKAN)campaign, adgroup, ad

Line Ads performance_report fields (installs__skan_clicks__performance to video__viewed_for_at_least_three_seconds__performance)

IDTypeNameDescriptionReports
installs__skan_clicks__performanceNUMERICInstalls (SKAN clicks) (performance report)Installs (SKAN clicks)campaign, adgroup, ad
installs__skan_views__performanceNUMERICInstalls (SKAN views) (performance report)Installs (SKAN views)campaign, adgroup, ad
installs__views__performanceNUMERICInstalls (views) (performance report)Installs (views)campaign, adgroup, ad
level_achieved__all__performanceNUMERICLevel achieved (ALL) (performance report)Level achieved (ALL)campaign, adgroup, ad
level_achieved_performanceNUMERICLevel achieved (performance report)Level achievedcampaign, adgroup, ad
level_achieved_rate__all__performanceTEXTLevel achieved rate (ALL) (performance report)Level achieved rate (ALL)campaign, adgroup, ad
level_achieved_rate_performanceTEXTLevel achieved rate (performance report)Level achieved ratecampaign, adgroup, ad
open__all__performanceNUMERICOpen (ALL) (performance report)Open (ALL)campaign, adgroup, ad
open_events__clicks__performanceNUMERICOpen events (clicks) (performance report)Open events (clicks)campaign, adgroup, ad
open_performanceNUMERICOpen (performance report)Opencampaign, adgroup, ad
open_rate__all__performanceTEXTOpen rate (ALL) (performance report)Open rate (ALL)campaign, adgroup, ad
open_rate_performanceTEXTOpen rate (performance report)Open ratecampaign, adgroup, ad
product_view_rate__all__performanceTEXTProduct view rate (ALL) (performance report)Product view rate (ALL)campaign, adgroup, ad
product_view_rate_performanceTEXTProduct view rate (performance report)Product view ratecampaign, adgroup, ad
purchase__all__performanceNUMERICPurchase (ALL) (performance report)Purchase (ALL)campaign, adgroup, ad
purchase_performanceNUMERICPurchase (performance report)Purchasecampaign, adgroup, ad
purchase_rate__all__performanceTEXTPurchase rate (ALL) (performance report)Purchase rate (ALL)campaign, adgroup, ad
purchase_rate_performanceTEXTPurchase rate (performance report)Purchase ratecampaign, adgroup, ad
reach__estimated__performanceNUMERICReach (estimated) (performance report)Reach (estimated)campaign, adgroup, ad
reach_end_date_performanceDATEReach end date (performance report)Reach end datecampaign, adgroup, ad
reach_start_date_performanceDATEReach start date (performance report)Reach start datecampaign, adgroup, ad
roas__click__performanceTEXTROAS (click) (performance report)ROAS (click)campaign, adgroup, ad
roas_performanceTEXTROAS (performance report)ROAScampaign, adgroup, ad
search__all__performanceNUMERICSearch (ALL) (performance report)Search (ALL)campaign, adgroup, ad
search_performanceNUMERICSearch (performance report)Searchcampaign, adgroup, ad
search_rate__all__performanceTEXTSearch rate (ALL) (performance report)Search rate (ALL)campaign, adgroup, ad
search_rate_performanceTEXTSearch rate (performance report)Search ratecampaign, adgroup, ad
target_placement__detailed__performanceTEXTTarget placement (detailed) (performance report)Ad placement (service group) of the row. Populated only when the 'By service group (performance report)' option is enabled (JP/TW ad accounts, non-AD level).campaign, adgroup
title_performanceTEXTTitle (performance report)Titlead
tutorial_complete__all__performanceNUMERICTutorial complete (ALL) (performance report)Tutorial complete (ALL)campaign, adgroup, ad
tutorial_complete_performanceNUMERICTutorial complete (performance report)Tutorial completecampaign, adgroup, ad
tutorial_completion_rate__clicks__performanceTEXTTutorial completion rate (clicks) (performance report)Tutorial completion rate (clicks)campaign, adgroup, ad
tutorial_percent_complete__all__performanceTEXTTutorial percent complete (ALL) (performance report)Tutorial percent complete (ALL)campaign, adgroup, ad
tutorial_percent_complete_performanceTEXTTutorial percent complete (performance report)Tutorial percent completecampaign, adgroup, ad
video__100__watched__performanceNUMERICVideo (100% watched) (performance report)Video (100% watched)campaign, adgroup, ad
video__25__watched__performanceNUMERICVideo (25% watched) (performance report)Video (25% watched)campaign, adgroup, ad
video__50__watched__performanceNUMERICVideo (50% watched) (performance report)Video (50% watched)campaign, adgroup, ad
video__75__watched__performanceNUMERICVideo (75% watched) (performance report)Video (75% watched)campaign, adgroup, ad
video__95__watched__performanceNUMERICVideo (95% watched) (performance report)Video (95% watched)campaign, adgroup, ad
video__viewed_for_at_least_three_seconds__performanceNUMERICVideo (viewed for at least three seconds) (performance report)Video (viewed for at least three seconds)campaign, adgroup, ad

Line Ads performance_report fields (video_starts_performance to view_product_performance)

IDTypeNameDescriptionReports
video_starts_performanceNUMERICVideo starts (performance report)Video startscampaign, adgroup, ad
view_home_screen__all__performanceNUMERICView home screen (ALL) (performance report)View home screen (ALL)campaign, adgroup, ad
view_home_screen_performanceNUMERICView home screen (performance report)View home screencampaign, adgroup, ad
view_product__all__performanceNUMERICView product (ALL) (performance report)View product (ALL)campaign, adgroup, ad
view_product_performanceNUMERICView product (performance report)View productcampaign, adgroup, ad

Line Ads other fields

The Line Ads connector has 220 fields that do not belong to a named report, or belong to a report with only one or two fields.

Line Ads other fields (account_available_campaign_objective to ad_imp_track_url)

IDTypeNameDescriptionReports
account_available_campaign_objectiveTEXTAccount Available Campaign ObjectiveAd account available campaign objectives. Possible values are VISIT_MY_WEBSITE, APP_INSTALL, APP_ENGAGEMENT, WEBSITE_CONVERSION, DYNAMIC_PRODUCT, GAIN_FRIENDS, VIDEO_VIEW.campaign, adgroup, ad
account_countryCOUNTRYAccount CountryAd account country.campaign, adgroup, ad
account_created_dateTIMESTAMPAccount Created DateThe created date in ISO 8601 format and in ad account timezone.campaign, adgroup, ad
account_currencyTEXTAccount CurrencyAd account currency.campaign, adgroup, ad
account_delivery_statusTEXTAccount Delivery StatusThe status of delivery ad. Possible values are ACTIVE, PAUSED, REMOVED, NOT_DELIVERING, NOT_APPROVED.campaign, adgroup, ad
account_idTEXTAccount IDAd account ID.campaign, adgroup, ad
account_modified_dateDATEAccount Modified DateThe last modified date in ISO 8601 format and in ad account.campaign, adgroup, ad
account_nameTEXTAccount NameAd account name.campaign, adgroup, ad
account_product_typeTEXTAccount Product TypeAd account product type. Ad Account for performance has PERFORMANCE type. Ad Account for reservation ads has BRAND type.campaign, adgroup, ad
account_removed_dateDATEAccount Removed DateThe removed date in ISO 8601 format and in ad account timezone.campaign, adgroup, ad
account_statusTEXTAccount StatusAd account status. Possible values are ACTIVE, PAUSED, REMOVED.campaign, adgroup, ad
account_timezoneTEXTAccount TimezoneAd account timezone.campaign, adgroup, ad
ad_configured_statusTEXTAd Configured StatusAd status. Possible values are ACTIVE, PAUSED, DRAFT, REMOVED.ad
ad_created_dateDATEAd Created DateThe created date in ad account timezone.ad
ad_delivery_statusTEXTAd Delivery StatusThe status of delivery ad. Possible values are ACTIVE, PAUSED, REMOVED, NOT_DELIVERING, NOT_APPROVED.ad
ad_group_auto_bid_conversion_idTEXTAd Group Auto Bid Conversion IDThe custom conversion ID.adgroup, ad
ad_group_auto_bid_typeTEXTAd Group Auto Bid TypeThe type of auto bidding. Possible values are MANUAL, CLICK, CONVERSION, CUSTOM_CONVERSION, STANDARD_CV_PURCHASE, CV_INSTALL, CV_OPEN, FRIEND, VIDEO_VIEW_3S, VIDEO_VIEW_COMPLETION, REACH, CV_SKADNETWORK.adgroup, ad
ad_group_bid_amount_microNUMERICAd Group Bid Amount MicroBid amount in micros and in ad account currency.adgroup, ad
ad_group_bid_strategyTEXTAd Group Bid StrategyThe strategy of auto bidding. Possible values are LOWEST_COST (no limit; expend daily budget as aggressively as possible), COST_CAP (set a target event cost cap), TARGET_COST (set target event cost).adgroup, ad
ad_group_bid_typeTEXTAd Group Bid TypeThe type of bidding. Possible values are CPC, CPF, CPM.adgroup, ad
ad_group_created_dateDATEAd Group Created DateThe created date in ad account timezone.adgroup, ad
ad_group_daily_budget_microNUMERICAd Group Daily Budget MicroDaily budget in micros and in ad account currency.adgroup, ad
ad_group_delivery_statusTEXTAd Group Delivery StatusThe status of delivery ad. Possible values are ACTIVE, PAUSED, REMOVED, NOT_DELIVERING, NOT_APPROVED.adgroup, ad
ad_group_dpa_destination_typeTEXTAd Group DPA Destination TypeThe type of DPA destination. Possible values are APP_STORE_URL, WEB_URL, TRACKING_URL_CMS. (DPA only)adgroup, ad
ad_group_dpa_destination_urlTEXTAd Group DPA Destination URLThe URL of DPA destination. (DPA only)adgroup, ad
ad_group_dpa_feed_typeTEXTAd Group DPA Feed TypeThe DPA feed type. Possible values are CATALOG, PRODUCT_SET. (DPA only)adgroup, ad
ad_group_first_auto_bid_conversion_idTEXTAd Group First Auto Bid Conversion IDThe first custom conversion ID set to this adgroup.adgroup, ad
ad_group_idTEXTAd Group IDAd group ID.adgroup, ad
ad_group_in_stream_video_includedBOOLEANAd Group In-Stream Video IncludedWhether this adgroup is in-stream type or not.adgroup, ad
ad_group_modified_dateDATEAd Group Modified DateThe last modified date in ad account timezone.adgroup, ad
ad_group_nameTEXTAd Group NameAd group name.adgroup, ad
ad_group_product_set_idTEXTAd Group Product Set IDThe product set ID. (DPA only)adgroup, ad
ad_group_removed_dateDATEAd Group Removed DateThe removed date in ad account timezone.adgroup, ad
ad_group_rnf_end_dateDATEAd Group RNF End DateReach's end date in ad account timezone.adgroup, ad
ad_group_rnf_frequencyNUMERICAd Group RNF FrequencyReach's frequency cap.adgroup, ad
ad_group_rnf_frequency_intervalNUMERICAd Group RNF Frequency IntervalReach's frequency interval. Time interval which frequency resets for the ad group.adgroup, ad
ad_group_rnf_start_dateDATEAd Group RNF Start DateReach's start date in ad account timezone.adgroup, ad
ad_group_statusTEXTAd Group StatusAd group status. Possible values are ACTIVE, PAUSED, REMOVED.adgroup, ad
ad_idTEXTAd IDAd ID.ad
ad_imp_track_urlTEXTAd Impression Track URLThe impression tracking URL of Nielsen, Flashtalking and Cinarra.ad

Line Ads other fields (ad_modified_date to conversions_with_engagement_view_purchase)

IDTypeNameDescriptionReports
ad_modified_dateDATEAd Modified DateThe last modified date in ad account timezone.ad
ad_nameTEXTAd NameAd name.ad
ad_removed_dateDATEAd Removed DateThe removed date in ad account timezone.ad
ad_view_track_urlTEXTAd View Track URLThe URL for measuring view through conversion of ad. It is shown as Impression URL at the management site.ad
add_to_cartsNUMERICAdd To CartsThe number of adding to cart.campaign, adgroup, ad
add_to_carts_with_engagement_viewNUMERICAdd To Carts (Engagement View)The number of adding to cart with engagement view (ALL).campaign, adgroup, ad
campaignTEXTCampaign NameCampaign name.campaign, adgroup, ad
campaign_active_cboBOOLEANCampaign Active CBOCampaign active budget optimization.campaign, adgroup, ad
campaign_bid_strategyTEXTCampaign Bid StrategyBidding strategy for campaign budget optimization. Possible values are LOWEST_COST (no limit; expend daily budget as aggressively as possible), COST_CAP (set a target event cost cap), TARGET_COST (set target event cost).campaign, adgroup, ad
campaign_created_dateTIMESTAMPCampaign Created DateThe created date in ad account timezone.campaign, adgroup, ad
campaign_daily_budget_microNUMERICCampaign Daily Budget MicroDaily budget in micros and in ad account currency.campaign, adgroup, ad
campaign_delivery_statusTEXTCampaign Delivery StatusThe status of delivery ad. Possible values are ACTIVE, PAUSED, REMOVED, NOT_DELIVERING, NOT_APPROVED.campaign, adgroup, ad
campaign_end_dateDATECampaign End DateThe date of suspending delivering ads in ad account timezone.campaign, adgroup, ad
campaign_idTEXTCampaign IDCampaign ID.campaign, adgroup, ad
campaign_modified_dateDATECampaign Modified DateThe last modified date in ad account timezone.campaign, adgroup, ad
campaign_objectiveTEXTCampaign objectiveCampaign objective. Possible values are VISIT_MY_WEBSITE, APP_INSTALL, APP_ENGAGEMENT, WEBSITE_CONVERSION, DYNAMIC_PRODUCT, GAIN_FRIENDS, VIDEO_VIEW.campaign, adgroup, ad
campaign_removed_dateDATECampaign Removed DateThe removed date in ad account timezone.campaign, adgroup, ad
campaign_spending_limit_microNUMERICCampaign Spending Limit MicroThe spending limit of this campaign in micros and in ad account currency. Campaigns that reach their spending limit will be paused automatically.campaign, adgroup, ad
campaign_spending_limit_typeTEXTCampaign Spending Limit TypeThe type of spending limit. Possible values are NONE (no spending limit), MONTHLY (spending limit is monthly budget), LIFETIME (spending limit is total budget).campaign, adgroup, ad
campaign_start_dateDATECampaign Start DateThe date of starting to delivery ads in ad account timezone.campaign, adgroup, ad
campaign_statusTEXTCampaign StatusCampaign status. Possible values are ACTIVE, PAUSED, REMOVED.campaign, adgroup, ad
clicksNUMERICclicksClicks.campaign, adgroup, ad
conversionsNUMERICConversionsConversions.campaign, adgroup, ad
conversions_add_to_cartNUMERICConversions (Add To Cart)The number of Conversion Add To Cart events.campaign, adgroup, ad
conversions_apiNUMERICConversions APIConversions API.campaign, adgroup, ad
conversions_complete_registrationNUMERICConversions (Complete Registration)The number of Conversion Complete Registration (ALL) events.campaign, adgroup, ad
conversions_complete_reservationNUMERICConversions (Complete Reservation)The number of Conversion Complete Reservation (ALL) events.campaign, adgroup, ad
conversions_generate_leadNUMERICConversions (Generate Lead)The number of Conversion Generate Lead events.campaign, adgroup, ad
conversions_initiate_check_outNUMERICConversions (Initiate Check Out)The number of Conversion Initiate Check Out events.campaign, adgroup, ad
conversions_purchaseNUMERICConversions (Purchase)The number of Conversion Purchase events.campaign, adgroup, ad
conversions_purchase_valueNUMERICConversions Value (Purchase)The value of Conversion Purchase events.campaign, adgroup, ad
conversions_view_item_detailNUMERICConversions (View Item Detail)The number of Conversion View Item Detail events.campaign, adgroup, ad
conversions_with_conversions_apiNUMERICConversions with Conversions APIConversions with Conversions API.campaign, adgroup, ad
conversions_with_conversions_api_with_engagement_viewNUMERICConversions with Conversions API with Engagement ViewConversions with Conversions API with Engagement Viewcampaign, adgroup, ad
conversions_with_engagement_view_add_to_cartNUMERICConversions with Engagement View (Add To Cart)The number of Conversion Add To Cart (ALL) events.campaign, adgroup, ad
conversions_with_engagement_view_complete_registrationNUMERICConversions with Engagement View (Complete Registration)The number of Conversion Complete Registration (ALL) events.campaign, adgroup, ad
conversions_with_engagement_view_complete_reservationNUMERICConversions with Engagement View (Complete Reservation)The number of Conversion Complete Reservation (ALL) events.campaign, adgroup, ad
conversions_with_engagement_view_generate_leadNUMERICConversions with Engagement View (Generate Lead)The number of Conversion Generate Lead (ALL) events.campaign, adgroup, ad
conversions_with_engagement_view_initiate_check_outNUMERICConversion with Engagement View (Initiate Check Out)The number of Conversion Initiate Check Out (ALL) events.campaign, adgroup, ad
conversions_with_engagement_view_purchaseNUMERICConversions with Engagement View (Purchase)The number of Conversion Purchase (ALL) eventscampaign, adgroup, ad

Line Ads other fields (conversions_with_engagement_view_view_item_detail_conversions to cpa_views_home)

IDTypeNameDescriptionReports
conversions_with_engagement_view_view_item_detail_conversionsNUMERICConversions with Engagement View (View Item Detail)The number of Conversion View Item Detail (ALL) eventscampaign, adgroup, ad
costNUMERICCostCost.campaign, adgroup, ad
cost_per_video_completionNUMERICCost Per Video CompletionCost per video completion.campaign, adgroup, ad
cost_per_video_view_3sNUMERICCost Per Video 3s ViewsCost per 3 seconds video view.campaign, adgroup, ad
cpaNUMERICCPACPA.campaign, adgroup, ad
cpa_add_to_cartNUMERICCPA (Add To Cart)The number of CPA in Conversion Add To Cart events.campaign, adgroup, ad
cpa_add_to_cartsNUMERICCPA (Add To Carts)Add to cart CPAcampaign, adgroup, ad
cpa_add_to_carts_with_engagement_viewNUMERICCPA (Add To Carts) (Engagement View)Add to cart CPA with engagement view (ALL).campaign, adgroup, ad
cpa_complete_registrationNUMERICCPA (Complete Registration)The number of CPA in Conversion Complete Registration events.campaign, adgroup, ad
cpa_complete_reservationNUMERICCPA (Complete Reservation)The number of CPA in Conversion Complete Reservation events.campaign, adgroup, ad
cpa_conversions_with_conversions_apiNUMERICCPA (Conversions with Conversions API)The number of CPA in Conversions with Conversions API.campaign, adgroup, ad
cpa_conversions_with_conversions_api_with_engagement_viewNUMERICCPA (Conversions with Conversions API with Engagement View)The number of CPA in Conversions with Conversions API with Engagement View.campaign, adgroup, ad
cpa_conversions_with_engagement_view_add_to_cartNUMERICCPA (Conversions with Engagement View) (Add To Cart)The number of CPA in Conversion Add To Cart (ALL) events.campaign, adgroup, ad
cpa_conversions_with_engagement_view_complete_registrationNUMERICCPA (Conversions with Engagement View) (Complete Registration)The number of CPA in Conversion Complete Registration (ALL) events.campaign, adgroup, ad
cpa_conversions_with_engagement_view_complete_reservationNUMERICCPA (Conversions with Engagement View) (Complete Reservation)The number of CPA in Conversion Complete Reservation (ALL) events.campaign, adgroup, ad
cpa_conversions_with_engagement_view_generate_leadNUMERICCPA (Conversions with Engagement View) (Generate Lead)The number of CPA in Conversion Generate Lead (ALL) events.campaign, adgroup, ad
cpa_conversions_with_engagement_view_initiate_check_outNUMERICCPA (Conversions with Engagement View) (Initiate Check Out)The number of CPA in Conversion Initiate Check Out (ALL) events.campaign, adgroup, ad
cpa_conversions_with_engagement_view_purchaseNUMERICCPA (Conversions with Engagement View) (Purchase)The number of CPA in Conversion Purchase (ALL) events.campaign, adgroup, ad
cpa_conversions_with_engagement_view_view_item_detailNUMERICCPA (Conversions with Engagement View) (View Item Detail)The number of CPA in Conversion View Item Detail (ALL) events.campaign, adgroup, ad
cpa_generate_leadNUMERICCPA (Generate Lead)The number of CPA in Conversion Generate Lead events.campaign, adgroup, ad
cpa_initiate_check_outNUMERICCPA (Initiate Check Out)The number of CPA in Conversion Initiate Check Out events.campaign, adgroup, ad
cpa_installsNUMERICCPA (Installs)Install CPA.campaign, adgroup, ad
cpa_installs_totalNUMERICCPA (Installs) (Total)Install CPA (click + view). (JP only)campaign, adgroup, ad
cpa_installs_total_with_engagement_viewNUMERICCPA (Installs) (Total with Engagement View)Install CPA (click + view + engagement view). (JP only)campaign, adgroup, ad
cpa_levels_achievedNUMERICCPA (Levels Achieved)Level achieved CPA.campaign, adgroup, ad
cpa_levels_achieved_with_engagement_viewNUMERICCPA (Levels Achieved) (Engagement View)Level achieved CPA with engagement view (ALL).campaign, adgroup, ad
cpa_opensNUMERICCPA (Opens)Open CPAcampaign, adgroup, ad
cpa_opens_with_engagement_viewNUMERICCPA (Opens) (Engagement View)Open CPA with engagement view (ALL).campaign, adgroup, ad
cpa_purchaseNUMERICCPA (Purchase)The number of CPA in Conversion Purchase events.campaign, adgroup, ad
cpa_purchasesNUMERICCPA (Purchases)Purchase CPA.campaign, adgroup, ad
cpa_purchases_with_engagement_viewNUMERICCPA (Purchases) (Engagement View)Purchase CPA with engagement view (ALL).campaign, adgroup, ad
cpa_searchesNUMERICCPA (Searches)Search CPA.campaign, adgroup, ad
cpa_searches_with_engagement_viewNUMERICCPA (Searches) (Engagement View)Search CPA with engagement view (ALL).campaign, adgroup, ad
cpa_skad_installsNUMERICCPA (Installs) (SKAdNetwork)Install CPA measured by SKAdNetwork.campaign, adgroup, ad
cpa_tutorials_completedNUMERICCPA (Tutorials Completed)Tutorial completed CPA.campaign, adgroup, ad
cpa_tutorials_completed_with_engagement_viewNUMERICCPA (Tutorials Completed) (Engagement View)Tutorial completed CPA with engagement view (ALL).campaign, adgroup, ad
cpa_view_item_detailNUMERICCPA (View Item Detail)The number of CPA in Conversion View Item Detail events.campaign, adgroup, ad
cpa_views_categoryNUMERICCPA (Views (Category))View category CPA.campaign, adgroup, ad
cpa_views_category_with_engagement_viewNUMERICCPA (Views (Category)) (Engagement View)View category CPA with engagement view (ALL).campaign, adgroup, ad
cpa_views_homeNUMERICCPA (Views (Home))View home CPA.campaign, adgroup, ad

Line Ads other fields (cpa_views_home_with_engagement_view to cvr_views_category)

IDTypeNameDescriptionReports
cpa_views_home_with_engagement_viewNUMERICCPA (Views (Home)) (Engagement View)View home CPA with engagement view (ALL).campaign, adgroup, ad
cpa_views_itemNUMERICCPA (Views (Item))View item CPA.campaign, adgroup, ad
cpa_views_item_with_engagement_viewNUMERICCPA (Views (Item)) (Engagement View)View item CPA with engagement view(ALL).campaign, adgroup, ad
cpcNUMERICCPCCPC.campaign, adgroup, ad
cpmNUMERICCPMCPM.campaign, adgroup, ad
ctrPERCENTCTRCTR.campaign, adgroup, ad
currencyTEXTCurrencyThe currency of statistics.campaign, adgroup, ad
cvrPERCENTCVRCVR.campaign, adgroup, ad
cvr_add_to_cartNUMERICCVR (Add To Cart)The number of CVR in Conversion Add To Cart events.campaign, adgroup, ad
cvr_add_to_cartsNUMERICCVR (Add To Carts)Add to cart CVR.campaign, adgroup, ad
cvr_add_to_carts_with_engagement_viewNUMERICCVR (Add To Carts) (Engagement View)Add to cart CVR with engagement view (ALL).campaign, adgroup, ad
cvr_complete_registrationNUMERICCVR (Complete Registration)The number of CVR in Conversion Complete Registration events.campaign, adgroup, ad
cvr_complete_reservationNUMERICCVR (Complete Reservation)The number of CVR in Conversion Complete Reservation events.campaign, adgroup, ad
cvr_conversions_with_conversions_apiNUMERICCVR (Conversions with Conversions API)The number of CVR in Conversions with Conversions API.campaign, adgroup, ad
cvr_conversions_with_conversions_api_with_engagement_viewNUMERICCVR (Conversions with Conversions API with Engagement View)The number of CVR in Conversions with Conversions API with Engagement View.campaign, adgroup, ad
cvr_conversions_with_engagement_view_add_to_cartNUMERICCVR (Conversions with Engagement View) (Add To Cart)The number of CVR in Conversion Add To Cart (ALL) events.campaign, adgroup, ad
cvr_conversions_with_engagement_view_complete_registrationNUMERICCVR (Conversions with Engagement View) (Complete Registration)The number of CVR in Conversion Complete Registration (ALL) events.campaign, adgroup, ad
cvr_conversions_with_engagement_view_complete_reservationNUMERICCVR (Conversions with Engagement View) (Complete Reservation)The number of CVR in Conversion Complete Reservation (ALL) events.campaign, adgroup, ad
cvr_conversions_with_engagement_view_generate_leadNUMERICCVR (Conversions with Engagement View) (Generate Lead)The number of CVR in Conversion Generate Lead (ALL) events.campaign, adgroup, ad
cvr_conversions_with_engagement_view_initiate_check_outNUMERICCVR (Conversions with Engagement View) (Initiate Check Out)The number of CVR in Conversion Initiate Check Out (ALL) events.campaign, adgroup, ad
cvr_conversions_with_engagement_view_purchaseNUMERICCVR (Conversions with Engagement View) (Purchase)The number of CVR in Conversion Purchase (ALL) events.campaign, adgroup, ad
cvr_conversions_with_engagement_view_view_item_detailNUMERICCVR (Conversions with Engagement View) (View Item Detail)The number of CVR in Conversion View Item Detail (ALL) events.campaign, adgroup, ad
cvr_generate_leadNUMERICCVR (Generate Lead)The number of CVR in Conversion Generate Lead events.campaign, adgroup, ad
cvr_initiate_check_outNUMERICCVR (Initiate Check Out)The number of CVR in Conversion Initiate Check Out events.campaign, adgroup, ad
cvr_installsNUMERICCVR (Installs)Install CVR.campaign, adgroup, ad
cvr_installs_total_with_engagement_viewNUMERICCVR (Installs) (Total with Engagement View)Install CVR (click + view + engagement view).campaign, adgroup, ad
cvr_levels_achievedNUMERICCVR (Levels Achieved)Level achieved CVR.campaign, adgroup, ad
cvr_levels_achieved_with_engagement_viewNUMERICCVR (Levels Achieved) (Engagement View)Level achieved CVR with engagement view (ALL).campaign, adgroup, ad
cvr_opensNUMERICCVR (Opens)Open CVR.campaign, adgroup, ad
cvr_opens_with_engagement_viewNUMERICCVR (Opens) (Engagement View)Open CVR with engagement view (ALL).campaign, adgroup, ad
cvr_purchaseNUMERICCVR (Purchase)The number of CVR in Conversion Purchase events.campaign, adgroup, ad
cvr_purchasesNUMERICCVR (Purchases)Purchase CVR.campaign, adgroup, ad
cvr_purchases_with_engagement_viewNUMERICCVR (Purchases) (Engagement View)Purchase CVR with engagement view (ALL).campaign, adgroup, ad
cvr_searchesNUMERICCVR (Searches)Search CVR.campaign, adgroup, ad
cvr_searches_with_engagement_viewNUMERICCVR (Searches) (Engagement View)Search CVR with engagement view (ALL).campaign, adgroup, ad
cvr_skad_installsNUMERICCVR (Installs) (SKAdNetwork)Install CVR measured by SKAdNetwork.campaign, adgroup, ad
cvr_tutorials_completedNUMERICCVR (Tutorials Completed)Tutorial completed CVR.campaign, adgroup, ad
cvr_tutorials_completed_with_engagement_viewNUMERICCVR (Tutorials Completed) (Engagement View)Tutorial completed CVR with engagement view (ALL).campaign, adgroup, ad
cvr_view_item_detailNUMERICCVR (View Item Detail)The number of CVR in Conversion View Item Detail events.campaign, adgroup, ad
cvr_views_categoryNUMERICCVR (Views (Category))View category CVR.campaign, adgroup, ad

Line Ads other fields (cvr_views_category_with_engagement_view to video_views_50)

IDTypeNameDescriptionReports
cvr_views_category_with_engagement_viewNUMERICCVR (Views (Category)) (Engagement View)View category CVR with engagement view (ALL).campaign, adgroup, ad
cvr_views_homeNUMERICCVR (Views (Home))View home CVR.campaign, adgroup, ad
cvr_views_home_with_engagement_viewNUMERICCVR (Views (Home)) (Engagement View)View home CVR with engagement view (ALL).campaign, adgroup, ad
cvr_views_itemNUMERICCVR (Views (Item))View item CVR.campaign, adgroup, ad
cvr_views_item_with_engagement_viewNUMERICCVR (Views (Item)) (Engagement View)View item CVR with engagement view(ALL).campaign, adgroup, ad
data_fetched_atTIMESTAMPData fetched atUTC timestamp (second precision) of when the connector request that pulled the row started. Freshly pulled rows show this request's start time; cache hits keep the start time of the request that filled the cache. Selecting this field disables aggregation, so rows are returned individually (each keeping its own fetch time) instead of being summed.
datasourceTEXTData SourceThe name of the Windsor connector returning the row
dateDATEDateDate.
day_of_monthTEXTDay of monthDay of the month
impressionsNUMERICImpressionsImpressions.campaign, adgroup, ad
impressions_share_by_budget_lost_rateNUMERICImpressions Share By Budget Lost RateThe percentage of ads that couldn't be shown to users due to insufficient budget out of all display opportunities.adgroup
impressions_share_by_rank_lost_rateNUMERICImpressions Share By Rank Lost RateThe percentage of ads that couldn't be shown to users due to a low auction rank out of all display opportunities.adgroup
impressions_share_rateNUMERICImpressions Share RateThe percentage of ads actually shown to users out of all display opportunities.adgroup
installsNUMERICInstallsInstall count.campaign, adgroup, ad
installs_totalNUMERICInstalls (Total)Install count (click + view). (JP only)campaign, adgroup, ad
installs_total_with_engagement_viewNUMERICInstalls (Total with Engagement View)Install count (click + view + engagement view). (JP only)campaign, adgroup, ad
installs_viewNUMERICInstalls (View)Installs count (view). (JP only)campaign, adgroup, ad
levels_achievedNUMERICLevels AchievedLevel achieving countcampaign, adgroup, ad
levels_achieved_with_engagement_viewNUMERICLevels Achieved (Engagement View)Level achieving count with engagement view (ALL).campaign, adgroup, ad
monthTEXTMonthNumber of the month
nowTIMESTAMPNowCurrent timestamp
opensNUMERICOpensOpen count.campaign, adgroup, ad
opens_with_engagement_viewNUMERICOpens (Engagement View)Open count with engagement view (ALL).campaign, adgroup, ad
purchasesNUMERICPurchasesPurchasing count.campaign, adgroup, ad
purchases_with_engagement_viewNUMERICPurchases (Engagement View)Purchasing count with engagement view (ALL).campaign, adgroup, ad
reachNUMERICReachReach of reach.campaign, adgroup, ad
NUMERICRecommended Budget MicroEstimated lowest budget amount at which the campaign or the adgroup wouldn't lose any bidding opportunities due to budget constraints. Represented in micros and in the local currency of the account.campaign, adgroup
roasPERCENTROASReturn on ads spend for purchase event.campaign, adgroup, ad
searchesNUMERICSearchesSearch count.campaign, adgroup, ad
searches_with_engagement_viewNUMERICSearches (Engagement View)Search count with engagement view (ALL).campaign, adgroup, ad
skad_installsNUMERICInstalls (SKAdNetwork)Install count measured by SKAdNetwork.campaign, adgroup, ad
sourceTEXTSourceThe name of the Windsor connector returning the row
todayDATETodayToday's date
tutorials_completedNUMERICTutorials CompletedTutorial completion count.campaign, adgroup, ad
tutorials_completed_with_engagement_viewNUMERICTutorials Completed (Engagement View)Tutorial completion count with engagement view (ALL).campaign, adgroup, ad
video_startsNUMERICVideo StartsVideo play start.campaign, adgroup, ad
video_views_100NUMERICVideo 100% Views (completions)Video 100% watched.campaign, adgroup, ad
video_views_25NUMERICVideo 25% ViewsVideo 25% watched. (JP only)campaign, adgroup, ad
video_views_3sNUMERICVideo 3s ViewsVideo watched for at least 3 seconds. (JP only)campaign, adgroup, ad
video_views_50NUMERICVideo 50% ViewsVideo 50% watched. (JP only)campaign, adgroup, ad

Line Ads other fields (video_views_75 to year_week_iso)

IDTypeNameDescriptionReports
video_views_75NUMERICVideo 75% ViewsVideo 75% watched. (JP only)campaign, adgroup, ad
video_views_95NUMERICVideo 95% ViewsVideo 95% watched. (JP only)campaign, adgroup, ad
viewable_impressionsNUMERICViewable ImpressionsViewable impressions.campaign, adgroup, ad
views_categoryNUMERICViews (Category)The number of viewing category.campaign, adgroup, ad
views_category_with_engagement_viewNUMERICviews (Category) (Engagement View)The number of viewing category with engagement view conversioncampaign, adgroup, ad
views_homeNUMERICViews (Home)The number of viewing home.campaign, adgroup, ad
views_home_with_evNUMERICViews (Home) (Engagement View)The number of viewing home with engagement view (ALL).campaign, adgroup, ad
views_itemNUMERICViews (Item)The number of viewing itemcampaign, adgroup, ad
views_item_with_engagement_viewNUMERICViews (Item) (Engagement View)The number of viewing item with engagement view (ALL).campaign, adgroup, ad
weekTEXTWeekWeek (Sun-Sat).
week_dayTEXTDay of week and day numberWeekday number and name combined (Sun-Sat).Numbered from 0 Sunday to 6 Saturday.
week_day_isoTEXTDay of week and day number, ISOWeekday number and name combined, ISO format (Mon-Sun).Numbered from 1 Monday to 7
week_isoTEXTWeek ISOWeek, ISO format (Mon-Sun).
yearTEXTYearYear
year_monthTEXTYearmonthYear and month, e.g. 2024|3
year_month_nameTEXTYear month nameYear and month with the month name written out, e.g. "Jan 2025".
year_of_weekTEXTYear of weekThe year that contains first day of the week (Sun-Sat).
year_of_week_isoTEXTYear of week, ISOThe year that contains first day of the ISO week (Mon-Sun).
year_weekTEXTYear weekYear and week for US weeks (Sun-Sat), e.g. 2024|15
year_week_isoTEXTYear week ISOYear and week for ISO weeks (Mon-Sun), e.g. 2024|20