Instagram Ads Google Sheets dashboard template
Use Windsor.ai’s free Instagram Ads Google Sheets template to track impressions, clicks, spend, and CTR—no manual data extraction and reporting needed.
Just connect your Meta account to Google Sheets via Windsor.ai and get an auto-refreshing dashboard with key insights to optimize your Instagram Ads campaigns.
How to use this template: setup instructions
Prerequisites:
- Meta Business account with Instagram Business or Creator account
- Google account with Google Sheets access
- Windsor.ai account
- Windsor.ai extension installed in Google Sheets
Connect your Instagram Ads data to Windsor.a
Register or log in to your Windsor.ai account, then connect your Facebook Ads account (note: Instagram Ads data is only available via the Meta connector). From the drop-down menu, select at least one ad account where you’re actively running Instagram Ads.
Choose Google Sheets as the destination
Click on Preview and Destination, choose Google Sheets, and copy your API Key from the instructions.
Copy this template
Open the Instagram Ads Google Sheets Dashboard Template. Make a copy to your own Google Drive so you can edit and customize it.
Sync the data
Follow the in-template instructions to link your live data feed from Windsor.ai to the dashboard. Paste your Windsor.ai API key when prompted to activate the data connection.
Why use this Instagram Ads Google Sheets template?
Automate Instagram Ads reporting
Automate Instagram Ads reporting
Skip daily logins and messy exports from Meta. This template automatically pulls key metrics like impressions, clicks, CTR, and spend, tailored specifically for the Instagram Ads publisher platform.
Spot your top-performing Instagram campaigns
Spot your top-performing Instagram campaigns
Quickly identify which ads drive the most visibility and engagement, so you can double down on the creatives and messages that work best.
Unlock geo-focused insights
Unlock geo-focused insights
See how your Instagram Ads perform by country to find your most responsive audiences and refine your targeting strategy.
Customize a dashboard
Customize a dashboard
Modify metrics, apply filters, adjust charts, or match your brand’s colors—Windsor.ai’s Google Sheets connector offers the full flexibility to tailor this Instagram Ads dashboard to your needs.
Google Sheets Instagram Ads template: metrics, dimensions, and breakdowns
This Instagram Ads dashboard template for Google Sheets is designed for paid media specialists, growth marketers, and business owners to streamline reporting and optimize advertising strategy.
All data is pulled automatically via Windsor.ai’s connector and updated on your preferred schedule in Google Sheets.
Metrics:
- Impressions (total and by campaign)
- Clicks (total and by campaign)
- Spend (total and by campaign)
- Click-Through Rate (CTR) (total and by campaign)
Dimensions & filters:
- Date
- Campaign
- Country
- Publisher Platform (Instagram only or across all Meta platforms)
Dashboard overview
1) Ad performance summary
A quick overview of your campaigns’ visibility, spend, and engagement—ideal for monitoring Instagram Ads performance at a glance.
2) Top campaigns table
See which campaigns are delivering the best results over a set period. Use these insights to scale winners and troubleshoot low-performing ads.
3) Clicks, impressions & spend overview (daily and by country)
Monitor daily changes in clicks, impressions, and spend, and visualize trends with map charts. Spot performance peaks, detect campaign fatigue, and gain a clearer view of where your audience is most active.
FAQs
Do you have the detailed documentation for Google Sheets data integration with Windsor.ai?
Yes, you can find our step-by-step documentation for integrating data into Google Sheets with Windsor.ai here:
Why do I need to use this Instgram Ads Google Sheets template?
It’s built to track Instagram ad performance in an auto-refreshing dashboard, ready for custom analysis and reporting—no manual data handling required.
Can I track performance by campaign?
Yes, the template provides detailed campaign-level breakdowns alongside overall account performance metrics.
Does this template shows data for all Meta platforms?
This template is Instagram-specific. To include Facebook or other Meta platforms, you can load data using a different query without the publisher_platform filter.
How frequently is the data updated?
You can schedule dashboard updates daily, hourly, or at custom intervals, within the Windsor.ai Google Sheets extension.
Do I need to know any code to use this template?
Not at all. Windsor.ai’s templates are entirely no-code, and the setup takes just a few minutes.
Are there other paid media templates available?
Yes! Windsor.ai also offers dashboards for Facebook Ads, Google Ads, LinkedIn Ads, and more.
Why am I seeing data for all Meta platforms instead of just Instagram Ads?
Ensure you’ve applied the filter { ‘publisher_platform’ contains ‘instagram’ } when setting up your query in the Windsor.ai extension. This will limit the data to Instagram Ads only.
Is this Insta Ads Google Sheets template free to use?
Yes, you can use any template from our gallery free of charge. The only fees might apply to data syncing using the Windsor.ai connector for automated data integration from a data source into Google Sheets. Here are our pricing plans.
Tired of juggling fragmented data? Get started with Windsor.ai today to create a single source of truth
