Connect Amazon DSP to Claude
Connect your Amazon DSP data to Claude with the Windsor.ai connector, and ask about your Amazon DSP campaigns in plain language.
Ask for ROAS by order, new-to-brand purchases or line item delivery, built on your own Total Cost, ROAS, New To Brand Purchases and Line Item Budget fields.
Forget CSVs. Stop copy/paste. Connect in minutes. No code required.
Get your Amazon DSP data into Claude
Amazon DSP is connected once in Windsor.ai, and these are the use cases the fields support:
Compare orders on return
Total Cost, Sales and ROAS come per Order Name (Amazon DSP calls campaigns orders), so you can see which campaigns earn their spend.
Count new-to-brand customers
New To Brand Purchases, New To Brand Product Sales and New To Brand ROAS show how much of the result came from customers who had not bought from the brand before.
Check line item delivery
Line Item Budget, Line Item Delivery Rate and Total Cost per Line Item Name show which line items are behind on delivery.
Review creatives
Viewability Rate, Video Ad Completion Rate and Click Through Rate per Creative Name show which creatives are seen and watched.
Using Windsor.ai to connect data from Amazon DSP to Claude
Without Windsor.ai, Claude answers about Amazon DSP data come from a file you exported and pasted in. Through the Windsor.ai connector, Claude reads the live records with their real field names, so the answers match what is in Amazon DSP today.
Connect in minutes, then ask about your orders, line items, creatives, spend, sales and reach.
How to connect Amazon DSP to Claude with Windsor.ai
Explore a step-by-step guide to integrate your Amazon DSP data into Claude with the Windsor.ai connector.
Install the Windsor.ai connector
In Claude, open Customize, then Connectors, search for Windsor and click Add. Sign in to your Windsor.ai account when prompted, and the connector appears in your Connectors list. You can also open the Windsor.ai listing in the Claude directory and click Connect.
Query your Amazon DSP data in Claude
Start a new chat and ask Claude about your Amazon DSP data.
FAQs
What Amazon DSP data can Claude use?
Windsor.ai gives access to 159 Amazon DSP fields. These are the groups; the Amazon DSP field reference lists all of them:
- Orders (campaigns): Order Name, Order Budget, Order Start Time, Order End Time, Impressions, Clicks, Total Cost, Supply Cost, Total Fee, Sales, Purchases, ROAS, Total ROAS.
- New to brand and off Amazon: New To Brand Purchases, New To Brand Product Sales, New To Brand ROAS, Off Amazon Conversions, Off Amazon Product Sales, Off Amazon ROAS.
- Line items: Line Item Name, Line Item Type, Line Item Status, Line Item Budget, Line Item Delivery Rate, Target Demographic, On Target Impressions, eCPM.
- Creatives: Creative Name, Creative Type, Creative Size, Viewability Rate, Video Ad Completion Rate, Click Through Rate.
- Reach and video: Reach, Household Reach, Frequency Average, Video Ad Start, Video Ad Complete, Viewable Impressions.
- Time and account: Date, Advertiser Name, Marketplace.
What can I ask Claude about my Amazon DSP data?
These prompts name the fields to use, so the answer comes back on your own records:
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Show Total Cost, Sales and ROAS by Order Name for the last 30 days, sorted by Total Cost.
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Compare New To Brand Purchases and New To Brand ROAS by Order Name this month with last month.
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List the line items with the lowest Line Item Delivery Rate this month, with Line Item Budget and Total Cost.
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List the 10 creatives with the highest Viewability Rate last week, with Creative Name, Click Through Rate and Impressions.
Can Claude make changes in my Amazon DSP account?
Yes. Windsor.ai has write actions for Amazon DSP, and Claude can run them through Windsor MCP when you ask: it can create a campaign, which starts inactive, and rename, activate or deactivate a campaign. See the full list of write actions.
Can I combine Amazon DSP data with other sources in Claude?
Yes. Windsor.ai supports 350+ data sources, so you can connect Amazon DSP alongside tools such as Google Ads, GA4 or Shopify and ask about them together. For example, put Amazon DSP Total Cost and Sales by week next to Amazon Ads Sponsored Products Cost and Sales (14 days) for the same weeks, so programmatic and sponsored ad results sit in one table.
Do I need to code to connect Amazon DSP to Claude?
No. Connect Amazon DSP in Windsor.ai, add Windsor to Claude, and sign in. After that you ask in plain language.
How much does it cost to integrate Amazon DSP with Claude using Windsor.ai?
The free forever plan covers 1 data source, so connecting Amazon DSP on its own costs nothing and needs no credit card. Combining Amazon DSP with other sources needs a paid plan: $19/month for 3 sources or $99/month for 7. Claude is billed separately by Anthropic. See the pricing page.
Do you have helpful links to get started with Amazon DSP and Claude?
Yes. These are the resources to start with for the Amazon DSP to Claude integration:
Tired of manual Amazon DSP data exports? Try Windsor.ai today to work on live data

