Connect Mailchimp to Excel
Leverage Windsor.ai to transfer Mailchimp data to Excel without writing any code. This reduces the data sync time to a few minutes. Focus more on data analysis to make smarter business decisions.

Why do I need Mailchimp and Excel Integration?
With Mailchimp and Excel integration, you have access to multiple analysis opportunities. Explore trends in email engagement rates, bounce rates, subscriber behavior, unsubscribe rates, open rates, and more using Excel’s analytical tools. Drive impactful marketing campaigns from the insights received. Check more benefits of the integration here:
- Advanced segmentation: Use data related to demographics, customer preferences, or purchase history to segment your audience into specific groups. Customize email content to fit the behavior and interests of every segment to increase conversion and engagement.
- ROI analysis: Excel lets you combine financial data, such as customer acquisition costs, sales figures, and revenues, with Mailchimp campaign results. This means you can compute ROI and discover the campaigns with the highest and lowest returns. Allocate monetary resources more effectively to attain overall business success.
- What-if analysis: Leverage features like Scenario Manager and Goal Seek in Excel to explore different scenarios and their potential outcomes based on Mailchimp data. Forecast changes in your email strategy, like varying subject lines, send times, or audience segments. Let the insights guide you in setting realistic campaign goals.
How to connect Mailchimp to Excel
1. Register
Register or login if you already have an account.
2. Select your source
You need to select Mailchimp as a Data Source and Grant Access to Windsor.ai.
3. Select Destination
Choose Excel as the destination.
4. Create a new Excel Spreadsheet
5. Sync your Data
Head to the Data tab and click on From Web.
In the URL box, paste the link as shown below:
Click on OK or Load.
FAQs
What is Mailchimp?
Mailchimp is a software that helps users send email campaigns or newsletters to customers and subscribers at scale without being blocked as spam. The goal is to engage and build stronger relationships with clients and eventually drive sales. Mailchimp comes with customizable templates, audience segmentation capability, and performance analytics.
What is Excel?
Excel is a spreadsheet program designed by Microsoft for organizing and editing data. It also enables users to generate graphs and pivot tables to calculate and visualize sophisticated data sets. Excel has many use cases, including data management, data entry, programming, financial analysis, and more.

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