Connect Google Ad Manager to Power BI

Quickly integrate your Google Ad Manager data into Power BI with the Windsor.ai ETL connector.

Our platform automates Google Ad Manager reporting, helping you identify what drives monetization, optimize your ad inventory, and maximize revenue.

Forget CSVs. Stop copy/paste. Connect data in 2 minutes. No code required.

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Windsor.ai is your proven Google Ad Manager to Power BI connector

Make the most out of your data with Google Ad Manager to Power BI integration

Integrating Google Ad Manager with Power BI via Windsor.ai helps publishers, app developers, and media teams transform raw marketing data into valuable insights, offering the following capabilities:

Track key metrics in real-time

Windsor.ai automatically syncs all essential Google Ad Manager metrics into Power BI, removing manual exports and custom scripts. With always-fresh data, publishers can quickly see which placements, formats, and devices deliver the strongest revenue.

Improve yield from all partners

By centralizing direct deals, Google Ad Exchange (AdX), and other programmatic sources in Power BI, you can spot gaps in fill rate, CPM, or pacing at a glance. Utilize these insights to refine your demand mix and enhance your overall yield.

Perform cross-channel analysis

Combine GAM with 325+ analytics and content data sources to identify which user segments, traffic channels, and content types generate the highest monetization. Use these insights to prioritize the audiences and editorial decisions that consistently bring high-value users.

Forecast revenue with confidence

Power BI highlights trends, seasonal patterns, and performance shifts that are hard to see in GAM alone. Plan inventory, pricing, and deal negotiations with greater accuracy and confidence.

Using Windsor.ai connector to import data from Google Ad Manager into Power BI

Many ways to connect Google Ad Manager to Power BI rely on manual exports, custom scripts, or costly tools. Windsor.ai removes this complexity with a fast, affordable, and fully no-code solution.

With our ELT connector, you can bring Google Ad Manager data into Power BI in just a few minutes with zero manual effort.

With Windsor.ai, you can:

Set up automated Google Ad Manager data sync to Power BI, removing spreadsheets and manual updates.
Track essential ad metrics in real time, like campaigns, clicks, impressions, spend, viewability, yield, and others.
Combine Google Ad Manager with 325+ sources to see how traffic quality and audience behavior impact your ad revenue.
Customize pre-built Power BI dashboards to tailor analytics to your business goals.

Join over 5,000 businesses that trust Windsor.ai to streamline Google Ad Manager to Power BI integration

How to connect Google Ad Manager to Power BI in Windsor.ai

Make sure you have the following prerequisites before setting up the connector:

Google Ad Manager account
Power BI Desktop or Web app
Active Windsor.ai account

Register and log in to Windsor.ai

Create a new Windsor.ai account or log in if you already have one.

Select your data source

Choose Google Ad Manager as your data source and go to the Preview screen.

Select your destination

Set Power BI Desktop or Power BI Web as the destination for your data.

Select the reporting metrics and dimensions

Choose the data fields that you wish to show in your Power BI report.

Follow the setup instructions to complete the integration

Depending on the Power BI app you choose, set up the connection by following the prescribed steps—whether through an API key (for Web) or a native Windsor connector (for Desktop).

FAQs

What is Google Ad Manager?

Google Ad Manager (GAM) is a comprehensive ad management platform used by publishers to manage, deliver, and optimize digital advertising inventory. It combines an ad server with programmatic tools, enabling publishers to control direct deals, open auctions, and programmatic demand in one place.

As a data source, Google Ad Manager generates rich insights into impressions, clicks, fill rates, revenue, ad viewability, and partner performance, making it a critical system for measuring monetization efficiency and optimizing yield.

What is Power BI?

Power BI is a powerful business intelligence and data visualization tool developed by Microsoft. It enables users to transform raw data into interactive, insightful reports and dashboards to aid in better decision-making.

Available as a desktop application, web app, and mobile app for Android, iOS, and Windows, Power BI offers great flexibility for users across different devices. You can also connect it to a wide range of data sources, both cloud-based and on-premises, to extract, transform, and visualize data.

Do you have helpful links to get started with integrating Google Ad Manager and Power BI using Windsor.ai?

Yes, we have helpful resources to help you get started. You can explore our official documentation and ready-to-use templates for seamless Google Ad Manager to Power BI integration with Windsor.ai:

How much does it cost to integrate Google Ad Manager into Power BI with Windsor.ai?

Windsor.ai’s pricing for Google Ad Manager into Power BI data integration can vary depending on your use case. We offer transparent pricing plans tailored to diverse business needs and budgets.

How much time do I need to create the Google Ad Manager and Power BI integration?

Windsor.ai provides a user-friendly interface and a powerful data connector that enables you to integrate Google Ad Manager with Power BI in under 5 minutes, making the process quick and hassle-free.

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Import your Google Ad Manager data into any destination using Windsor.ai.

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Connect Google Ad Manager to Power BI