API Connectors

users-love-us medal soc2
Send your Outbrain data to
Data StudioGoogle SheetsChatGPTClaudePower BIExcelTableauGoogle BigQueryAmazon S3Azure Blob StorageSnowflakeMySQLPostgreSQLPythonAzure SQLAmazon RedshiftDatabricksWindsor MCPMicrosoft FabricCopilot AgentPerplexityLovableAntigravitySupabase

Outbrain Connector Reference

23 metrics28 dimensions
Fields

 

https://connectors.windsor.ai/outbrain?api_key=[your API key]&date_preset=last_7d&fields=campaign,clicks,impressions,spend,total_conversions,ctr&_renderer=csv

The Outbrain connector exposes 51 fields (23 metrics, 28 dimensions). Every field ID below can be passed to the Windsor.ai API in the fields parameter.


Outbrain Fields

Outbrain Campaign fields

The Campaign report of the Outbrain connector includes 26 fields.

ID Type Name Description
adnetwork_conversions NUMERIC Ad Network Conversions The Ad Network Reported Conversions
adnetwork_revenue NUMERIC Ad Network Revenue The Ad Network Reported Revenue
average_value NUMERIC Average Value The average amount of money reported for conversions from clicks: sum_value / conversions
campaign TEXT Campaign The Campaign Name
campaign_id TEXT Campaign ID The ID number of the campaign
clicks NUMERIC Clicks The Number of Clicks
conversion_rate PERCENT Conversion Rate from Clicks The average rate of conversions from clicks per click (percentage): (conversions / clicks) / 100
conversions NUMERIC Conversions The number of conversions from clicks
cpa NUMERIC Cost Per Acquisition The average CPA (Cost Per Acquisition) for conversions from clicks: spend / conversions
ctr PERCENT Click Through Rate The average CTR (Click Through Rate) percentage: (clicks / impressions) / 100
date DATE Date The Date
ecpc NUMERIC Effective Cost Per Click The effective (calculated) average CPC (Cost Per Click): spend / clicks
impressions NUMERIC Impressions The Number of Impressions
roas PERCENT Return on Ad Spend Total conversion value attributed to clicks, divided by spend: sum_value / spend
spend NUMERIC Spend The Media Spend
sum_value NUMERIC Sum Value The total amount of money reported for conversions from clicks
total_average_value NUMERIC Total Average Value The average amount of money reported for all conversions: total_sum_value / total_conversions
total_conversions NUMERIC Total Conversions The total number of conversions
total_cpa NUMERIC Total Cost Per Acquisition The average CPA (Cost Per Acquisition) for all conversions: spend / total_conversions
total_roas NUMERIC Total Return on Ad Spend Total conversion value attributed to clicks or views, divided by spend: total_sum_value / spend
total_sum_value NUMERIC Total Sum Value The total amount of money reported for all conversions
totalcost NUMERIC Total Cost The Media Spend
view_average_value NUMERIC View Average Value The average amount of money reported for view-through conversions: view_sum_value / view_conversions
view_conversion_rate NUMERIC View-Through Conversion Rate The average rate of view-through conversions per viewable impression (percentage)
view_conversions NUMERIC View-Through Conversions The number of view-through conversions
view_sum_value NUMERIC View Sum Value The total amount of money reported for view-through conversions

Outbrain Section fields

The Section report of the Outbrain connector includes 6 fields.

ID Type Name Description
publisher_id TEXT Publisher ID The alphanumeric ID of the Publisher related to the Section
publisher_identifier TEXT Publisher Identifier The numeric identifier of the Publisher related to the Section
publisher_name TEXT Publisher Name The Name of the Publisher related to the Section
section_id TEXT Section ID The alphanumeric ID of the Section
section_identifier TEXT Section Identifier The numeric identifier of the Section
section_name TEXT Section Name The Name of the Section

Outbrain other fields

The Outbrain connector has 19 fields that do not belong to a named report, or belong to a report with only one or two fields.

ID Type Name Description
data_fetched_at TIMESTAMP Data fetched at UTC timestamp (second precision) of when the connector request that pulled the row started. Freshly pulled rows show this request's start time; cache hits keep the start time of the request that filled the cache. Selecting this field disables aggregation, so rows are returned individually (each keeping its own fetch time) instead of being summed.
datasource TEXT Data Source The name of the Windsor connector returning the row
day_of_month TEXT Day of month Day of the month
month TEXT Month Number of the month
now TIMESTAMP Now Current timestamp
TEXT PromotedLink ID The ID of the PromotedLink
source TEXT Source The name of the Windsor connector returning the row
today DATE Today Today's date
week TEXT Week Week (Sun-Sat).
week_day TEXT Day of week and day number Weekday number and name combined (Sun-Sat).Numbered from 0 Sunday to 6 Saturday.
week_day_iso TEXT Day of week and day number, ISO Weekday number and name combined, ISO format (Mon-Sun).Numbered from 1 Monday to 7
week_iso TEXT Week ISO Week, ISO format (Mon-Sun).
year TEXT Year Year
year_month TEXT Yearmonth Year and month, e.g. 2024|3
year_month_name TEXT Year month name Year and month with the month name written out, e.g. "Jan 2025".
year_of_week TEXT Year of week The year that contains first day of the week (Sun-Sat).
year_of_week_iso TEXT Year of week, ISO The year that contains first day of the ISO week (Mon-Sun).
year_week TEXT Year week Year and week for US weeks (Sun-Sat), e.g. 2024|15
year_week_iso TEXT Year week ISO Year and week for ISO weeks (Mon-Sun), e.g. 2024|20