Connect Google Business Profile to Claude

Automatically sync your Google Business Profile data to Claude using the Windsor.ai connector.

Explore your local performance with conversational AI, then act on it. Reply to a review, publish a post, or update your opening hours without leaving the chat.

Forget CSVs. Stop copy/paste. Connect data in minutes. No code required.

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Windsor.ai is your proven Google My Business to Claude connector
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Optimize your business presence with Google Business Profile to Claude integration

With Windsor MCP, you can easily send your Google Business Profile metrics to Claude for advanced AI-driven analysis of your online visibility and reputation, unlocking key benefits such as:

Get instant answers

Get instant answers

No need to manually export, clean your data, or build dashboards. Just push your Google Business Profile data into Claude, ask simple questions, and instantly receive key takeaways on your local search performance.

Boost online presence

Boost online presence

Ask Claude questions like: “Which locations had the most calls this month?” or “How did website clicks and calls change week-over-week?” Uncover trends in profile engagement and use Claude’s recommendations to increase calls, engagement, and potential customers.

Build custom reports

Build custom reports

Generate custom, shareable reports and dashboards in Claude using simple prompts. Visualize your data and enhance team collaboration without complex BI processes.

Prevent Discovery drops

Prevent Discovery drops

Claude evaluates the gap between each post’s creation date and today across multiple locations, flagging profiles that haven’t updated their ‘What’s New’ section in over 14 days. This helps maintain visibility and prevent drops in Discovery impressions.

Using Windsor.ai to connect data from Google Business Profile to Claude

Supported fields: 22 metrics120 dimensions

Bringing Google Business Profile data into Claude often requires manual exports, spreadsheet cleanup, or expensive third-party tools. Windsor MCP eliminates this friction by automatically collecting, standardizing, and streaming your Google Business metrics directly into Claude for instant analysis.

Connect your GMB profiles in minutes and start asking natural-language questions to generate actionable insights across all your business locations.

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Available actions


Create Local Post Publish a standard "What's New" post on the connected Google Business Profile location. Provide the post text, an optional publicly accessible photo URL (JPG or PNG, at least 250x250 px and 10 KB) and an optional call-to-action button. Call-to-action types: BOOK, ORDER, SHOP, LEARN_MORE, SIGN_UP (each needs cta_url) or CALL (uses the listing's phone number, no cta_url). The post can be edited afterwards via update_local_post.

Publish a standard "What's New" post on the connected Google Business Profile location. Provide the post text, an optional publicly accessible photo URL (JPG or PNG, at least 250x250 px and 10 KB) and an optional call-to-action button. Call-to-action types: BOOK, ORDER, SHOP, LEARN_MORE, SIGN_UP (each needs cta_url) or CALL (uses the listing's phone number, no cta_url). The post can be edited afterwards via update_local_post.

Parameters
summarystringRequiredphoto_urlstringcta_typestringcta_urlstringlanguage_codestring
Update Local Post Update the text, photo or call-to-action of an existing post on the connected Google Business Profile location. post_id is the trailing id from the post's resource name (the post_id field of the Local Posts table); full resource names are also accepted. Only the provided fields are changed. Call-to-action types: BOOK, ORDER, SHOP, LEARN_MORE, SIGN_UP (each needs cta_url) or CALL (uses the listing's phone number, no cta_url).

Update the text, photo or call-to-action of an existing post on the connected Google Business Profile location. post_id is the trailing id from the post's resource name (the post_id field of the Local Posts table); full resource names are also accepted. Only the provided fields are changed. Call-to-action types: BOOK, ORDER, SHOP, LEARN_MORE, SIGN_UP (each needs cta_url) or CALL (uses the listing's phone number, no cta_url).

Parameters
post_idstringRequiredsummarystringphoto_urlstringcta_typestringcta_urlstring
Reply to Review Publish the owner's reply to a customer review on the connected Google Business Profile location, or replace the existing reply. review_id comes from the review_id field of the Reviews table; full resource names are also accepted. The reply is public; replying again replaces the existing reply.

Publish the owner's reply to a customer review on the connected Google Business Profile location, or replace the existing reply. review_id comes from the review_id field of the Reviews table; full resource names are also accepted. The reply is public; replying again replaces the existing reply.

Parameters
review_idstringRequiredcommentstringRequired
Upload Photo Add a photo to the connected Google Business Profile location's gallery. Provide a publicly accessible photo URL (JPG or PNG, at least 250x250 px and 10 KB) and the gallery category it belongs to (default ADDITIONAL; COVER and PROFILE replace the current cover or profile photo).

Add a photo to the connected Google Business Profile location's gallery. Provide a publicly accessible photo URL (JPG or PNG, at least 250x250 px and 10 KB) and the gallery category it belongs to (default ADDITIONAL; COVER and PROFILE replace the current cover or profile photo).

Parameters
photo_urlstringRequiredcategorystring
Update Location Info Update the business description, website URL and/or primary phone number of the connected Google Business Profile location. Only the provided fields are changed. Edits may be reviewed by Google before they appear on the listing.

Update the business description, website URL and/or primary phone number of the connected Google Business Profile location. Only the provided fields are changed. Edits may be reviewed by Google before they appear on the listing.

Parameters
descriptionstringwebsite_urlstringprimary_phonestring
Update Service Items Replace the full list of service items (services offered) on the connected Google Business Profile location. Each item is either structured — a Google-predefined service_type_id valid for one of the location's categories — or free-form — a category_id plus a custom display_name; both take an optional description and price. This replaces all existing service items: to keep current ones, read the location_service_items field first and resend them together with the changes. Google removes duplicate items automatically.

Replace the full list of service items (services offered) on the connected Google Business Profile location. Each item is either structured — a Google-predefined service_type_id valid for one of the location's categories — or free-form — a category_id plus a custom display_name; both take an optional description and price. This replaces all existing service items: to keep current ones, read the location_service_items field first and resend them together with the changes. Google removes duplicate items automatically.

Parameters
service_itemsarrayRequired
Update Categories Set the primary category and the full list of additional categories of the connected Google Business Profile location. Category ids are stable Google ids like 'gcid:plumber' (accepted with or without the 'categories/' prefix); current values appear in the location_primary_category_id and location_additional_categories fields. Replaces all existing categories — omitting additional_category_ids removes every additional category. Category changes may be reviewed by Google and can in some cases trigger re-verification of the listing.

Set the primary category and the full list of additional categories of the connected Google Business Profile location. Category ids are stable Google ids like 'gcid:plumber' (accepted with or without the 'categories/' prefix); current values appear in the location_primary_category_id and location_additional_categories fields. Replaces all existing categories — omitting additional_category_ids removes every additional category. Category changes may be reviewed by Google and can in some cases trigger re-verification of the listing.

Parameters
primary_category_idstringRequiredadditional_category_idsarray
Update Service Area Replace the service area (the list of places the business serves) of the connected Google Business Profile location, and whether the business serves customers only at their locations or also at its own address. Replaces all existing places: to keep current ones, read the location_service_area field first and resend them together with the changes. Google caps the service area at 20 places.

Replace the service area (the list of places the business serves) of the connected Google Business Profile location, and whether the business serves customers only at their locations or also at its own address. Replaces all existing places: to keep current ones, read the location_service_area field first and resend them together with the changes. Google caps the service area at 20 places.

Parameters
business_typestringRequiredplacesarrayRequired
Update Attributes Update and/or remove individual attributes (e.g. amenities, payment options, appointment links) of the connected Google Business Profile location. Only the attributes named in the request are touched — unlike the other update actions, the rest of the set is left as is. Currently set attributes can be audited via the location_attributes field; Google rejects attributes that are not available for the location's categories.

Update and/or remove individual attributes (e.g. amenities, payment options, appointment links) of the connected Google Business Profile location. Only the attributes named in the request are touched — unlike the other update actions, the rest of the set is left as is. Currently set attributes can be audited via the location_attributes field; Google rejects attributes that are not available for the location's categories.

Parameters
attributesarrayunset_attribute_idsarray
Update Address Replace the storefront address of the connected Google Business Profile location. WARNING: changing the address can put the listing back into Google's re-verification flow, which may unpublish it until the business verifies again — the action refuses to run unless acknowledge_reverification_risk is set to true, which requires the end user's explicit approval. The whole address is replaced: provide every part the listing should keep (current values are in the location_address_* fields).

Replace the storefront address of the connected Google Business Profile location. WARNING: changing the address can put the listing back into Google's re-verification flow, which may unpublish it until the business verifies again — the action refuses to run unless acknowledge_reverification_risk is set to true, which requires the end user's explicit approval. The whole address is replaced: provide every part the listing should keep (current values are in the location_address_* fields).

Parameters
region_codestringRequiredaddress_linesarrayRequiredlocalitystringpostal_codestringadministrative_areastringacknowledge_reverification_riskboolean
Set Regular Hours Set the weekly opening hours of the connected Google Business Profile location. Provide one period per continuous open span (a day may have several, e.g. before and after a lunch break; days with no period are shown as closed). For 24-hour opening use 00:00 to 24:00. Replaces all existing regular hours.

Set the weekly opening hours of the connected Google Business Profile location. Provide one period per continuous open span (a day may have several, e.g. before and after a lunch break; days with no period are shown as closed). For 24-hour opening use 00:00 to 24:00. Replaces all existing regular hours.

Parameters
periodsarrayRequired
Set Special Hours Set exceptional opening hours of the connected Google Business Profile location for specific dates (holidays, events). Each period is a date that is either fully closed or open for the given time span. Replaces all existing special hours, so include every upcoming exceptional date in one call; regular hours are not affected.

Set exceptional opening hours of the connected Google Business Profile location for specific dates (holidays, events). Each period is a date that is either fully closed or open for the given time span. Replaces all existing special hours, so include every upcoming exceptional date in one call; regular hours are not affected.

Parameters
periodsarrayRequired
Set Open Status Mark the connected Google Business Profile location as OPEN or CLOSED_TEMPORARILY (e.g. for renovations). A temporarily closed location stays on Google with a "Temporarily closed" label. Reversible by calling this action with the other status.

Mark the connected Google Business Profile location as OPEN or CLOSED_TEMPORARILY (e.g. for renovations). A temporarily closed location stays on Google with a "Temporarily closed" label. Reversible by calling this action with the other status.

Parameters
statusstringRequired
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How to connect Google Business Profile to Claude with Windsor.ai

Explore our video tutorial and a step-by-step guide to integrate your data from any source into Claude with the Windsor.ai connector.

1

Select your data source

Choose Google Business Profile as your data source and grant access to Windsor.ai.

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FAQs

What is Windsor.ai's Google Business Profile Claude connector?

The Windsor.ai Connector for Claude is a secure, no-code data integration that uses the Model Context Protocol (MCP) to stream your local search and maps performance data directly into Claude’s AI chat. Instead of manual CSV exports and data cleanup, it allows you to analyze real-time Google Business Profile metrics using natural language prompts, and to update your listing from the same conversation.

Tired of manual Google Business Profile data exports? Try Windsor.ai today to automate your reporting

Access your data from various sources in one place. Get started for free.
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