Attribution modelling & analytics

customer journeys in 3D

Analysing online customer journeys in 3D with 3D force graphs

November 23, 2019August 31, 2026

Top 3 lead generation experiments

Top 3 Lead Generation Experiments

November 17, 2019August 19, 2026

attribution modelling r

Attribution modelling in R

October 12, 2019August 11, 2026

Billiger.de api and advanced customer journey analysis

October 8, 2019August 20, 2026

Cost Per Enrollment (CPE): Optimize This Number and Win at Marketing

August 22, 2019September 6, 2026

markov model vs shapley value marketing attribution

Shapley Value vs. Markov Model in marketing attribution

May 19, 2019September 1, 2026